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2022 Marketing Report of AEC Firms

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"Marketing spending took a hit during COVID, but it's increasing - spending hit a median of 3.7% of NSR this year."

Release date: October 14, 2022

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Zweig Group's 2022 Marketing Report of AEC Firms is a benchmarking and advisory guide to industry firm marketing activities, budgets, marketing department organization, staffing levels, compensation, and investments in marketing systems and infrastructure. This report also has statistics on proposal activity, hit rates, and other useful analytics.