Zweig Group adds Shirley Che to team

Mar 22, 2021

Zweig Group is excited to announce the addition of Shirley Che to the team in the role of Marketing Manager. Shirley is a data-oriented creative with a passion for connecting communities to resources. She holds a bachelor's degree in clinical laboratory science from the University of Texas at Austin and a bachelor's degree in journalism from the University of Texas at Arlington. Shirley spent the first 11+ years of her career in the laboratory and clinical research industry, until her inquisitive and outgoing nature ultimately took over and led her down a brand new path into the AEC world. Immediately prior to joining Zweig Group, Shirley was fully immersed in the industry as the Associate Director of Member Experience at AIA Dallas, building and nurturing lasting and meaningful relationships. "We are so happy to have Shirley on board with Zweig Group. She adds much needed capacity, energy, enthusiasm, and experience to our team," said Christy Zweig Niehues, director of research and e-commerce. "Her skills and background make her the perfect person to help tell the story of the research we are gathering." To learn more about or contact Shirley, click here.

About Zweig Group

Zweig Group, three times on the Inc. 500/5000 list, is the industry leader and premiere authority in AEC firm management and marketing, the go-to source for data and research, and the leading provider of customized learning and training. Zweig Group exists to help AEC firms succeed in a complicated and challenging marketplace through services that include: Mergers & Acquisitions, Strategic Planning, Valuation, Executive Search, Board of Director Services, Ownership Transition, Marketing & Branding, and Business Development Training. The firm has offices in Dallas and Fayetteville, Arkansas.