Stop selling the work – sell the feeling
By Mark Zweig | Firms lose pricing power when they sell services and qualifications instead of the outcomes clients actually care about.
10 results found for “sleep”
By Mark Zweig | Firms lose pricing power when they sell services and qualifications instead of the outcomes clients actually care about.
By GinaRenee Autrey | Real strength is not carrying everything alone, but knowing when to pause, accept support, and let yourself heal.
By Michael Sanderson | Firms that want to grow must evolve leadership, systems, and culture or risk being outpaced and ultimately absorbed.
“I hope you continue to be extremely intentional in choosing to be exactly where your feet are every moment that you are.” Lynn Wong Episode Summary: In this keynote episode from Zweig Group's ElevateAEC2025 Conference,...
By Janki DePalma | A manager’s guide to building a culture where recovery is respected, contribution is sustainable, and being seen doesn’t require shattering.
By Mark Zweig | Meeting people face-to-face builds energy, strengthens relationships, and creates new opportunities.
By Mark Zweig | Winning big design projects requires strategy, preparation, credibility, and connecting authentically with decision-makers to secure long-term success.
By Liisa Andreassen | President of TPD, Inc. (Pottstown, PA), a consulting engineering firm specializing in transportation engineering and related environmental and construction services.
By Hal Rosner | Proper planning, organization, and understanding of data can mean the difference between a project’s success and failure.
By Lindsay Young | Continuous investment ensures that when the market eventually slows down, your firm remains resilient and well-positioned.
By Mark Zweig | There are things you can do to stay positive and prevent pessimism from ruining your ability to lead.
By Tom Mesk | Prioritizing personal well-being and balance enhances workplace culture, productivity, and presence while preventing burnout and endless to-do list cycles.
By Greg Sepeda | Taking time to slow down, prioritize self-care, and recharge improves productivity, mental clarity, and overall well-being.
By Sam Graves | Effective team management involves setting clear expectations, equipping and empowering members, and fostering engagement and evaluation.
By Liisa Andreassen | Senior principal and president of 19six Architects (San Luis Obispo, CA), one of the oldest and most established architectural firms in California.
By Adam Bugielski | Burnout is a serious condition that can lead to decreased job satisfaction, productivity, and overall well-being – but there are steps you can take to prevent it.
By Janki DePalma | It’s hard to shake off the feeling of being lazy, but it’s critical that we redefine our work-rest balance to enhance well-being and productivity.
By Miles Gullingsrud | When leaders take the time to invest in the development ambition of staff, they can create a system that supports people’s personal and professional sustainability.
By Mark Zweig | Firm leaders have to stay optimistic, or their ability to fully function and meet their responsibilities will be compromised.
By Keyan Zandy | It is up to us to do what we can to improve our employees’ mental and physical health, as well as our own.
By Nea May Poole | Universities do their students a disservice if they leave their programs without a fundamental understanding of what the career they have chosen entails.
By Mark Zweig | Business ownership can be one of the most rewarding things for any person to participate in.
By Will Swearingen | Succession planning requires owners and leaders to wake up and get out of their own way.
By Mark Zweig | If you are a leader in an AEC firm, it’s crucial that you stay positive in spite of all the bad news we’re seeing these days.
By Liisa Andreassen | Senior principal at Lamar Johnson Collaborative (Chicago, IL), a full-service design and architecture firm committed to enhancing the quality of the human experience.
By Stephanie Warino | How employees answer a question about where they see themselves in two years, and what their responses really mean.
By Joseph Losaria | To succeed in building a new business line, you need to set your ego aside, believe in yourself, and trust your team with your vision.
By Liisa Andreassen | Managing director of Holst Architecture (Portland, OR), a women-owned architecture firm that is devoted to turning the ordinary into the extraordinary.
By Lillian Minix | The pandemic has changed the way we network, opening doors to many more opportunities than we could have imagined.
By Keyan Zandy | Many firms have been slow to engage in conversations with their employees about mental health. It’s time to make a change.
By Mercedez Thompson | Leaders must engage in burnout prevention strategies that alleviate overburdened employees, reduce the number of meetings, encourage PTO, and promote flexible hours.
By Keyan Zandy | The positive changes we’ve made will stay with us long after the days of the pandemic are over.
By Tammi Nagucki | Reconsider some of this advice, and you may find some insight to guide you through our current world of disruption and stress.
Taking a break and letting your mind wander can bring a fresh perspective and the extra boost you need to make it through the day a happier, healthier you.
Take time each day to do things that rest your mind and body. This will help you be more creative, more productive, and a better leader.
You have to keep the blade sharp through the long process of making key connections, educating oneself, and repeatedly rising to the challenge.
No one wants just a job, and no one wants to live in “quiet desperation.” As leaders, we can help employees sidestep burnout.
CEO of Chipman Design Architecture, a third-generation, family-owned firm based in Chicago, Illinois.
By Phil Keil | Have a purpose and commit to mastery and excellence and you will find happiness both personally and professionally.
While management plays an obvious role in this process, employees must also do their part by knowing their roles and doing their jobs.
Under the Accepted-Work Doctrine, contractors and designers are relieved of liability to injured third parties after a completed project goes back to the owner. The Accepted-Work Doctrine – also known as the Acceptance Doctrine, the...
Getting there is one thing, but staying there is another. Figure it out and your firm will have the world in the palm of its hand. Being “top of mind” with your clients and potential...
“When we are going through times like this, we all have a choice. We can sit back and think of all the reasons why we are in the mess we are in, or we can...
If you lead an AEC firm, you have a lot of tough questions to ask yourself, and the answers aren’t always pretty. But ask and answer you must. In a romanticized view of the business...
The second someone becomes a principal, they (erroneously) think they know everything there is to know about their industry and how their firm fits in. In the Fiddler on the Roof song, “If I Were...
We all need a lengthy, unadulterated turning-off of our brains. How do you start? Try taking a break from the lifelong grind. Sabbatical – rooted in the Greek word sabbatikos – the word speaks to...
With the environment we are living in – crazy political stuff – potential nuclear war – mass shootings by maniacs – it would be easy to let it all get to you. But you can’t....
Company culture is about much more than the fun you have, the events you sponsor, time off, and cushy health benefits. Our personal core values are developed from an early age. For me, they were...
We can always improve. Take these steps and your life as a leader will get much better. Confronting those who are not doing their jobs. This is one of the primary roles of a leader....
We have an expression in the management consulting ranks at Zweig Group. It is this: “The names and faces change but the cast of characters remains the same.” What that means is we keep seeing...
I am becoming more and more aware – by the day – of what a problem social media addiction is for companies of all sizes and shapes. And it is a HUGE and growing problem...
At nearly 59, I don’t sleep so well. My mind doesn’t shut off. So much to think about. Here’s some of what is keeping me awake right now: You have to get the right people...
As a firm grows, new people have to come on board. But if those people threaten to damage your culture and sink the ship, you can always toss them back out to sea. We tell...
At nearly 59, I don’t sleep so well. My mind doesn’t shut off. So much to think about. Here’s some of what is keeping me awake right now: You have to get the right people...
The thought occurred to me that some of our readers could benefit from a few of the lessons I have learned over the years – both on my own and from observing/working with a lot...
Over the years, we have developed work styles that are not good for our physical, mental, or emotional health, but that can be changed. Taking these tips to heart can really change the health of...
The thought occurred to me that some of our readers could benefit from a few of the lessons I have learned over the years – both on my own and from observing/working with a lot...
Over the years, we have developed work styles that are not good for our physical, mental, or emotional health, but that can be changed. It’s not that we’re bad people, or that we aren’t working...
Many of us – as responsible spouses, parents, and business owners – always do what we think we are supposed to. Our whole lives are based on serving and taking care of other people. Unfortunately,...
When does travel time become paid time? If you don’t know the answer, you might need to check in with the U.S. Department of Labor and dust off your policy manual. It is alarming to...
Your ability to sell work is probably the most crucial skill you can have IF you really want to maximize your opportunities in the AEC world we all live in. Here are a few pointers...
If a firm is to achieve something spectacular, its leaders have to have big hearts, and they have to galvanize the entire staff. One of the most rewarding things we do as consultants is guide...
How we approach the decision process is as important as the decision itself. We all make dozens of decisions each day. Some are relatively simple, such as which shirt to wear in the morning. Others...
Some insights for those planning to relocate or revamp their digs, because we just went through the process. We just moved into a new office space a couple weeks ago. It’s a big step up...
Top ranking AEC firms have positive organizational cultures, provide employees with the tools they need to be successful, and foster open communication. How do you get your firm to a place where every one of...
Don’t we all want to be part of an organization that we are thrilled to be a part of; that makes us proud? I often get chills when I think back on my early career...
This time of the year is marked by a frenzy of activity, both professionally and personally. The thoughts we had in September and October of looking to a new year with renewed enthusiasm and at...
By Debbie Frederiksen Director of Marketing Consulting, ZweigWhite During my junior year of college I took an elective business course in market research. I don’t recall exactly why I chose this class, but more than...
With clients not in any hurry to pay their bills and banks clamping down on firms that are non-compliant with their loan covenants, now more than ever is the time to do what it takes...
With this kind of a statement, you might assume I am either stuck in a 90s time warp, or that I have finally lost my mind. But neither is true. Yes— I know times are...
Stereotypes exist for a reason. Sometimes there’s a lot of truth in them. Good examples of this can be found in how bosses are portrayed in pop culture. The problem is if any of these...
Orville Honstater was starting to sweat a little for the first time in a long time. His company, Honstater & Associates, had enjoyed a long run (more than 10 years) of profitability and good, if...
If you watch reality TV at all, you’ve probably heard the new word. It’s “pop.” Everything is supposed to do it— and you, as the orchestrator of change— are supposed to make it happen. The...
Every single A/E or environmental firm in this country needs more people who can sell work. These people feed the rest of the firm, allow the owners to sleep at night, and are generally the...
On the one hand, it would be easy to get negative and discouraged about the current business climate. The war efforts are dragging on with no clear end in sight. The Middle East, in general,...
Everyone in our country seems to be worried about terrorists. Undoubtedly, there are some good reasons to be concerned. But maybe the trouble is even closer to home— like in your own firm. We find...
Some principals in A/E/P and environmental firms have roles that don’t require much travel. Some practically NEVER have to stay overnight on business. Others are gone all of the time— in some cases 20 or...
Victor Goodcoat knew he had a problem. Sure— he may have been a principal at Honest Engineers for the last ten years but things weren’t like they used to be. Clients weren’t calling and he...
Doug Pocketprotectus sat in the high-backed leather chair in the executive conference room and desperately tried to stay awake. It was hard to do. The meeting was so boring, and he was sleep deprived as...
When it comes to leadership, there are many different paths that lead to the same destination. Attila the Hun, Moses, Jesus Christ, Mohammed, Tom Peters, and even our kindergarten teachers can all be pointed to...
While I have been and continue to be bullish on the A/E/P and environmental consulting business, I must say that we see some wacky things out there when it comes to how firms manage and...
Most of us in A/E/P or environmental consulting firms who are at project manager level or higher must travel occasionally. The probability that you will have to travel increases the larger your firm is, the...
I don’t think anyone who knows me or reads my stuff is confused about where I stand on at least one subject— how many hours a professional in this business should work each week. There’s...
On Monday, December 20, 1993, William Edwards Deming, the 93-year-old management guru of Total Quality Management (TQM) died in his sleep. A statistician with a doctorate in Physics from Yale, Deming was credited with engineering...
The ability to think creatively is critical for anyone working in an architecture, consulting engineering, or environmental consulting firm— not just the design staff. The business side of the professions is just as demanding as...