ZweigWhite announces winners of Marketing Excellence Awards

Sep 09, 2011

Press Release: Sept. 9, 2011 FAYETTEVILLE, Ark. (Sept. 9, 2011) – In recognition of exceptional marketing efforts of architecture, engineering, planning, and environmental consulting firms in the United States and Canada, ZweigWhite announces the winners of The Zweig Marketing Letter 2011 Marketing Excellence Awards! A panel of judges composed of industry practitioners and ZweigWhite’s own experts assessed each entry based on results achieved, such as increased leads, more inbound inquiries, new projects, etc., as well as creativity and marketing objectives. MulvannyG2 Architecture proves that success can breed success with a winning “Best in Show” entry for its Rethink Architecture external newsletter. The winning 2011 entry follows on the heels of another “Best in Show” score in 2010, also with a cream-of-the-crop Design At Work external newsletter. Rethink Architecture takes the successes of Design At Work a step further with a slick e-newsletter published both in English and Mandarin. MulvannyG2 Architecture will receive an iPad 2 and be highlighted at The Zweig Letter Hot Firm Conference on October 26-27, 2011 in Laguna Beach, Calif. Additionally, these are the top finishers for each of the nine categories at play: Web site 1) BNIM 2) KAI Design & Build 3) TRC Companies, Inc. Advertisement 1) Gannett Fleming 2) P2S Engineering, Inc. Direct mail campaign 1) Green Valley Consulting Engineers 2) TRC Companies Target marketing 1) Olsson Associates 2) Larson Design Group 3) TRC Companies, Inc Special event marketing campaign 1) HMC Architects 2) Golder Associates 3) P2S Engineering, Inc. Media relations campaign 1) GEI Consultants 2) Woodward Design+Build New media 1) P2S Engineering Inc. 2) OMNNI Associates. External newsletter 1) MulvannyG2 Architecture 2) Hall & Forman, Inc. 3) Sam Schwarz Engineering Custom magazine 1) Burns & McDonnell Debbie Frederiksen, director of marketing consulting for ZweigWhite commented, “I was very impressed with the number of high quality of submissions we received, and I commend the winners for continuing to raise the bar for marketing excellence in the professional services industry.” For more information on The Zweig Marketing Letter 2011 Marketing Excellence Awards visit Full coverage of the awards will be published in the October issue of The Zweig Marketing Letter, Press Contact: Christina Zweig

About Zweig Group

Zweig Group, three times on the Inc. 500/5000 list, is the industry leader and premiere authority in AEC firm management and marketing, the go-to source for data and research, and the leading provider of customized learning and training. Zweig Group exists to help AEC firms succeed in a complicated and challenging marketplace through services that include: Mergers & Acquisitions, Strategic Planning, Valuation, Executive Search, Board of Director Services, Ownership Transition, Marketing & Branding, and Business Development Training. The firm has offices in Dallas and Fayetteville, Arkansas.