Nice budget – too bad it’s wrong
By Mark Hodges | Don’t be a victim of continuation bias; it’s time to completely change your IT strategy in the face of the ongoing cyber threat.
Read
9 results found for “marketing budget”
By Mark Hodges | Don’t be a victim of continuation bias; it’s time to completely change your IT strategy in the face of the ongoing cyber threat.
Many firms are becoming increasingly aware of the fact that they don’t know how much to spend on marketing. On the one hand, it’s harder than ever to get work, there’s downward fee pressure resulting...