Why either/or thinking fails leaders
By Greg Sepeda | The best leaders resist false choices and build the capacity to operate within tension while maintaining clarity, discipline, and forward momentum.
10 results found for “sara parkman”
By Greg Sepeda | The best leaders resist false choices and build the capacity to operate within tension while maintaining clarity, discipline, and forward momentum.
The leading source of business management insights, research, and strategies tailored specifically for leaders of AEC firms.
By Sara Parkman | Rising Stars reveal what today’s young AEC leaders truly value in their firms.
The leading source of business management insights, research, and strategies tailored specifically for leaders of AEC firms.
By Sara Parkman | AEC firms that fail to invest in young professionals today will struggle to find leaders tomorrow.
By Sara Parkman | The Zweig Letter is moving forward, shifting to more dynamic digital formats that better serve AEC leaders.
By Isabel Rickaby | The most effective internships don’t just prepare students for the workforce, they inspire them to envision their role in their chosen career.
By Michael Makris | Several of improv’s most fundamental rules are very much related to leadership and professional growth.
By Sara Parkman | The top 2025 Marketing Excellence Award winners share how strategy, authenticity, and collaboration drive real AEC marketing impact.
By Sara Parkman | Zweig Group’s 2025 Rising Stars share what inspires purpose, loyalty, and change in the AEC workplace.
By Matt Verderamo | These four steps will earn your business a steady backlog, empowering you to chase your strategic goals.
By Liam Watson | These four virtues will help you survive and thrive in all parts of daily life, both personally and professionally.
By Mercedez Thompson | As our industry and client expectations evolve, so must our strategies for winning complex, high-stakes project pursuits.
Zweig Group is proud to announce SCHRADERGROUP, a Pennsylvania-based architectural, interior design, and structural engineering design firm, has joined its client Hord Coplan Macht, an integrated architecture, landscape architecture, interior design, and planning firm.
By Liisa Andreassen | CEO of Dunaway (Fort Worth, TX), a leading independent multi-discipline design firm in Texas.
By Ashley Heinnickel | Set yourself up for success, stay focused, and communicate well in order to sustain momentum in strategic plan implementation.
By Kevin Norgaard | Together, younger and older employees create a dynamic and innovative workplace where every generation has something valuable to offer.
By Tiara Marcus | True leaders tune out the noise and let their expertise, talent, and technical understanding speak for itself.
By Mark Zweig | As a leader or manager, you are probably super busy and will get stuck if you cannot offload a lot of what you have to do.
By Sara Grayum | By collaborating closely, marketing and business development can craft stories that will steer your firm toward success.
By Duncan Robertson | When we intentionally build connections focused on authenticity, we create healthy, long-lasting relationships that drive a return-on-investment.
https://online.flippingbook.com/view/937853843/
By Matt Verderamo | Finding a mentor can provide direction, accelerate career growth, and offer valuable insights, but it requires commitment and openness.
By Morgan Stinson | Leading with purpose helps firms navigate uncertainty by reinforcing values, fostering trust, taking ownership, and turning challenges into opportunities.
By Kathy Nanowski | A strong employee experience leads to a stronger client experience, ensuring sustainable success and differentiation in the market.
By Guy Geier | These conversations challenge conventional thinking, inspire innovation, and foster collaboration.
By Mark Zweig | Embracing curiosity, open-mindedness, and positive thinking leads to personal growth, stronger connections, and greater success in life and business.
By Sam Liao | Like electronic scientific calculators, personal computers, and CAD systems – generative AI is just another new tool in our toolbox.
By Sarah R. Adams-Slominski | Step back and check in on how your employees are doing, learn what they care about, and discover what helps them stay engaged in their work.
By Lauren Martin | Design firms need to be vigilant about clauses and language that have the potential to significantly expand their risk while undermining their insurance protection.
By Liisa Andreassen | President of Neumann Monson Architects (Iowa City, IA), a firm that creates exceptional spaces for living, working, learning, and playing.
By Carlo Lebron | Take the time to define your culture, engage your team, and make this a central part of your operational strategy – the rewards are well worth the effort.
By Sara Parkman | AEC firms remain largely committed to flexible options that benefit both firms and their employees.
By Sara Parkman | The 2024 Rising Stars shed light on how the next generation of AEC professionals is driving innovation and strengthening firm culture in a rapidly changing environment.
By Sara Parkman | Compensation trends reveal critical strategies to boost employee retention and satisfaction.
https://online.flippingbook.com/view/251407025/
By Sara Parkman | Zweig Group’s 2024 Marketing Excellence Award winners share the strategies behind their winning campaigns and the impact on their firms’ success.
By Sara Parkman | The success of any firm relies heavily on finding the right candidates, but this process can be complex and costly.
By Sara Parkman | The success of any firm relies heavily on finding the right candidates, but this process can be complex and costly.
https://online.flippingbook.com/view/409853864/
By Sara Parkman | Competitive employee benefits play a critical role in addressing recruiting and retention challenges in AEC.
https://online.flippingbook.com/view/351760842/
By Sara Parkman | Human resources director at CORE Consultants, Inc., a professional services firm that empowers its people to thrive at home, at work, and in their community.
https://online.flippingbook.com/view/866818245/
https://online.flippingbook.com/view/1463501/
https://online.flippingbook.com/view/336161347/
By Sara Parkman | This year’s cohort has picked up where previous groups left off – taking on creative ideas to solve both historic and emerging challenges.
Zweig Group is proud to announce it has won six Hermes Creative Awards for its publications, conference, and website redesign. Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and...
https://online.flippingbook.com/view/136352250/
https://online.flippingbook.com/view/187304812/
https://online.flippingbook.com/view/48474520/
https://online.flippingbook.com/view/572010865/
https://online.flippingbook.com/view/621606962/
https://online.flippingbook.com/view/582838317/
By Liisa Andreassen | Owner of Croft, Inc. (Acworth, GA), a full-service architecture and engineering firm that serves clients nationally in many diverse markets of the public and private sectors.
https://online.flippingbook.com/view/1006571815/
By Sara Parkman | They are the senior principal and president of Genesis (Blue Bell, PA), a full service firm that delivers facilities for life-saving therapies.
By Sara Parkman | President of Shive-Hattery (Cedar Rapids, IA), a multi-disciplinary architecture and engineering firm that recognizes the power of design in transforming the human experience.
By Sara Parkman | Improved representation improves our ability to problem-solve, to be strategic with our strengths, and to think critically and comprehensively about topics.
As an accomplished speaker, consultant, trainer, and business coach, Wilburn helps professionals become better leaders, better communicators, and better people.
CEO of EDiS (Wilmington, DE), a fifth generation family-owned firm that has been thriving in the same region for more than a century.
As a 100 percent ESOP, 50-year-old Pennoni has the culture, history, and staying power to improve the lives of its employees and the community it serves.
“A lot of managers in AEC firms – design and technical people who have become managers – need to learn a few supervisory basics.”
“Even if you don’t apply it to your business, knowing probabilities of success will at least keep you from buying scratch tickets or blowing your cash in a slot machine at a casino somewhere!”
“Just as it is easier (and cheaper) to keep an existing client than to get a new one, so goes it for your employees. Keeping good people is essential to your firm.”
“It’s crucial that the individual manager work hard to gain acceptance. Not doing so will almost inevitably lead to getting shot in the back.” While it’s best if you can promote from within, there are...
“So many firms in the AEC business are making transitions right now. Aging boomers in their 60s and 70s are selling down, and their chosen successors are taking the reins.” So many firms in the...
I have said it before. I am worn out from all the talk about leadership versus management, Level 5 leadership, servant-leader leadership, and the rest of it. The “L” word – leadership – sure is...
Picking the ideal business partner or partners is an inexact science, but a critical one nevertheless. The subject of how people find business partners in the AEC industry is one that is rarely discussed. Usually,...
Co-founder, president and CEO of WSB (Hot Firm #34 for 2018), a 475-person, full-service consulting and design firm based in Minneapolis. By Liisa Andreassen Correspondent “Early on, I paid too much attention to those who...
While the numbers behind failure are staggering, when you look at the characteristics of successful M&A transactions, the math is pretty simple. M&A transactions can fall apart for dozens – maybe even hundreds – of...