Marketing Mistakes
I gave a talk last week at a meeting one of our clients had for all their market sector leaders. This is a successful company that we do quite a bit of work for, and...
I gave a talk last week at a meeting one of our clients had for all their market sector leaders. This is a successful company that we do quite a bit of work for, and...
Until the 69,000 firms who make up the A/E/P and environmental consulting industry wake up and start doing something different marketing-wise, we’re destined to remain a fragmented group of small firms owned by people who...
Scott Adams, the creator of comic strip “Dilbert” and author of the best-seller “The Dilbert Principle,” is clearly familiar with the absurd, idiotic stuff some companies do in the name of “better management.” In fact,...
After I got my MBA, my first job was with a consulting firm that served the construction and real estate development industry. They worked for large and small companies of all kinds— general contractors, heavy/highway...
We hear it a lot these days: “We can’t compete with the five-man firm across town— they’ll do the job for half what we charge,” or, “How can a big firm like ZH43C do that...
Mention “human resources management,” and too many principals and managers working in A/E/P and environmental firms will turn their noses up. They immediately associate it with benefits administration or eight-page performance appraisal forms, instead of...
Fred White and I just returned from the 14th annual Inc. 500 Conference and Awards Ceremony, which was held this year at the Century Plaza Hotel in Los Angeles. The event is held to recognize...
We often run into firms that need help turning things around. The scenario usually includes some combination of the following: Principals/top managers who aren’t billable. Excess debt caused by poor collection of accounts receivable. Owners...
From all we see and hear through our “catbird seat” at ZW&A, it seems to me that many of the professionals out there in our industry have forgotten what their role is in the building...
The A/E/P and environmental consulting business is really pretty simple from a financial management standpoint. It shouldn’t be hard to track the numbers you need to run a firm, yet so many companies seem to...
One reason the A/E/P and environmental consulting industry is predominated by small, not-so-successful firms is that it has too many weak leaders. A firm can end up with a weak leader for many reasons. The...
It seems that our readers in A/E/P and environmental firms can’t get enough on project management. No one out there appears content with how he or she is handling it. Although my treatise a few...
The experts will say “You have to learn to delegate if you are going to be an effective manager.” On this point, conventional wisdom is actually right. Delegation is critical to your ability to get...
Every so often, it becomes necessary for principals and managers of A/E/P and environmental consulting firms to remind certain staff members that theirs is much more than a technical service business. It is a consulting...
We work for the owners and top managers of a lot of different A/E/P and environmental firms. While all those companies and their managers are different, they share one thing— they’re not happy with project...
If you’re anything like me, you hate to fire people. It’s at the top of my “least desirable activities” list, above even performance appraisals, collection calls, cold calls, and dental extractions. Most halfway-decent folks feel...
I get to see a lot of proposals and qualification documents from A/E/P and environmental consulting firms of all types and sizes. In most cases, there’s plenty of room for improvement. Consider the following: Length:...
Client-driven organization structures for A/E/P and environmental consulting firms are built around serving particular client types. Sure— it’s a popular management trend right now to be “client directed,” or “client centered.” But don’t think these...
Ask any president, CEO, managing principal, or managing partner if they really care about their A/E/P or environmental consulting firm, and they’d probably guffaw and come back with some sarcastic comment that might make you...
We’ve all either experienced it in our own firm or heard about one of our competitors going through it— what I’m referring to is a complete turnaround. Consider the case of one of our clients....
Everything you read on psychology tells you that we, as individuals, should each have a healthy self-image. It’s only common sense. Without a healthy self-image, we won’t live up to our career potential; we won’t...
A lot of firms in our business are going through some serious introspection. And if they aren’t, they probably should be. Change is occurring at an accelerating pace. Yesterday’s hot firm may be a dog...
Everyone in the A/E/P and environmental consulting business wants to be more “successful,” but I don’t recall ever seeing “success” clearly defined. It’s one of those good-sounding words that architects, engineers, and environmental consultants use...
One of the great things about the A/E/P and environmental consulting business is that it always provides you with a challenge. Right now, many firms are feeling particularly stressed— with a higher than normal workload,...