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Learning & Events

Posts

  • Yes, you are busy…

    Yes, you are busy…

    August 03, 2025 | Mark C Zweig

    By Mark Zweig | Pick and choose what you will say “yes” or “no” to wisely – and do it early and guilt-free – if you want to maintain your sanity.

    Read
  • Ready to sell? Start here

    Ready to sell? Start here

    July 27, 2025 | Will Swearingen

    By Will Swearingen | Selling your firm requires early, intentional prep to maximize valuation, avoid risks, and ensure successful transition.

    Read
  • Prioritizing for productivity

    Prioritizing for productivity

    June 08, 2025

    By Duncan Robertson | Shed the word “busy” from your vocabulary to focus on the priorities that will have the greatest positive impact on your firm.

    Read
  • Accomplishing your business plan

    Accomplishing your business plan

    June 01, 2025 | Mark C Zweig

    By Mark Zweig | A business plan only works if leadership builds accountability, relationships, and follow-through into daily operations and culture.

    Read
  • Consistently invest in marketing

    Consistently invest in marketing

    May 25, 2025

    By Lindsay Young | Continuous investment ensures that when the market eventually slows down, your firm remains resilient and well-positioned.

    Read
  • In the driver’s seat

    In the driver’s seat

    March 16, 2025

    By Sara Grayum | By collaborating closely, marketing and business development can craft stories that will steer your firm toward success.

    Read
  • A roadmap for future growth

    A roadmap for future growth

    March 02, 2025 | Will Swearingen

    By Will Swearingen | A well-thought-out, proactive plan is essential for ensuring the long-term success and sustainability of your firm.

    Read
  • A business development grand slam

    A business development grand slam

    March 02, 2025

    By Andrew Cushman | Publishing an article with a client strengthens relationships, enhances visibility, and fosters long-term collaboration while showcasing project success.

    Read
  • Boost success with marketing and BD

    Boost success with marketing and BD

    February 02, 2025

    By Lindsay Young | AEC firms that invest in marketing and business development enjoy higher profitability, attract aligned clients, and foster top talent.

    Read
  • Sustainability as a new business line

    Sustainability as a new business line

    February 02, 2025

    By Ashleigh Powell | Building sustainability into an AEC firm requires passion, patience, collaboration, and a focus on business value and long-term impact.

    Read
  • Strategies for success as tech advances

    Strategies for success as tech advances

    January 26, 2025

    By Matt Gross | Build success by fostering strong culture, investing in people and infrastructure, prioritizing cybersecurity, and planning strategically.

    Read
  • It’s (still) a relationship business!

    It’s (still) a relationship business!

    December 15, 2024

    By Morgan Stinson | AEC firms that focus on fostering genuine client relationships build trust, loyalty, and long-term success.

    Read
  • Undercover boss

    Undercover boss

    November 17, 2024 | Ezequiel Tovar

    By Ezequiel Tovar | Engaging with employees at all levels fosters respect, uncovers issues, and strengthens company culture.

    Read
  • Tis the season – for updating business plans

    Tis the season – for updating business plans

    November 10, 2024 | Mark C Zweig

    By Mark Zweig | Don’t turn yours into a joke by getting the wrong help and taking the wrong direction with revising your strategic plan.

    Read
  • Building the business: Randy Elliott

    Building the business: Randy Elliott

    October 13, 2024

    By Liisa Andreassen | President of Pierce Engineers, Inc. (Milwaukee, WI), a structural engineering firm based in the Midwest, working with clients across the nation.

    Read
  • Boost your business with social media

    Boost your business with social media

    October 06, 2024

    By Bob McGee | When employees actively promote themselves, their projects, and their expertise, they enhance their professional credibility and elevate your company’s reputation.

    Read
  • Competent financial management

    Competent financial management

    September 29, 2024 | Mark C Zweig

    By Mark Zweig | This person is at the core of what makes your business successful, however not all financial managers are competent.

    Read
  • Where are the sparkplugs?

    Where are the sparkplugs?

    September 15, 2024 | Mark C Zweig

    By Mark Zweig | Sparkplugs are the people in your business who make things happen – and they are essential if you want to grow beyond what you alone can ignite.

    Read
  • Building value

    Building value

    July 07, 2024

    By Kraig Kern | Shift your perspective to view your marketing team as a strategic asset that constructs the very pathways through which your business grows.

    Read
  • Qualities of a worthy successor

    Qualities of a worthy successor

    May 12, 2024 | Ezequiel Tovar

    By Ezequiel Tovar | What qualities give founders peace of mind and the necessary trust to hand over the reins of their business?

    Read
  • Kindling for growth

    Kindling for growth

    April 17, 2024 | Luke Carothers

    By Luke Carothers | Zweig Group experts share their insights on the unique challenges and opportunities faced by small, entrepreneurial AEC firms.

    Read
  • Things I’ve been wanting to say

    Things I’ve been wanting to say

    April 14, 2024 | Mark C Zweig

    By Mark Zweig | Unspoken thoughts about business coaching, writing skills, phone disconnection, and more.

    Read
  • Zweig Group announces 2024 AEC Small Business & Entrepreneurship Forum

    Zweig Group announces 2024 AEC Small Business & Entrepreneurship Forum

    April 10, 2024

    The inaugural 2024 AEC Small Business & Entrepreneurship Forum, coming to Atlanta May 21, brings together entrepreneurial AEC industry leaders to discuss the unique issues of managing and growing a business in the AEC industry.

    Read
  • Entrepreneurial vs. small business thinking

    Entrepreneurial vs. small business thinking

    March 17, 2024 | Mark C Zweig

    By Mark Zweig | Entrepreneurial firms adapt better to a changing environment, are better places to work, and build significant value over time that can be harvested.

    Read
  • The great talent vanishing act

    The great talent vanishing act

    March 10, 2024

    By Stuart McLendon | Facing a talent shortage exacerbated by baby boomers’ exodus from the workforce, AEC firms must innovate to succeed.

    Read
  • Entrepreneurial small firms

    Entrepreneurial small firms

    March 03, 2024 | Mark C Zweig

    By Mark Zweig | Some of the ways entrepreneurial small firm owners create value and differentiate themselves.

    Read
  • Learn your business

    Learn your business

    February 25, 2024

    By Mallory Lindgren | Improve your ability to solve complex problems and better support your colleagues and clients.

    Read
  • An evolving landscape

    An evolving landscape

    February 11, 2024 | Chad Clinehens

    By Chad Clinehens | What it means to be an entrepreneur and run a smaller AEC firm in today’s competitive environment.

    Read
  • Burn away business clutter

    Burn away business clutter

    January 28, 2024

    By Greg Sepeda | If you can clear out the unnecessary underbrush, you will benefit from a staff that finally can breathe, see new paths, and move your firm forward.

    Read
  • Getting your people to be entrepreneurial

    Getting your people to be entrepreneurial

    January 14, 2024 | Mark C Zweig

    By Mark Zweig | There are things firm owners can do to awaken the latent entrepreneurial spirit lying dormant in some (if not all) of their people.

    Read
  • Navigating corporate strategy

    Navigating corporate strategy

    December 31, 2023 | Travis White

    By Travis White | Effective corporate strategy requires defining a direction, fostering collaboration, and leveraging strengths for diversification.

    Read
  • Cliches are hurting your business

    Cliches are hurting your business

    December 31, 2023 | Mark C Zweig

    By Mark Zweig | Stand out by steering clear of cliches, as they make firms seem generic and may push clients away.

    Read
  • TZL Podcast: Elevate AEC -  Harry Clark Keynote

    TZL Podcast: Elevate AEC - Harry Clark Keynote

    December 14, 2023

    In this special episode of the TZL podcast, we feature an enlightening keynote speech by Harry Clark, delivered at the Zweig Group's 2023 Elevate AEC Conference. Known for his exceptional track record as a serial...

    Read
  • Business development is everyone’s job

    Business development is everyone’s job

    December 10, 2023 | Lindsay Young CPSM

    By Lindsay Young | Business development should be a collaborative effort in AEC firms, with all employees, even technical experts, playing a role in identifying opportunities.

    Read
  • Mastering the basics

    Mastering the basics

    November 26, 2023

    By Kevin Brown | To become an employer of choice in AEC, you must prioritize getting the fundamentals right before investing in advanced employee programs.

    Read
  • A new twist on business relationships

    A new twist on business relationships

    November 05, 2023

    By Steve Hammel | Business developers play a crucial role in maintaining client relationships, resolving issues, and ensuring long-term success – even after contracts are signed.

    Read
  • Brainy business development

    Brainy business development

    October 29, 2023

    By Tyler Suomala | Understand why and how decisions are made so you can leverage the power of the human brain to increase your value and improve your clients’ experience.

    Read
  • Little things to make more money

    Little things to make more money

    September 10, 2023 | Mark C Zweig

    By Mark Zweig | This advice isn’t hard to follow; it just takes some conscious effort and a little discipline.

    Read
  • Turn your plan into action

    Turn your plan into action

    August 27, 2023

    By Shannon Koop | A well-developed business plan gives insight into growth potential, possible disruption, and resource constraints.

    Read
  • A new operating system

    A new operating system

    August 06, 2023

    By Stewart Haney | This tool helps businesses become more focused, disciplined, and accountable, which ultimately leads to improved performance and profitability.

    Read
  • Happiness in a business sense

    Happiness in a business sense

    July 16, 2023

    By Joseph Losaria | A happy team is more productive and engaged, so make sure happiness isn’t just a personal goal but a business goal, as well.

    Read
  • Obsession overcomes obstacles

    Obsession overcomes obstacles

    June 11, 2023 | Mark C Zweig

    By Mark Zweig | To have extraordinary success, you need to make an extraordinary effort and have your full attention on the business.

    Read
  • Ignorance is not bliss

    Ignorance is not bliss

    May 14, 2023 | Mark C Zweig

    By Mark Zweig | There are some things AEC professionals must learn about business in order to be successful.

    Read
  • Finding and keeping good business partners

    Finding and keeping good business partners

    May 07, 2023 | Mark C Zweig

    By Mark Zweig | Choosing the right partners for your business, and then keeping a good relationship with them, has always been an important subject.

    Read
  • Invest in your marketing plan

    Invest in your marketing plan

    April 23, 2023 | Lindsay Young CPSM

    By Lindsay Young | Investing in marketing helps you grow, recruit employees, and gets you the projects you want to work on.

    Read
  • Lessons learned about business as a kid

    Lessons learned about business as a kid

    April 16, 2023 | Mark C Zweig

    By Mark Zweig | You can learn something from every new experience, so don’t lose the sense of curiosity and wonder you had as a kid.

    Read
  • Growth is the goal

    Growth is the goal

    March 12, 2023 | Mark C Zweig

    By Mark Zweig | You need to make a profit to stay in business, but focusing on growth makes that more likely to happen, not less likely.

    Read
  • Zweig Group adds Sara Karstetter and Storm Bureau to the team

    Zweig Group adds Sara Karstetter and Storm Bureau to the team

    November 17, 2022

    Zweig Group is excited to announce the addition of Sara Karstetter, MBA in the role of Mergers & Acquisitions Advisor, and Storm Bureau, in the role of Client Services Coordinator, to the ZG team!   Sara brings 20...

    Read
  • The accidental business owner

    The accidental business owner

    October 23, 2022 | Mark C Zweig

    By Mark Zweig | This is a reality in our industry and knowing the typical issues faced by these people can be helpful to working with them.

    Read
  • Building partnerships: Carmelo Bueti

    Building partnerships: Carmelo Bueti

    October 16, 2022

    By Liisa Andreassen | Vice president of corporate development at J.S. Held, a global consulting firm providing technical, scientific, and financial expertise across all assets and value at risk.

    Read
  • The project business plan

    The project business plan

    October 14, 2022 | justin smith se pe mba

    By Justin Smith | Committing to this will make your firm safer, more resistant to adversity, and change cashflow and profit for the better.

    Read
  • Bernhard Capital launches AEC platform with investment in Zweig Group client Grace Hebert Curtis

    Bernhard Capital launches AEC platform with investment in Zweig Group client Grace Hebert Curtis

    September 26, 2022 | Jamie Claire Kiser

    Bernhard Capital has launched a dedicated AEC platform with an investment in Zweig Group client Grace Hebert Curtis Architecture. GHC will continue to be led by CEO Jerry Hebert and its current management team, which will retain...

    Read
  • 2032 looks back at 2022

    2032 looks back at 2022

    September 11, 2022

    By Mark Hodges | If you’re not taking a proactive approach to your firm’s cybersecurity, this could be the year you decide to go out of business without realizing it.

    Read
  • Zweig Group places President of Professional Services for ADEC Innovations

    Zweig Group places President of Professional Services for ADEC Innovations

    August 25, 2022 | Chad Coldiron

    Zweig Group's executive search team has successfully placed Brian Myller with its client ADEC Innovations as president of its global Professional Services businesses.

    Read
  • Good to not so great

    Good to not so great

    August 14, 2022 | Mark C Zweig

    By Mark Zweig | A few of the reasons a great, successful firm can falter and experience a fall from grace.

    Read
  • The founder animal

    The founder animal

    July 10, 2022 | Will Swearingen

    By Will Swearingen | When considering a transition, it’s important that you stay flexible and don’t wait until the end to plan your exit.

    Read
  • Risky business

    Risky business

    June 19, 2022

    By Jason Cunningham | There are several proactive actions that can be implemented to mitigate IT security risks and keep your firm prepared.

    Read
  • The joys of simply doing work

    The joys of simply doing work

    June 05, 2022 | Mark C Zweig

    By Mark Zweig | Where are you now in terms of billable work versus business stuff? Are you happy with the mix?

    Read
  • Why the AEC business?

    Why the AEC business?

    May 29, 2022 | Mark C Zweig

    By Mark Zweig | There are so many positive aspects of this industry, and it’s important that we keep reminding ourselves and our people why this is such a great business.

    Read
  • Things that made me happy as an owner

    Things that made me happy as an owner

    May 22, 2022 | Mark C Zweig

    By Mark Zweig | Business ownership can be one of the most rewarding things for any person to participate in.

    Read
  • The mad dash to add overhead staff

    The mad dash to add overhead staff

    April 24, 2022 | Mark C Zweig

    By Mark Zweig | It’s time to take a good hard look at what everyone in your business is doing for you.

    Read
  • What makes a good partner?

    What makes a good partner?

    April 17, 2022 | Mark C Zweig

    By Mark Zweig | These are some of the most important qualities to look for in a potential business partner.

    Read
  • You and your business

    You and your business

    February 13, 2022 | Mark C. Zweig

    By Mark Zweig | If your business requires so much attention from you that you don’t have the overall quality of life you want, it’s time to do something different.

    Read
  • Dos and don’ts of business development

    Dos and don’ts of business development

    February 06, 2022

    By Russell Moorehead | Tips to help you get more comfortable with meeting people, building relationships, and winning work.

    Read
  • Know your business and you’ll always do well

    Know your business and you’ll always do well

    January 02, 2022 | Mark C. Zweig

    By Mark Zweig | If you really know your business, you can make money in any market – even one as crazy as this.

    Read
  • Too much business development?

    Too much business development?

    December 05, 2021

    By Kraig Kern | Too much of a good thing can lead to a crisis for you and your staff and dissatisfaction for your clients.

    Read
  • Building an AEC business line

    Building an AEC business line

    December 05, 2021

    By Joseph Losaria | To succeed in building a new business line, you need to set your ego aside, believe in yourself, and trust your team with your vision.

    Read
  • There is no magic bullet

    There is no magic bullet

    December 05, 2021 | Mark Zweig

    By Mark Zweig | If you’re running a business, you have to pick and choose carefully what information you consume and how you process and employ it in your own business.

    Read
  • Get to know them: Andrea Pender

    Get to know them: Andrea Pender

    September 19, 2021

    BY RLG | Director of business development with RLG Consulting Engineers (Dallas, TX), a firm that specializes in civil, structural, survey, and forensic engineering.

    Read
  • Building a business is an endurance race

    Building a business is an endurance race

    August 29, 2021

    By Mark Zweig | Only a small number of people really get the idea that building a business is not a sprint – it’s an endurance race. It is all about who can last the...

    Read
  • Business development

    Business development

    August 08, 2021

    By Christina Zweig Niehues | Firms need to devote resources toward business development and ensuring a steady stream of work for the future.

    Read
  • Watching your baby grow up

    Watching your baby grow up

    July 18, 2021

    By Mark Zweig | Seeing the firm you started or used to run be successful when you’re gone is one of the greatest accomplishments you can hope for.

    Read
  • Thoughts I am having…

    Thoughts I am having…

    June 13, 2021

    By Mark Zweig | Being retired from the day-to-day business for nearly three years gives you more time to think.

    Read
  • Get everyone involved in business planning

    Get everyone involved in business planning

    March 21, 2021

    By Mark Zweig | Don’t underestimate the importance of getting everyone involved in the business planning process and then sharing that plan with all.

    Read
  • Dedicated marketing staff

    Dedicated marketing staff

    February 28, 2021

    By Anne Melia & Nicolle Scheller | This addition allows technical staff to focus on their core functions and allows for a marketing process that is more collaborative, streamlined, and consistent.

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  • TZL podcast: Janki DePalma on the key ingredients of a business developer

    TZL podcast: Janki DePalma on the key ingredients of a business developer

    February 11, 2021

    Janki DePalma, director of business development with Kirksey Architects, discusses listening, empathy, relationships, self-control, and what makes a great business developer.

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  • Virtual business development

    Virtual business development

    February 07, 2021

    By Lindsay Young | This is our opportunity to get creative and bring in new ideas for our firms to get work.

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  • The new normal

    The new normal

    January 10, 2021

    Through recessions and tough times, innovations explode as people are forced to slow down and think. Many are already working on the next big thing for their business. Are you?

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  • Be smart in how you run your business

    Be smart in how you run your business

    January 03, 2021

    By Mark Zweig | Know your purpose, intent, and philosophy of business, but be willing to change if it becomes prudent to do so.

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  • Give it the gas – or let off the throttle?

    Give it the gas – or let off the throttle?

    December 13, 2020

    By Mark Zweig | When times get tough, you have two choices: You can cut expenses and eliminate all investments, or you can double down on making improvements in your business.

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  • Where are all the entrepreneurs?

    Where are all the entrepreneurs?

    November 08, 2020

    By Mark Zweig | Entrepreneurs and small business owners have fundamentally different views on the opportunity each has in front of them.

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  • Tips for effective business development right now

    Tips for effective business development right now

    October 18, 2020

    By John Bray | Bringing work to your firm right now could be the difference between coming out of the pandemic stronger on the other side or getting left behind.

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  • The new realities of business

    The new realities of business

    October 04, 2020

    Current world events are changing the way we value everything. This pandemic highlights the need for collaborative and equitable decision-making between leadership and staff.

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  • Training engineers to be sales leaders

    Training engineers to be sales leaders

    September 27, 2020

    Grow your firm and bolster future success by training and mentoring technical staff to participate in your firm’s sales and marketing efforts.

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  • Forgotten fundamentals of the A/E business

    Forgotten fundamentals of the A/E business

    September 27, 2020

    By Mark Zweig | “Sometimes I think it is good to reflect back on all the lessons I have learned over the years. Here are a few that stand out to me.”

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  • The truth about building value in your firm

    The truth about building value in your firm

    August 30, 2020

    By Mark Zweig | Many owners fail to understand how much value they can create in their companies if they make the right decisions.

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  • Mastering business development

    Mastering business development

    August 17, 2020

    For many leaders, business development resides outside their core competencies and comfort zone, to their firm’s detriment.

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  • Design a successful design business

    Design a successful design business

    August 10, 2020

    By Mark Zweig | What your firm becomes should be the result of a plan, of deliberate efforts. You can and should “design” your design firm.

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  • COVID-19 and business development

    COVID-19 and business development

    July 27, 2020

    Uncertainty in the marketplace will be with us as we move forward, but you can be successful if you adjust your game plan and expectations.

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  • Every business is a people business!

    Every business is a people business!

    July 06, 2020

    By Mark Zweig | If we care about the success of our people and our businesses, we cannot keep ignoring the importance of people skills.

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  • Business development in AEC firms

    Business development in AEC firms

    July 06, 2020

    When firms encourage a hybrid role between business development and sales, the result is often improved collaboration throughout the firm.

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  • Keep your focus

    Keep your focus

    June 15, 2020

    By Mark Zweig | Are you doing what you really should be for your business right now? Or are you just floating along on a sea of uncertainty, afraid to move or you’ll turn over your...

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  • I’m upset but still have a business to run

    I’m upset but still have a business to run

    June 08, 2020

    By Mark Zweig | No matter how you feel personally about anything happening in the country or world as a whole, it’s your job to do your job.

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  • What’s so great about the A/E business?

    What’s so great about the A/E business?

    May 18, 2020

    By Mark Zweig | Now is a good time to take stock of the many positive aspects of our industry to help keep yourself and your employees motivated and directed in the midst of uncertainty.

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  • Changes in the A/E business

    Changes in the A/E business

    May 04, 2020

    By Mark Zweig | “Profound changes are coming to our industry. As is always the case when the external market makes huge shifts, those companies that can adapt will do well.”

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  • We got this!

    We got this!

    May 04, 2020

    All of us in the AEC industry are being challenged by the disruption this virus is causing, but we got this. Solving problems is what we do.

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  • An open letter from your marketing staff

    An open letter from your marketing staff

    April 06, 2020

    For firm leadership, marketing may not always be top of mind. For your marketing staff, it is. Make sure they have a seat at the table.

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  • We are all in the consulting business!

    We are all in the consulting business!

    March 16, 2020

    “To maximize your chances for success, remember you are in the consulting business. Keep these points in mind as you guide the growth and development of your business.”

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  • Bootstrapping to fund growth

    Bootstrapping to fund growth

    March 09, 2020

    “[These tactics] can help you keep control of your business while creating a culture that leads to continued growth and success.”

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  • Designing your business to scale

    Designing your business to scale

    February 17, 2020

    “If you have lofty ambitions for the growth of your firm, but aren’t exactly sure of what you need to do to accomplish it, here is my best advice.”

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  • Morality and business

    Morality and business

    February 03, 2020

    By Phil Keil | Use careful thought and consideration when defining your firm’s value, moral, and ethical framework.

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  • Understanding ESOPs (Part 4)

    Understanding ESOPs (Part 4)

    December 09, 2019

    It’s important to understand your business model and the various outside factors that can affect the execution of an ESOP transaction.

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  • Make social media work for your business

    Make social media work for your business

    December 09, 2019

    “I used to be addicted to social media … So I stopped. Today, I still use social media, though only for business purposes.”

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  • Social media and your business

    Social media and your business

    November 11, 2019

    “Social media is a virtual world. It’s a false world. Spend more time in the real world and less time on your individual PR program, and encourage your staff to do the same.”

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  • Family business: H. Miller Caldwell, III

    Family business: H. Miller Caldwell, III

    October 28, 2019

    CEO of Caldwell Associates, a firm that’s not afraid to fail, and that’s strong enough to pick up and keep going.

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  • Finding and keeping more intrapreneurs

    Finding and keeping more intrapreneurs

    October 28, 2019

    “Entrepreneurs are not unique to the ownership group of small, privately-held companies. They can also be found working as employees in larger organizations.”

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  • PMs and their business relationships

    PMs and their business relationships

    October 28, 2019

    There’s plenty of things, from the simple to the complex, that project managers can do to engage the important people in their database.

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  • What is your risk model?

    What is your risk model?

    October 14, 2019

    In any business, there are good risks and bad risks. Find out which ones are right for you.

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  • What leads to business failure?

    What leads to business failure?

    September 30, 2019

    “What causes AEC firms to fail? I have been a student of this business for 39 years now. Here’s what I have seen.”

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  • Building your business

    Building your business

    September 09, 2019

    Use these five strategies to maximize client relationships without leaving your desk.

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  • Data, data everywhere

    Data, data everywhere

    August 26, 2019

    Getting a better handle on your data helps you identify what your firm is truly good at, and where the highest profits are.

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  • Scale your business, not your people (Part 1)

    Scale your business, not your people (Part 1)

    July 08, 2019

    Do you want to survive the next year, the next recession, and the ongoing reset of the workplace, the marketplace, and the recruiting space?

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  • CEO or business owner?

    CEO or business owner?

    July 08, 2019

    “Are you trying to play the role of the high-flying entrepreneurial CEO in a large firm with lots of resources instead of thinking of yourself as a business owner?”

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  • Basic marketing, busy AEC

    Basic marketing, busy AEC

    June 24, 2019

    A small investment of your time, energy, and creativity can yield a large return with your clients. Start gently and build your confidence.

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  • Eating elephants

    Eating elephants

    June 03, 2019

    The best way to do it is one bite at a time. The same can be said of your marketing plan.

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  • Managing by getting involved

    Managing by getting involved

    May 13, 2019

    “There’s a lot to know about your own business that you cannot know if you aren’t intimately involved with every detail of it at some point.”

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  • Maintaining a high level of engagement

    Maintaining a high level of engagement

    April 15, 2019

    “Why do people lose interest in their own businesses and, perhaps more importantly, what can you do to keep this from happening?”

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  • Elevate your doer-sellers

    Elevate your doer-sellers

    April 08, 2019

    If your firm uses a doer-seller business development model, empowering your team is necessary for their success and your bottom line.

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  • Word of mouth

    Word of mouth

    April 01, 2019

    Add value, share work, respond quickly, and be open about your process to get more business and increase revenue without spending more.

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  • A tough job

    A tough job

    March 25, 2019

    When it comes to delegation, you have to pick the right person for the right job, and set them up to succeed.

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  • Business and burgers

    Business and burgers

    March 11, 2019

    It might seem far fetched, but it’s true. AEC firms can learn a thing or two from the fast-food industry.

    Read
  • Having a real exit strategy

    Having a real exit strategy

    February 18, 2019

    “One of the things they teach you about entrepreneurship in business school is that you should have your exit strategy in mind as you start and grow your company.” One of the things they teach...

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  • Essential business concepts everyone should know

    Essential business concepts everyone should know

    February 11, 2019

    “Anyone who owns a business today will be better off if they accept certain ‘truths’ about their business, and business in general.” Anyone who owns a business today will be better off if they accept...

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  • Marketing and business development

    Marketing and business development

    January 21, 2019

    AEC firms struggle with it, but if a firm is to thrive in the good times and the bad, a quantifiable plan of attack is essential. Marketing, business development, and sales aren’t usually the top...

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  • Conference call: Edward Gazzola

    Conference call: Edward Gazzola

    December 31, 2018

    CEO & president of Bennett & Pless (Best Firm #11 Structural for 2018), a 50-person firm based in Atlanta, GA. By Liisa Andreassen Correspondent “ROI for investment in our business is far higher than any...

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  • Reflections on the AEC business

    Reflections on the AEC business

    December 17, 2018

    “After devoting my entire career – since getting out of grad school at the ripe old age of 22 – to the AEC industry, I have had plenty of time to reflect on where we’ve...

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  • Doing things the way you should to be successful

    Doing things the way you should to be successful

    November 12, 2018

    When you look at principals of firms in this business who are really happy and successful – who have growing, profitable companies – you’ll see certain common traits that emerge. Here are a few of...

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  • Business development

    Business development

    November 12, 2018

    The process must be deliberate and multifaceted, but don’t forget the human touch. Be yourself and enjoy finding clients that reflect your values. Recently, I had a conversation with a very busy, newly promoted division...

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  • Blessings and curses

    Blessings and curses

    October 01, 2018

    Firms are super busy, but that doesn’t mean all is well. How are profit margins, recruiting, and employee training holding up? The AEC industry is busier right now than it has been in a long...

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  • Finding ideal business partners

    September 24, 2018

    Picking the ideal business partner or partners is an inexact science, but a critical one nevertheless. The subject of how people find business partners in the AEC industry is one that is rarely discussed. Usually,...

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  • The things that can hurt your business

    The things that can hurt your business

    July 23, 2018

    A/E firms are fragile things. When things are going well, they grow and make decent profits. The people who work there generally feel good and the future seems bright. When things aren’t going well, morale...

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  • A deeper bench: Bill Fox joins Zweig Group’s consulting team, will focus on strategy and ownership transition

    A deeper bench: Bill Fox joins Zweig Group’s consulting team, will focus on strategy and ownership transition

    June 25, 2018

    FAYETTEVILLE, Ark. (June 25) – Zweig Group recently deepened its bench with the addition of Bill Fox, who brings a wealth of expertise in small-business administration, financial management, and strategic planning to the firm’s full-service...

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  • Three common problems

    February 19, 2018

    You’ll lose control of your office if you have no performance metrics, no accountability, and put employees in the wrong roles. The difference between leadership and management is quite substantial. Make no mistake, as a...

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  • Pricing your firm out of business

    January 29, 2018

    You lament the commoditization of your services, but are you doing anything to differentiate your firm, and in turn, earn better fees? We have all had the experience of standing with a group of our...

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  • Five-point improvement

    January 15, 2018

    Successful business planning isn’t about having a crystal ball. It’s about a culture that discusses goals, actions, and results on an open and regular basis. The end of one year and the beginning of a...

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  • Revisiting Conscious Capitalism

    January 15, 2018

    We all like and need profits, but there’s more to doing business than the bottom line, and the A/E industry should take heed. I’ve previously written about a group I’ve become active with here in...

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  • Misconceptions about business

    January 01, 2018

    One of the problems pretty much everyone in the A/E business has is finding enough people who can not only do their technical or design work but also can do the “business” aspects of our...

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  • SHIVE-HATTERY WINS BEST WORKPLACE FOR YOUNG PROFESSIONALS AWARD

    December 11, 2017

    Des Moines, Iowa (December 11, 2017) – The Greater Des Moines Partnership and the Des Moines Business Record awarded Shive-Hattery as the Best Workplace for Young Professionals. With over half of its employees under the...

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  • Emotions in business

    November 27, 2017

    It’s not about what emotions we experience, but how we harness and direct our emotions that will impact our success or failure. In the AEC industry, each constituent group has a stereotypical emotional profile. Engineers...

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  • Business advice you shouldn’t listen to

    October 09, 2017

    Architects and engineers – well, anyone for that matter – who own their own business are bound to get unsolicited (or requested!) advice from time-to-time. While some of that advice may be good, a lot...

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  • Making money in the A/E business

    Making money in the A/E business

    September 18, 2017

    As a student of this “industry” for more than 37 years now, I have seen a lot of companies and their associated financial statements. And here’s what I have noticed: Some people make a lot...

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  • Business development

    September 18, 2017

    Your next generation of business builders has arrived. Have you shown them the way forward with a comprehensive set of goals and expectations? What are the career paths in your firm? The next generation wants...

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  • Making money in the A/E business

    September 18, 2017

    As a student of this “industry” for more than 37 years now, I have seen a lot of companies and their associated financial statements. And here’s what I have noticed: Some people make a lot...

    Read
  • More on business planning

    May 01, 2017

    Business planning in an AEC firm is such a critical function. It really is one of the key roles of the CEO. Yet we seem to struggle with it. Here are some of the ways...

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  • Strategies to survive the next recession

    January 23, 2017

    If firms employ these operational and financial strategies, their chances of weathering a downturn, regardless of how bad it is, will increase. Last week, June Jewell outlined five ways to insulate your firm from the...

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  • Conscious Capitalism

    Conscious Capitalism

    January 09, 2017

    Through enlightened business practices, young firm leaders are embracing a world of freedom, harmony, prosperity, and compassion. It’s energizing to be around young entrepreneurs with exciting ideas. My wife and I are honored to be...

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  • It’s business planning time!

    It’s business planning time!

    January 04, 2017

    In addition to it being time to renew your Amazon Prime account so you can buy presents for people who don’t actually need a thing, it is also business planning time! One of my favorite...

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  • Zweig Media: TZL Ep 48 - Better Business Development

    October 28, 2016

    In our brand new podcast format, we interview Mark Zweig, CEO of Zweig Group about an article he recently wrote in The Zweig Letter about improving your business development skills in the AEC space "Becoming...

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  • Roll with it!

    October 17, 2016

    Your firm might want to try rolling business plans with one-, three-, and 20-year projections. It’s a lot of work, but it beats starting over again and again. It is generally good business to create...

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  • Prepare your firm for sale

    September 19, 2016

    The act of priming your business for market increases its value, and helps you embrace an assortment of challenges and opportunities. I know what you’re thinking because I hear it all the time. “I’m not...

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  • Becoming a better business developer

    September 09, 2016

    Your ability to sell work is probably the most crucial skill you can have IF you really want to maximize your opportunities in the AEC world we all live in. Here are a few pointers...

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  • Know your client’s business

    September 09, 2016

    Being a great architect or engineer is not enough. To truly flourish, you have to have an intimate knowledge of what makes your clients tick. Your knowledge of architecture, design, engineering, and building codes, your...

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  • The new age of selling

    September 09, 2016

    Creating a hybrid seller-doer team comprised of business development people and technical experts is a good way to win new work. As few as 25 years ago, our industry relied almost exclusively on relationships as...

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  • A pattern of inaction

    August 05, 2016

    If you are you stuck in neutral, break out of the rut by asking questions, altering your approach, and accepting the possibility that there may be a problem. Some of us have a hard time...

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  • Prepare Your Business for Sale Today

    July 12, 2016

    “I’m not ready to sell my business,” “I am not ready to retire,” or “business is too good right now for me to sell” are all statements you might be thinking right now, but there...

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  • Three things owners do that hurt their businesses

    April 26, 2016

    A lot of A/E/P firms complain, but in fact, they’re not really trying to grow. As an executive in residence teaching entrepreneurship in the Sam M. Walton College of Business at the University of Arkansas‎,...

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  • It’s not personal. It’s business.

    April 22, 2016

    In the AEC marketing world, proposals are usually treated as business as usual, but I believe we need to make them personal. I will be celebrating my 20th wedding anniversary on June 1, 2016, (I...

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  • Characteristics I look for in business development people

    Characteristics I look for in business development people

    March 11, 2016

    By Mark Zweig | If you’re hiring people without these traits you’re doing a disservice to your firm.

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  • The value of irrelevance

    February 12, 2016

    Make your firm more valuable by making yourself irrelevant and surrounding yourself with leaders. Firms that command high market premiums are ones in which the owners are, in many ways, always seeking to become less...

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  • Maximize Value With Your Business Valuation

    October 01, 2015

    The process of business valuation and the analysis of the firm it involves can be a valuable tool for any firm. A properly prepared business valuation should provide firm owners with an independent view of...

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  • Critical People

    September 18, 2015

    Though most everyone on your team is important, there are 4 major positions that no successful firm can do without. Managing your business effectively means the business grows, makes a profit, and has good employees...

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  • Wanted – two kinds of people

    August 26, 2015

    Inspiration is necessary for technical/design professionals and those who manage projects to be successful. ​I’ve been saying for years that having two tracks – one for managerial and sales people, and one for design and...

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  • Big trends in the A/E business

    June 24, 2015

    Firm leaders would be wise to reflect on current happenings in industry and to prepare for what’s next. When you’re lucky enough to survive to a “certain age,” you suddenly become aware of “certain things.”...

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  • ‘Coopetition’ is good business

    June 18, 2015

    Strategic cooperation among competitors can result in big gains for each firm and better projects for clients. I hadn’t heard of “coopetition” – a contraction of cooperation and competition – for a while, but it...

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  • Common business problems

    May 08, 2015

    Many lessons from ‘Small Enterprise Management’ can be applied to A/E/P and environmental firms. As most readers know, one of my “other” jobs is that of a college professor, teaching entrepreneurship at the Sam M....

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  • Zweig Group announces Jamie Claire Kiser as new director of merger & acquisition services

    April 15, 2015

    Jamie Claire Kiser has been hired by Zweig Group as the new director of merger & acquisition services, a rapidly growing area of Zweig Group’s business. She is experienced in financial analysis, evaluating transactions, and...

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  • Editorial: I love this business!

    December 10, 2014

    An ode to the A/E profession, from Mark Zweig. Being in the construction and development business through Mark Zweig, Inc., and getting exposure to many other businesses and industries as a professor teaching entrepreneurship at...

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  • Editorial: Who do you talk to?

    September 19, 2014

    It’s lonely at the top and hard to find someone who will listen and provide useful advice, Mark Zweig writes. It’s been said before that it’s lonely at the top. There’s a lot of truth...

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  • Zweig Group welcomes Randy Wilburn to the Executive Search team

    September 18, 2014

    FAYETTEVILLE, Ark. (Sept. 18, 2014) – Zweig Group is excited to announce that Randy Wilburn is re-joining the firm to help grow the executive search division. Wilburn, who first worked for Zweig Group in the...

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  • From the Chairman: Expanding your business

    August 07, 2014

    If vertical or horizontal expansion (or both) is in the cards for you, approach with caution. Business has been good lately in the A/E professions. Opportunities abound, yet many firms struggle with the question of...

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  • Editorial: Keep your business profitable

    July 30, 2014

    Mark Zweig offers five suggestions on how to stay out of trouble and in the black. One of the greatest challenges is keeping your business profitable. It’s easiest when you’re growing. Revenue is going up...

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  • Editorial: The charlatan business developer

    May 14, 2014

    They sell themselves into the job but do little else, Mark Zweig writes. We have a big problem in the A/E/P industry. As good as most of our people are, after 34 years of working...

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  • Editorial: The 2014 business plan

    January 10, 2014

    Four additional suggestions from Mark Zweig because the time is now. It’s here – the New Year. They keep coming faster and faster. It’s kind of funny to see the past futurists’ ideas about what...

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  • Editorial: Business success and self-image

    July 29, 2013

    Technical professionals are affected by failure too. Mark Zweig offers four examples. Many people think engineers and architects don’t really care about whether or not the company they work for is profitable. “They just want...

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  • Editorial: The A/E business for the New Year

    January 10, 2013

    This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 990 Originally published 1/14/2013 (Doing the same thing but expecting a different result.) I just got asked why I came back to ZweigWhite...

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  • Editorial: Keys to making lots of money in the A/E business

    January 01, 2013

    This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 985` Originally published 12/3/2012 Mark Zweig enumerates a series of actions and credos that will help you maximize your potential. Think whatever you...

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  • The A/E Business Development Cookbook is back by popular demand!

    July 05, 2011

    Press Release: July 5, 2011 FAYETTEVILLE, Ark. (July 5, 2011) –A large number of A/E/P and environmental firms have made the decision to leave “survival mode,” but how to increase sales and grow is a...

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  • Debbie Frederiksen Joins ZweigWhite To Lead Marketing Consulting Services

    March 15, 2011

    Press Release: March 15, 2011 FAYETTEVILLE, Ark. (March 15, 2011) — Seasoned marketing professional Debbie Frederiksen has joined ZweigWhite as Director of Marketing Consulting Services, boosting the firm’s stable of expanding consulting services to architecture,...

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  • ZweigWhite Welcomes New Marketing Consultant

    March 14, 2011

    Debbie Frederiksen | Marketing Consultant | ZweigWhite Consulting Debbie Frederiksen’s career spans 17 years in the architecture / engineering / planning industry. After graduating from the University of Nebraska, she worked for a 10-person firm...

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  • The Fundamental Laws of the A/E/P Business

    February 10, 2011

    By Mark C. Zweig I thought it might be fun to reflect back on my 30-plus years of working in this business and assemble a list of fundamental laws none of us can get around....

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  • ZweigWhite 2011 Survey Helps A/E/P Firms Navigate Valuation Process

    February 06, 2011

    Press Release: February 5, 2011 How firms value their enterprises has far-reaching implications that impact both the firms and their shareholders on a financial, organizational and cultural level and is, according to ZweigWhite Valuation Consultant...

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  • The Zweig Letter Reports Growing Disfavor for Looming 1099 Avalanche

    February 02, 2011

    Press Release: February 2 , 2011 FAYETTEVILLE, AR — Firms in the architecture, engineering, planning and environmental consulting sphere are joining the national chorus of opposition to a provision that would significantly boost tax-reporting requirements,...

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  • Better Leaders come from ZweigWhite's Principals Academy

    February 01, 2011

    Press Release: February 1 , 2011 FAYETTEVILLE, AR — Anyone who is—or wants to be—a leader in the architecture, engineering, planning and environmental-consulting fields will benefit from an MBA-style crash course offered by ZweigWhite experts...

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  • To Lease or to Purchase? What A/E/P Business Owners are Doing Today

    December 30, 2010

    Press Release: December 30, 2010 The down economy presents many real estate options for the small business owner; but the tight A/E/P and banking climate might prove too difficult for many businesses to grasp the...

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  • What Every Business Manager Needs

    December 22, 2010

    Press Release: December 22, 2010 New Management How-To Book Helps Every Business Manager. Management From A to Zweig, Revised Edition, is the one book to own if you are serious about your firm’s success. Want...

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  • A business planning exercise as a model for success

    May 10, 2010

    As someone who teaches entrepreneurship in The Sam M. Walton College of Business at the University of Arkansas, one of my responsibilities is to mentor students who enter business plan competitions. In these competitions, students...

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  • Selling secrets of the business development pros

    February 01, 2010

    Selling is what everyone in the A/E or environmental business WANTS to do right now. I mean really— who doesn’t need more work? That said, selling is something that most firms don’t talk about much...

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  • Business planning made easy

    October 19, 2009

    While I have probably written about business planning in the pages of The Zweig Letter a dozen or more times over the years, it seems necessary to do so again. As you read this, A/E/P...

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  • Make more money from your business

    September 14, 2009

    Making money is rarely the reason one either buys into or starts their own A/E/P or environmental firm. It certainly can work out that way— i.e., that one makes a lot of money in this...

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  • No easy businesses

    November 10, 2008

    There are no easy businesses in this economy. And if you think there are— still— watch out. You’ll probably learn soon that I am right about this one. Everyone— no matter what they do— has...

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  • A few things I’ve learned about the design and environmental consulting business

    September 29, 2008

    As someone who has worked, studied, and written about this business for 28 years now, I thought today is as good as any day to share some of what I’ve learned. Here it goes: What...

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  • Finance and accounting: The language of business

    March 24, 2008

    After 28 years of working with architects and engineers who are either sole or part owners in their firms, I can honestly say that these folks are deficient in their knowledge of rudimentary finance and...

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  • Solving the Business Development Problem

    February 04, 2008

    I was in a board meeting recently with a quality, old-line engineering/architecture/consulting firm where one of the primary topics was business development. We spent several hours talking about it and how they are changing their...

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  • Rewrite the Rules of Your Business

    January 14, 2008

    One decision I made recently in my redevelopment business was to start running it more like a “real” business. This may seem strange coming from me— we always tried very hard to practice what we...

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  • Differences in an Entrepreneurial A/E/P Firm From One That is Merely a Small Business

    November 26, 2007

    For my kickoff presentation at our eighth annual The Zweig Letter Hot Firm Conference and Awards Celebration in Boston last month, I decided to talk about the differences in entrepreneurial A/E/P firms from those that...

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  • Business Planning from 20,000 Feet

    June 25, 2007

    Most of us could benefit at times from a new perspective. This is especially true when you start considering the subject of business planning in A/E/P and environmental consulting firms. But a new perspective is...

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  • Lessons From a Business Plan Competition

    May 07, 2007

    I recently had the pleasure of serving as faculty advisor for three teams of students in a statewide business plan competition called The Arkansas Governor’s Cup. There were 42 very well-coached teams that submitted plans...

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  • Better Business Planning—This Time

    October 30, 2006

    As the fall air turns crisp and cool here in Northwest Arkansas, many folks’ thoughts turn to football, leaf raking, and the upcoming holiday season. Owners and managers of A/E/P and environmental consulting firms, however,...

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  • “Why Are You in Business”

    September 25, 2006

    For years, we told principals of architecture, engineering, and planning firms that they should have a mission defining what their firms were all about. The question of “why are you in business?” is fundamental, we...

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  • Hardcore Business Planning or “Learning From the Edsel”

    September 11, 2006

    Business planning does not have to be difficult. Every single firm needs a plan, whether you are a five-person architectural firm started two years ago, or a 3,000-employee, 35-year-old engineering and environmental consulting company. But...

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  • Doing Good is Good Business

    May 08, 2006

    Though I’ve always known it, I don’t think I’ve ever written about it— running an ethical business that is socially responsible can pay big dividends. The fact is that the more educated your clients are,...

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  • Putting Strategy Back into Your Business

    May 01, 2006

    Just about everyone in the A/E or environmental business thinks that they have strategies. I don’t think many really do because most people don’t even know what strategies are. “Strategies” are philosophies— your core philosophies...

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  • Beef Up Those Business Plans

    November 21, 2005

    Now that A/E/P and environmental consulting firms have been doing business plans regularly for the past 10 or 15 years, it may be time to beef them up a bit. The old platitudes, goals, and...

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  • Teaching Entrepreneurship

    July 11, 2005

    I recently accepted a more permanent position at The Walton College of Business, part of the University of Arkansas at Fayetteville. My role is teaching entrepreneurship classes to undergraduates, as well as promoting our entrepreneurship...

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  • Two Essentials for Every Small Business

    January 03, 2005

    I’m getting ready to start teaching a course at The Sam M. Walton College of Business at the University of Arkansas in Fayetteville this spring semester. It will be a class on entrepreneurship— more specifically,...

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  • The Problem with Project-Driven Businesses

    December 13, 2004

    The folks at Deltek Systems, Inc. (Herndon, VA) have always claimed their market for software and consulting services was “project-driven businesses.” The truth is, the first time I heard that, I was skeptical. I wasn’t...

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  • Make Business Planning Worthwhile

    September 20, 2004

    We are now in our 17th year of working with A/E/P and environmental firms of all types and sizes around the world. And, over that time, we have seen literally thousands of different companies’ business...

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  • Clarity and focus in your business

    April 05, 2004

    I was talking with a client of ours the other day— a very successful founder and CEO of a mid-sized engineering, planning, and surveying firm. I asked him the typical pleasantries such as, “How are...

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  • Better Business Planning This Year

    September 29, 2003

    This is really getting to be the busy time of the year for the ZweigWhite consultants who help firms with business planning. And it’s good to see that many firms are refining their processes so...

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  • Ethics

    October 21, 2002

    A couple weeks ago I was down at my alma mater for a College of Business Advisory Board meeting. While I was there, I was asked to sit on a panel on business ethics. I...

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  • Wishy-Washy Business Plans

    July 29, 2002

    While it certainly wasn’t the case 20 or even 10 years ago, today most design and environmental firms have a business plan. Most of them are labeled “strategic plans,” though I’ll confess that I usually...

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  • Successful Business Planning

    May 14, 2001

    Schweitzer, Rosenblatt, Tunick, and McBlarsky had just ended one heck of a run. The 250-person E/A firm had grown from 40 people to 250 over the past five years. And while it was undeniably exciting,...

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  • A Staggering Amount of BS

    August 28, 2000

    The amount of BS that exists out there on management and marketing for firms in our business is beyond belief. Just check out the program from the most recent American Institute of Architects (AIA) (Washington,...

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  • Public Perceptions of Architects and Engineers

    July 10, 2000

    I have always been interested in design and construction. When I was as young as seven years old, I was drawing up floor plans for houses on graph paper and building them with my Legos....

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  • Business Planning

    October 11, 1999

    Is all business planning necessarily strategic planning? That was the topic of a lively discussion among some of our most successful management consulting folks a few weeks back— whether or not to lump all business...

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  • It’s a Wacky Business

    March 15, 1999

    While I have been and continue to be bullish on the A/E/P and environmental consulting business, I must say that we see some wacky things out there when it comes to how firms manage and...

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  • Business Travel Issues

    January 18, 1999

    I would say that most readers of The Zweig Letter work in firms that export themselves beyond their immediate local area. Although not everyone gets on a plane every week, some travel is required to...

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  • Make Some Money (In This Business)

    June 08, 1998

    It’s always interesting to me when I encounter people who don’t think you can get rich (that’s right, I said “rich”) in this business. But before we get started, please let me clarify. “Rich” to...

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  • There’s Nothing Inherently Bad About Business

    January 12, 1998

    Talk to some architects and engineers and their real feelings will come out: They believe there’s something bad, something sick, something wrong, something immoral about business. Their attitude is that design or technical work is...

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  • If I were a business development person…

    July 07, 1997

    I CAN ADMIT IT. I haven’t always been entirely charitable to business development people in A/E/P and environmental firms. I’ve met too many of them who were too good on the golf course, too quick...

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  • New Rules of Business

    April 28, 1997

    Let’s face it, readers— the A/E/P and environmental business just isn’t what it used to be. The old assumptions just don’t hold true. The old ways of doing things aren’t working. The people who can’t...

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  • Updating the Business Plan

    December 19, 1994

    Now is the time of year that many A/E/P and environmental firms are taking a look at what’s to come and what needs to be done in the year ahead. Budgets are being set, goals...

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  • Architects and Business

    June 27, 1994

    From time to time, architects and other design professionals all come under fire from the business types for not being sufficiently “business-minded.” And, the standard line of defense from those under attack is “I didn’t...

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  • Putting “consulting” back into the business

    April 01, 1993

    Ask anyone who has risen to the top of a consulting engineering, A/E, or environmental consulting firm where are the greatest weaknesses in their staff, and they will almost always say it’s in their “soft”...

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