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By Hannah Miller | Great content builds trust by showcasing expertise, culture, and value, creating lasting impressions long before opportunities arise.

By Tyler Suomala | Sales is not the monster under the bed – it’s just a conversation, a shared meal, and a chance to offer solutions and forge lasting connections.

By Kraig Kern | The line between persuasive marketing and over-promising can be particularly fine and fraught with potential hazards.

By Lauren Martin | If you find yourself facing a lawsuit alleging malpractice, here’s what you need to look for when considering an expert witness.

By Julia DeFrances | With the right tools and some best practices, anyone can create a persuasive and compelling proposal.

By Julie Benezet | Mentors do not fight for candidates’ advancement opportunities. That is the job of champions.

By Mark Zweig | How can we each achieve the lofty and satisfying position of knowing we have made a difference through our work in this business?

When you underestimate the proposal and fail to invest in its development, you risk losing money and wasting business development resources.

To get the most return on your marketing investment dollars, leaders need to help build dynamic, collaborative relationships between principals and marketing teams.

By Phil Keil | Understanding this is essential in your ability to grow your firm and successfully execute your strategy.

Create a three-year vision thinking about what you need to achieve personally and professionally to be happy with your progress, and then work to reach your mountain.

The most successful business developers spend time with their clients, so show up and give them your full attention.

‘Why in the hell should we hire you over all these other firms?’ It’s a simple question you’d better be ready to answer if you want the contract. If you watched any of the Olympics...

Ditch the sleazy misconceptions. When you’re talking about how much enjoyment and pride you take in your work, and making connections, you’re selling. What sets you apart? That question is asked of all of us...

When marketing your firm, it’s great to be friendly and persuasive, but if you sell your brand for cheap, it’s a real turn off. I recently started watching a show called Black Mirror on Netflix....

The older I get the more convinced I am that being a successful leader in a design firm is every bit as much an art as it is a science. You just can’t teach someone...