The Zweig Letter

By Ying Liu | AEC firms become stronger when leadership teams confront hard truths, define their future, and invest before circumstances force them.

By Jeff Adams | AEC firms often discover too late that their ownership problem is really a leadership-development problem.

By Mark Zweig | Firms lose pricing power when they sell services and qualifications instead of the outcomes clients actually care about.

By Jigar Desai | As AI raises the appearance of capability, AEC leaders must get better at identifying real competence.

By Matt Cooper | The gap between struggling and high-performing AEC firms often comes down to seven operational levers leaders can control.

The leading source of business management insights, research, and strategies tailored specifically for leaders of AEC firms.

Zweig Group has released the 2026 Workforce Policies + Practices Report, the AEC industry’s most comprehensive benchmark of workforce management practices.

By Will Swearingen | Firms build value years before a deal through stronger leadership, better systems, and less owner dependence.

By Jeff Adams | M&A value is created after closing through cultural alignment, careful listening, and a deliberate approach to integration.

By Mark Zweig | The financial choices young professionals make in their first five years can put them on a completely different trajectory from their peers.

By Leslie Neath | Marketing should give strategy a voice by connecting today’s strengths with the markets and services shaping tomorrow.

By Jon Dahl | Stronger client relationships begin when both clients and service providers understand the pressures behind each other’s decisions.

The leading source of business management insights, research, and strategies tailored specifically for leaders of AEC firms.

  August 3 – DLR Group (Omaha, NE), an integrated design firm, acquired McFarlane Architects (San Diego, CA), an architecture, planning, and interior design firm serving science, technology, and advanced manufacturing environments. The acquisition strengthens DLR Group’s expertise in complex technical facilities. [More information] ...

Zweig Group and Stambaugh Ness leverage deep AEC market intelligence to unite a premier San Diego life sciences firm with a national employee-owned design leader.

By Mailena Urso | Award-winning AEC marketing connects creativity, strategy, and measurable results to move the firm’s most important priorities forward.

By Duncan Robertson | Strong organization starts with a simple system that keeps growing workloads from turning into missed deadlines and unnecessary stress.

By Morgan Stinson | AI disruption is real, but people still bring the judgment and connection technology cannot replicate.

By Mark Zweig | Selling expensive services is not about closing faster, but about building enough trust to become the obvious call later.

By GinaRenee Autrey | As AI makes content easier to create, AEC marketers create value by building trust, connection, and meaning.

The leading source of business management insights, research, and strategies tailored specifically for leaders of AEC firms.

By Chad Coldiron | Strong firms know what they must own internally and where outside expertise can accelerate progress.

By Brad Wilson | An ESOP can solve ownership transition, but it cannot replace strong leadership, healthy cash flow, or an ownership-minded culture.

A firm’s parking lot can reveal more about its culture than any mission statement posted inside the office.