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By Mark Zweig | AEC firms that want better marketing need to sound more human, move faster, and stop hiding behind safe, forgettable messaging.

By Chris Aageson | How to strike a balance between being involved in important community work and pursuing opportunities in new geographic areas.

By Wesley Jones | Strategies for successfully managing work-life balance and reclaiming your personal life while continuing to grow in your career.

By Savina Gonzalez | Our workforce has changed in the years since the pandemic, and companies need to evolve to be successful in what is now an employee’s market.

By Liisa Andreassen | Founder of Indigo River (Nyack, NY), a certified Women-Owned Business Enterprise committed to helping our society evolve together with our environment.

By Mercedez Thompson | Many of the biggest obstacles AEC marketing teams face are ultimately the same – regardless of firm size.

By Liisa Andreassen | President at Baisch Engineering (Kaukauna, WI), a consulting engineering firm that provides full-service integration engineering to industrial clients worldwide.

By Mark Zweig | The payoff is a more valuable company that is healthier and provides more opportunities for its employees.

By Christina Zweig Niehues | Your firm needs to be where conversations are happening – online.

By Mark Zweig | Whether or not the AEC industry experiences a ‘great resignation,’ there are some things you should do to keep turnover low.

By Bill Fox | Knowing your clients and finding out how you can solve their problems is key to building long-lasting, profitable relationships.

By Liisa Andreassen | CEO of Sasaki (Boston, MA), an interdisciplinary architecture, planning, landscape, and design firm with offices in the U.S. and China.

By Mark Zweig | Here are 12 things you can actually change in your business that will help you win the talent war.

By Mark Zweig | Firms that can quickly fill any opening with excellent people have a major advantage over their competition in any market.

By Christina Zweig Niehues | While we’re entering 2021 with a renewed sense of purpose and greater clarity, there are still a lot of unanswered questions.

A look at what it means to be a principal in the AEC industry and how this has and hasn’t changed over the past two decades.

In terms of feedback, there’s a big difference between what millennials want and what you’ve been told they want.

Once you get to be 60, your perspective changes. If you look ahead, you know that you have, on average, another 12 years left to live (longer if you are a woman). And that’s an...

In the AEC industry, both individuals and firms need to brand and present themselves as ‘core brands for core viewers.’ Christina Zweig Niehues and I are conducting a Building your Personal Brand workshop at the...

Do you want to win a project, identify a new service offering, or attract a new employee? Pick the right medium and have at it! Humans have been communicating through stories for more than 25,000...

Break free from immediate metrics and returns, because with marketing, the ROI could take months or even years to realize. Growing up in the ‘80s, the recent passing of George Michael brought a lot of...

An influx of foreign capital and an acute housing crisis have created a surge in tall buildings, and in an ancient, low-slung city, that’s controversial. By Richard Massey Managing Editor Once dominated by landmarks like...

A lot of A/E/P firms complain, but in fact, they’re not really trying to grow. As an executive in residence teaching entrepreneurship in the Sam M. Walton College of Business at the University of Arkansas‎,...

Press Release: June 23, 2011 FAYETTEVILLE, Ark. (June 23, 2011) –Social media is quite the hot topic, but are architecture, engineering and environmental consulting firms achieving their intended goals with the use of these outlets?...

By Ed Friedrichs I admit, I’m of a generation that grew up and spent the early part of my career without a computer, to say nothing of the Internet, e-mail or Facebook. Every time I...