Taking Research Seriously
Bob Cunningham was the 57-year-old CEO of C-6 Architects and Engineers in Seattle, Washington. He became CEO of the company in 1992. Cunningham took great pride in witnessing the firm’s growth from 30 people when...
Bob Cunningham was the 57-year-old CEO of C-6 Architects and Engineers in Seattle, Washington. He became CEO of the company in 1992. Cunningham took great pride in witnessing the firm’s growth from 30 people when...
What you stand for is a little more subjective but not hard to figure out, either. Look at the heritage and culture of the firm. New ventures should be consistent with that. And again, go...
I have already written in The Zweig Letter that I think times are going to get a little—perhaps even a lot— tougher for many A/E/P and environmental consulting firms. It doesn’t mean I’m not bullish...
The other day, I was standing in the front yard of a house I am redoing in Fayetteville. A woman from down the street came walking up to me, saying, “Mark, Mark— I have a...
Much has been written on how to be a more effective seller— lots aimed at design professionals and much more written for other industries/professions. The problem with most of this stuff is the credibility of...
When I passed the baton to Dick Ryan as our CEO three years ago, it allowed me to move on and do some other things I have always wanted to do. One of those activities...
The design and construction industries have enjoyed an unprecedented period of growth and prosperity. We have had a few hiccups along the way, but for the most part, the last 15 years or so have...
Whether or not an A/E/P or environmental firm should have a formal, written dress code, and if so, what should it be, are a couple of age-old questions that firms have been wrestling with as...
Just about every firm in the A/E/P or environmental business today has identified its number one problem as “not having enough good people.” Solving this ongoing problem takes a lot of hard work and some...
Over the years, in the pages of The Zweig Letter, we’ve spent a lot of time trying to help companies grow. But the fact is many of those running and operating A/E/P and environmental firms...
Everyone who starts a company or ends up as its leader eventually starts thinking about how to get out. You may have the greatest job in the world, but life is short and most of...
Most of us could benefit at times from a new perspective. This is especially true when you start considering the subject of business planning in A/E/P and environmental consulting firms. But a new perspective is...
It seems like hardly a week goes by that I don’t hear from a reader with a question or two about organizational structure. I thought perhaps I should put together a list of some...
It’s been said many times— you have to focus if you want to succeed. Yet focus is precisely what so many design and environmental professionals lack. My theory is that architects, engineers, planners, and scientists...
It seems like yesterday that I was “the young guy.” And that’s the last thing I wanted to be. I always tried hard to look and seem older than I really was so people would...
Most of us know that it isn’t really hard to start an A/E or environmental firm. You don’t need a lot of capital or other resources to hang a shingle and make a run for...
I recently had the pleasure of serving as faculty advisor for three teams of students in a statewide business plan competition called The Arkansas Governor’s Cup. There were 42 very well-coached teams that submitted plans...
I’ve often thought what it would have been like to live at the turn of the century (1900). Change must have been coming so fast— electricity, indoor plumbing, telephones, and automobiles, along with so many...
I had a lengthy conversation the other day with someone who is currently in the throes of helping his company design a new incentive compensation plan. This fellow is a smart guy. He had done...
After doing business plans for more than 20 years, the truth has finally sunk into me: You cannot please everyone with one strategic plan. In other words, the strategic plan for internal purposes is probably...
A recent article in The Zweig Letter where various A/E and environmental firm principals were asked about the best interview questions to ask prospective employees got me thinking. It got me thinking about what I...
I just got back from ZweigWhite’s 2007 A/E Marketing Now Summit in Las Vegas, Nevada. It was our biggest and best-attended marketing conference ever! My task was to open the show with a short talk...
By Mark Zweig | If you really want to raise your effective labor multiplier, here are some things to try.
We can all take a lesson from my old buddy Bert Johnson (not his real name). He is a classic case of the entrepreneur who lost interest in his business, but figured out how to...