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Search results

10 results found for “relevant”

Surveys & Reports
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Surveys & Reports

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  • Arena of contention

    Arena of contention

    May 31, 2026 | Chad Coldiron

    By Chad Coldiron | The AEC industry is facing uncertainty, but leaders remain optimistic, practical, and focused on adapting to what comes next.

    Read
  • Why either/or thinking fails leaders

    Why either/or thinking fails leaders

    May 24, 2026

    By Greg Sepeda | The best leaders resist false choices and build the capacity to operate within tension while maintaining clarity, discipline, and forward momentum.

    Read
  • The power of valuation in AEC firms

    The power of valuation in AEC firms

    May 17, 2026

    By Becky Carlson | Understanding your firm’s value early can reveal growth opportunities, reduce risk, and support long-term transition planning.

    Read
  • From talent constraints to leadership gaps

    From talent constraints to leadership gaps

    May 03, 2026

    By Nam Douglas | Tightening immigration pathways are reshaping AEC talent pipelines, forcing firms to rethink workforce strategy, risk planning, and long-term leadership development.

    Read
  • Safe marketing is the riskiest choice

    Safe marketing is the riskiest choice

    February 22, 2026

    By GinaRenee Autrey | AEC marketing doesn’t fail from lack of expertise – it fails when firms keep telling safe stories in increasingly noisy markets.

    Read
  • Do I have to do my homework?

    Do I have to do my homework?

    February 22, 2026

    By Lindsay Young | Practicing interview presentations may feel like homework, but it’s what turns expertise into confidence and clarity.

    Read
  • Social media isn’t optional anymore

    Social media isn’t optional anymore

    January 25, 2026

    By Stacey Weiss | In today’s AEC market, content without social distribution is invisible, no matter how smart or well written it is.

    Read
  • Strategic planning pitfalls

    Strategic planning pitfalls

    January 18, 2026

    By Scott Butcher | Most AEC strategic plans fail not from bad ideas, but from misalignment, weak accountability, ignored culture, and lack of execution discipline.

    Read
  • Ignore relationships, invite claims

    Ignore relationships, invite claims

    January 04, 2026

    By Lauren Martin | Effective risk management in A/E firms starts with strong relationships, open dialogue, and engaging the right partners early.

    Read
  • Be like water

    Be like water

    December 07, 2025 | Chad Coldiron

    By Chad Coldiron | The ability to adapt rather than resist is what separates the firms that thrive from the ones that fade.

    Read
  • A new chapter for The Zweig Letter

    A new chapter for The Zweig Letter

    November 30, 2025 | Sara Parkman

    By Sara Parkman | The Zweig Letter is moving forward, shifting to more dynamic digital formats that better serve AEC leaders.

    Read
  • The snap judgement

    The snap judgement

    November 09, 2025 | Daryl Simons Jr

    By Daryl Simons Jr. | Rethinking first impressions creates fairer decisions, stronger relationships, and lasting benefits for candidates and firms.

    Read
  • What makes an internship impactful

    What makes an internship impactful

    November 02, 2025

    By Isabel Rickaby | The most effective internships don’t just prepare students for the workforce, they inspire them to envision their role in their chosen career.

    Read
  • Tell a story

    Tell a story

    October 19, 2025

    By Greg Sepeda | To drive real accountability, leaders must pair logic with storytelling that engages emotions, creates ownership, and motivates lasting process adoption.

    Read
  • TZL Podcast: Carley Chastain

    TZL Podcast: Carley Chastain

    October 16, 2025

        “Vernacular is what you do when you can’t afford to get it wrong.” Carley Chastain Episode Summary: This episode of The Zweig Letter Podcast, hosted by Randy Wilburn and joined by marketing co-host...

    Read
  • Promoting the company … or yourself?

    Promoting the company … or yourself?

    October 12, 2025 | Mark C Zweig

    By Mark Zweig | In a relationship-driven business, clients hire people they know and trust — not just the firms they represent.

    Read
  • Selling big design projects

    Selling big design projects

    September 28, 2025 | Mark C Zweig

    By Mark Zweig | Winning big design projects requires strategy, preparation, credibility, and connecting authentically with decision-makers to secure long-term success.

    Read
  • Leveraging AI for employee development

    Leveraging AI for employee development

    September 28, 2025

    By Caitlin Austin | Investing in AI-driven learning is not just a step forward – it’s a leap toward building a smarter, more adaptive industry.

    Read
  • Why GAAP compliance matters

    Why GAAP compliance matters

    August 17, 2025

    By Robert Jones | Government contractors in AEC must understand and follow GAAP to meet compliance standards, secure contracts, and ensure accurate financial reporting.

    Read
  • Insights from the One Big Beautiful Bill

    Insights from the One Big Beautiful Bill

    July 14, 2025

    By Jennifer Nelson | New tax law creates major planning opportunities – R&D, bonus depreciation, and corporate rates shift, with key deadlines looming.

    Read
  • Winning work during uncertain times

    Winning work during uncertain times

    July 06, 2025

    By Scott D. Butcher | To succeed in disruption, AEC firms must refine client focus, target markets, and go/no-go processes.

    Read
  • A few thoughts on organization structure

    A few thoughts on organization structure

    May 25, 2025 | Mark C Zweig

    By Mark Zweig | AEC firms today still struggle with the same old organizational issues that undermine clarity, accountability, and leadership.

    Read
  • How AI can enhance human creativity

    How AI can enhance human creativity

    May 25, 2025

    By Kate Gray | Utilizing technology built around your best work can become an inspiration tool for marketing teams.

    Read
  • Generationally speaking ... in the workplace

    Generationally speaking ... in the workplace

    May 04, 2025 | Daryl Simons Jr

    By Daryl Simons Jr. | How to create a stronger, more dynamic, and future-ready workplace – where everyone has the opportunity to thrive.

    Read
  • Actions over labels

    Actions over labels

    April 20, 2025

    By Javier Suarez | Companies should focus first and foremost on “doing” and then worry about “saying” what they are doing.

    Read
  • Night at the museum

    Night at the museum

    March 02, 2025

    By Greg Sepeda | Success comes from creating a space where people feel comfortable asking questions, helping each other out, and wearing different hats when needed.

    Read
  • The forest and the trees

    The forest and the trees

    February 09, 2025

    By Sarah R. Adams-Slominski | Step back and check in on how your employees are doing, learn what they care about, and discover what helps them stay engaged in their work.

    Read
  • Compensation trends in AEC

    Compensation trends in AEC

    January 12, 2025 | Kyle Ahern

    By Kyle Ahern | Salary data reveals evolving compensation trends, including regional, role-specific, and growth-driven salary differences.

    Read
  • The critical middle

    The critical middle

    January 05, 2025 | Tom Godin

    By Tom Godin | Evaluating team dynamics is crucial for transforming organizational strategy into measurable results.

    Read
  • The elegance of optimization

    The elegance of optimization

    October 20, 2024 | Jeremy Clarke

    By Jeremy Clarke | Organizational optimization isn’t just a cost-saving measure – it’s a strategic imperative.

    Read
  • Strategies for securing earned media

    Strategies for securing earned media

    October 20, 2024

    By Justin Stephenson | Utilize these strategies to secure wide-reaching media coverage and build credibility, boost visibility, and attract new clients.

    Read
  • Future-proofing leadership

    Future-proofing leadership

    September 29, 2024 | Kristin Kautz CPSM

    By Kristin Kautz | Six skills to succeed for the next five years in an AI-driven world.

    Read
  • Compliance with federal regulations

    Compliance with federal regulations

    September 15, 2024

    By Taylor Dolan & Nathan Greyard | How the Supreme Court’s overturning of the Chevron deference will impact design firms.

    Read
  • Zweig Group in action

    Zweig Group in action

    September 08, 2024 | Mailena Urso

    By Mailena Urso | Zweig Group experts will present on mergers and acquisitions, AI, compensation, and recruiting and retention at key AEC industry conferences this fall.

    Read
  • Win themes with a capital L

    Win themes with a capital L

    August 11, 2024

    By Mercedez Thompson | Win themes should tell a compelling story about why your firm should win a client’s work, but without the right strategy they can inadvertently lose you the deal.

    Read
  • Mid-year M&A activity report

    Mid-year M&A activity report

    July 03, 2024 | Alec Russell

    This report details some of the biggest trends and movements regarding M&A activity in the AEC industry as of the end of Q2 2024.

    Read
  • Flash over substance

    Flash over substance

    May 19, 2024 | Jeremy Clarke

    By Jeremy Clarke | Focus your firm’s retention strategy on offering meaningful benefits that are in alignment with core human needs.

    Read
  • The evergreen relevancy of “why”

    The evergreen relevancy of “why”

    April 28, 2024

    By Javier Suarez | We must hit the pause button at several junctions in our marketing and business processes to discuss the “why.”

    Read
  • Your plan isn’t strategic

    Your plan isn’t strategic

    April 14, 2024 | ying liu leed ap bd c

    By Ying Liu | The hidden signs your firm’s plan is neither strategic nor growth-driven.

    Read
  • Everyone has to get stuff done

    Everyone has to get stuff done

    March 31, 2024 | Mark C Zweig

    By Mark Zweig | We all need new challenges, variety in our daily routines, and to see tangible results from our efforts to be fulfilled.

    Read
  • Capital allocation 101

    Capital allocation 101

    March 17, 2024 | Ezequiel Tovar

    By Ezequiel Tovar | In turbulent times, strategic capital allocation is crucial for firm survival.

    Read
  • Room to grow

    Room to grow

    March 10, 2024 | Will Swearingen

    By Will Swearingen | By being proactive and creating spaces to learn and grow, firms can benefit from this evolving workplace landscape.

    Read
  • Crafting clarity

    Crafting clarity

    February 18, 2024 | Jeremy Clarke

    By Jeremy Clarke | Job descriptions need radical simplification for authenticity, brevity, and impact in attracting top talent.

    Read
  • Your new coworker

    Your new coworker

    February 11, 2024 | Kristin Kautz CPSM

    By Kristin Kautz | AI needs effective onboarding and subsequent guidance, patience, and education in order for it to become a productive and valued “employee.”

    Read
  • A legacy of responsible design

    A legacy of responsible design

    January 28, 2024

    By Florencia Kratsman | Businesses must embrace sustainable interior design, prioritizing eco-friendly materials, longevity, and heritage to mitigate environmental impact and meet consumer demands.

    Read
  • Zweig Group Announces 2024 ElevateHER® Cohort & Symposium

    Zweig Group Announces 2024 ElevateHER® Cohort & Symposium

    January 24, 2024

    Zweig Group announces its 2024 ElevateHER® cohort – a special group focused on developing and disseminating pragmatic solutions to the AEC industry’s recruitment and retention crisis.

    Read
  • Stand out in an increasingly visual age

    Stand out in an increasingly visual age

    January 14, 2024

    By Mercedez Thompson | Proposals have adapted to a new way of reading, emphasizing concise, compelling headings to convey complex solutions and deliver winning messages.

    Read
  • Innovative initiatives

    Innovative initiatives

    December 31, 2023

    By Mitch Fortner | Ensure employee growth and success by implementing innovative approaches to career development, like diverse training programs and leadership initiatives.

    Read
  • Words matter

    Words matter

    December 31, 2023

    By Jane Lawler Smith | AEC marketers must uphold communication standards, ensuring precision in language for clear, consistent, and defensible messaging.

    Read
  • An insider look at the CSO

    An insider look at the CSO

    November 26, 2023 | ying liu leed ap bd c

    By Ying Liu | Insight into the unique challenges and opportunities often faced by CSOs in the AEC industry.

    Read
  • AI’s impact on AEC marketing

    AI’s impact on AEC marketing

    November 12, 2023 | Kristin Kautz

    By Kristin Kautz | AI is becoming a crucial component in reshaping the AEC industry, especially in the realm of marketing.

    Read
  • The art of the sale

    The art of the sale

    November 12, 2023

    By Leslie Jenkins | Instead of trying to impress potential clients, focus on emotional intelligence, really listening, and creating relationships built on common goals and trust.

    Read
  • Defending against professional liability

    Defending against professional liability

    November 12, 2023

    By Lauren Martin | If you find yourself facing a lawsuit alleging malpractice, here’s what you need to look for when considering an expert witness.

    Read
  • Lessons we can learn from Gen Z

    Lessons we can learn from Gen Z

    November 05, 2023

    By Keyan Zandy | Generation Z can teach older generations valuable lessons about how they think and view their work.

    Read
  • Creating an experience

    Creating an experience

    October 29, 2023

    By Leisbel Lam | We need to be holistic, bold, and nimble in order to transform our organizations to better align with a service culture and gain a competitive advantage.

    Read
  • Navigating the AI landscape

    Navigating the AI landscape

    October 15, 2023 | Sara Karstetter

    By Sara Karstetter | AI is a hot topic with numerous applications in AEC, though navigating the options can be overwhelming.

    Read
  • REAL newsletters

    REAL newsletters

    October 08, 2023

    By Javier Suarez | Successful newsletters are relevant and valuable to readers, easy to consume, actionable, and loyal to your brand.

    Read
  • Linked out of LinkedIn?

    Linked out of LinkedIn?

    September 10, 2023

    By Tyler Suomala | LinkedIn is an underutilized tool for building relationships, expanding opportunities, and attracting high-quality clients.

    Read
  • Zweig Group announces release of its 2023 Information Technology Report of AEC Firms

    Zweig Group announces release of its 2023 Information Technology Report of AEC Firms

    August 24, 2023

    Zweig Group announces the release of the highly-anticipated 2023 Information Technology Report of AEC Firms. Representing a comprehensive comparison between 2019 and 2023, this report offers a striking snapshot of the industry's technological evolution from pre-pandemic...

    Read
  • Benefits of focusing on growth

    Benefits of focusing on growth

    August 06, 2023 | Travis White

    By Travis White | The benefits that come with being a growth-focused firm far outweigh the risks.

    Read
  • Choosing to retain top talent

    Choosing to retain top talent

    July 09, 2023 | ying liu leed ap bd c

    By Ying Liu | Organizations must proactively develop strategies to identify and retain top talent.

    Read
  • Creating solutions: Mark Huntsman

    Creating solutions: Mark Huntsman

    May 21, 2023

    By Liisa Andreassen | President and CEO of Sunrise Engineering (Fillmore, UT), a full-service professional engineering and consulting firm that has been providing its services since 1978.

    Read
  • Four shifts that are changing everything

    Four shifts that are changing everything

    May 14, 2023

    By Peter Atherton | These shifts have fundamentally changed the way we must lead and develop our teams and organizations if we want to sustainably grow and prosper in this new era.

    Read
  • Industry valuation trends

    Industry valuation trends

    March 26, 2023 | Will Swearingen

    By Will Swearingen | How valuable is your firm compared to others in the industry?

    Read
  • AI wrote part of this article

    AI wrote part of this article

    February 05, 2023 | Phil Keil

    By Phil Keil | It’s time to start building a strategy for how you will compete and stay relevant in this rapidly evolving environment.

    Read
  • No more SOQs!

    No more SOQs!

    February 05, 2023

    By Javier Suarez | SOQs that are assembled without any direction just end up in the delete folder or the wastebasket. There’s a better way.

    Read
  • Is lean failing at your firm?

    Is lean failing at your firm?

    January 01, 2023

    By Keyan Zandy | The best way to foster a lean culture is by engaging with people, celebrating what they do well, and empowering them to be a part of the change you seek.

    Read
  • An employee-first approach: Lisa Kramer

    An employee-first approach: Lisa Kramer

    December 11, 2022

    By Liisa Andreassen | President of Prairie Engineers, P.C. (Columbia, IL), a firm made up of engineers, surveyors, and scientists focused on solving problems for public and private clients.

    Read
  • People’s leader: Eric Lucas

    People’s leader: Eric Lucas

    November 27, 2022

    By Liisa Andreassen | CEO of MKSK, a collective of planners, urban designers, and landscape architects who are passionate about the interaction between people and place.

    Read
  • Be wary of warranties

    Be wary of warranties

    November 13, 2022

    By Lauren Rhodes Martin | Besides placing an undue and inappropriate burden on architects and engineers, warranties are expressly excluded in their professional liability insurance policies.

    Read
  • Marketing is about more than proposals

    Marketing is about more than proposals

    October 30, 2022

    By Malory Atkinson | Challenge your marketing team to think beyond proposals and begin to work to strategically impact the entire client experience.

    Read
  • The value of training your people

    The value of training your people

    October 30, 2022

    By David Harvey | When well-trained staff are equipped with the skills needed to do their jobs well, everyone will reap the benefits.

    Read
  • Tell hero stories

    Tell hero stories

    October 23, 2022

    By Kraig Kern | The next time you have a proposal or presentation kickoff, trust and empower your marketing team to do what they do best.

    Read
  • Following through on AIA 2030

    Following through on AIA 2030

    September 18, 2022

    By Dan Piselli | While the symbolic act of signing a voluntary environmental commitment is important, action toward honoring it is more meaningful.

    Read
  • Success from anywhere

    Success from anywhere

    August 07, 2022

    By Peter Atherton | If we can establish trust, clearly communicate what winning looks like, and have a unifying mission and vision, we will never need to limit our success to any location.

    Read
  • Secret sauce

    Secret sauce

    July 24, 2022

    By Joseph Lauk | Firms often have the same “ingredients” for creating great places to work. Your success really boils down to how you choose and blend these elements together.

    Read
  • Your logo isn’t as cool as you think it is

    Your logo isn’t as cool as you think it is

    June 26, 2022

    By Malory Atkinson | If your logo no longer corresponds with your brand image and values, it’s time for a change.

    Read
  • AEC marketing best practices

    AEC marketing best practices

    June 19, 2022 | Lindsay Young CPSM

    By Lindsay Young | Best practices for AEC firms will continue to evolve, but firms that take steps to innovate will be the ones that succeed.

    Read
  • The Zweig Letter Podcast

    The Zweig Letter Podcast

    April 24, 2022 | Randy Wilburn

    By Randy Wilburn | Zweig Group’s podcast has gone through several evolutions over the years – and it just had its biggest yet.

    Read
  • Your greatest threat to excellence

    Your greatest threat to excellence

    April 24, 2022

    By Alexis Eades | The consequences of burnout can be detrimental, so give your mental health the care it deserves.

    Read
  • Don’t fear the rebrand

    Don’t fear the rebrand

    April 17, 2022

    By Ashley Heinnickel | A rebrand is an opportunity to elevate your firm’s identity and build excitement about where you’re going.

    Read
  • Captive insurance

    Captive insurance

    March 20, 2022

    By Ted Grace | This is a cost-effective alternative for AEC leaders seeking to manage enterprise risk.

    Read
  • Using a resource library to effect change

    Using a resource library to effect change

    January 30, 2022

    By Ann M. Rolland | Even a slight shift toward more responsible materials is impactful and can effect change to the manufacturing industries and the products that designers specify.

    Read
  • Stand for something: Jay Brotman

    Stand for something: Jay Brotman

    December 26, 2021

    By Liisa Andreassen | Managing partner of Svigals + Partners (New Haven, CT), an architecture and art firm that helps communities thrive by creating environments that build upon who they are.

    Read
  • Email empathy

    Email empathy

    December 05, 2021 | Christina Zweig Niehues

    By Christina Zweig Niehues | We’re all busy – but take a few minutes to value the time of your partner organizations.

    Read
  • Rethink annual performance reviews

    Rethink annual performance reviews

    October 24, 2021

    By Brian King | Instead, consider regular performance discussions and an annual strategy meeting to set, implement, and evaluate goals and initiatives.

    Read
  • Strategic planning revolution

    Strategic planning revolution

    August 15, 2021 | Phil Keil

    By Phil Keil | Think of strategy as a revolutionary process requiring continual iteration and agility.

    Read
  • Mentoring culture

    Mentoring culture

    August 01, 2021

    By Mark Hirschi | Mentoring remains the most effective mode of knowledge transfer from older professionals to younger generations.

    Read
  • Professional liability applications

    Professional liability applications

    June 20, 2021

    By Rob Hughes | With the market hardening for AEC professional liability insurance, an accurate and complete application may help keep your firm’s premium as low as possible.

    Read
  • Building community: Jay Edwards

    Building community: Jay Edwards

    May 30, 2021

    By Liisa Andreassen | CEO of Parkhill (Lubbock, TX), a multidisciplinary firm that is building community by creating inventive, relevant built environments together.

    Read
  • Why you should be open to M&A

    Why you should be open to M&A

    May 23, 2021

    By John Bray | Whether you’re an M&A enthusiast, first-time buyer, or an apprehensive seller, it would be naive to disregard these opportunities without understanding the dynamics of the M&A environment.

    Read
  • Centralize, decentralize, or neither?

    Centralize, decentralize, or neither?

    May 23, 2021

    By Tim Spence | There is a third option that empowers leaders at all levels, provides a foundation for growth, and offers a sound path forward.

    Read
  • Connect across generations

    Connect across generations

    May 09, 2021

    By Allyson McDonald & Megan Chang | Matching your communication style to the needs of those you’re communicating with will ensure your message is received.

    Read
  • Mental health matters

    Mental health matters

    May 02, 2021

    By Keyan Zandy | Many firms have been slow to engage in conversations with their employees about mental health. It’s time to make a change.

    Read
  • Why?

    Why?

    April 18, 2021

    By Jane Lawler Smith | Channel your inner toddler and question everything about your marketing plan to uncover what still does or doesn’t work for you, your firm, and your goals.

    Read
  • It’s all in the follow through

    It’s all in the follow through

    April 04, 2021

    Develop a muscle memory around follow through and follow up to get ahead in the business development game.

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  • Get real about recruiting

    Get real about recruiting

    March 14, 2021

    By Mark Zweig | Firms that can quickly fill any opening with excellent people have a major advantage over their competition in any market.

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  • Zweig Group Opens Two New Surveys for the AEC Industry

    Zweig Group Opens Two New Surveys for the AEC Industry

    February 15, 2021

    Leading research firm for the AEC industry, Zweig Group, has launched two new surveys to best capture important changes in the environment for the AEC industry. The first survey is an iteration of the Impacts...

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  • Hidden risks in design contracts

    Hidden risks in design contracts

    February 14, 2021

    By Rob Hughes | This subtle but onerous language is becoming fairly widespread in design contracts and, if overlooked, could leave design firms with significant, potentially uninsured exposures.

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  • Who are you trying to sell to?

    Who are you trying to sell to?

    December 06, 2020

    By Mark Zweig | Marketing starts with identifying who your target clients are. Your entire business needs to be focused on them.

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  • Growing an employee wellness program

    Growing an employee wellness program

    November 29, 2020

    By Anne Melia | Healthy employees are more productive, have fewer sick days, fewer accidents, and are happier in their professional and personal lives.

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  • How well is your firm protected?

    How well is your firm protected?

    November 01, 2020

    Keep tabs on your insurers in a difficult economy by reviewing evaluations by popular ratings agencies.

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  • America’s mission and vision

    America’s mission and vision

    October 25, 2020 | Phil Keil

    By Phil Keil | We can learn a lot about mission and vision through the context of some of America’s founding documents.

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  • Things you don’t do in your firm but should

    Things you don’t do in your firm but should

    October 25, 2020

    By Mark Zweig | There are 10 things practically every firm in this business should do but won’t. If you try these things, your firm will be more successful.

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  • Those who can should teach!

    Those who can should teach!

    October 18, 2020

    By Mark Zweig | “Being allowed to teach what I’ve learned about entrepreneurship and business to my students over my long career has been one of my greatest honors and privileges.”

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  • Captivate with your LinkedIn headline

    Captivate with your LinkedIn headline

    October 18, 2020

    Make a great first impression, showcase your experience and expertise, and stand out as a top architect in your market.

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  • The new realities of business

    The new realities of business

    October 04, 2020

    Current world events are changing the way we value everything. This pandemic highlights the need for collaborative and equitable decision-making between leadership and staff.

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  • Why Lean?

    Why Lean?

    August 03, 2020

    Lean methodologies can truly move the needle in an industry beleaguered by workforce shortages and increasingly pressed for our most valuable commodity – time.

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  • The principal-marketer partnership

    The principal-marketer partnership

    July 20, 2020

    To get the most return on your marketing investment dollars, leaders need to help build dynamic, collaborative relationships between principals and marketing teams.

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  • Business development in AEC firms

    Business development in AEC firms

    July 06, 2020

    When firms encourage a hybrid role between business development and sales, the result is often improved collaboration throughout the firm.

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  • Support constant growth

    Support constant growth

    June 15, 2020

    Staff training fuels a culture of continuous education, enabling your firm to stay competitive, relevant, and profitable for the long run.

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  • Tell a story, build a better project

    Tell a story, build a better project

    June 01, 2020

    The next time you have a critical project or important concept to communicate, forget the jargon and consider telling a story.

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  • The lost art of the press release

    The lost art of the press release

    May 25, 2020

    By Christina Zweig Niehues | Press releases haven’t gone the way of the dinosaurs yet. Keep them short and simple to get the most out of this powerful marketing and exposure tool.

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  • Architects as advocates

    Architects as advocates

    May 18, 2020

    It’s our responsibility as AEC professionals, as well as citizens, to champion solutions to problems that affect our global and local communities.

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  • Opportunity in crisis

    Opportunity in crisis

    May 18, 2020

    By Jamie Claire Kiser | Though the immediate impact of COVID-19 is bleak for many in our industry, there is reason to see the foundation forming for a different type of AEC firm.

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  • Use this time

    Use this time

    April 27, 2020

    By John Bray | Connect with your people and bolster your business so you come out of this pandemic stronger on the other side.

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  • Marketing for AEC firms

    Marketing for AEC firms

    April 27, 2020

    By combining traditional marketing tactics with unique approaches for our industry, AEC firms can get ahead of the competition, stay relevant, and win more and better contracts.

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  • Can a company innovate forever?

    Can a company innovate forever?

    April 22, 2020

    It’s possible for a mature company to stay innovative – the key is unlocking talent from within.

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  • Change with the times

    Change with the times

    March 09, 2020

    Many firms still cling to old-school attitudes and business practices that chase away top performing employees looking for a more future-friendly place to grow their careers.

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  • Certification agreements

    Certification agreements

    February 24, 2020

    Careful review of certifications with your legal counsel and insurance advisor will enable you to better address the needs of your clients and lenders.

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  • Family legacy: Brian DiSabatino

    Family legacy: Brian DiSabatino

    February 03, 2020

    CEO of EDiS (Wilmington, DE), a fifth generation family-owned firm that has been thriving in the same region for more than a century.

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  • A sustainable future

    A sustainable future

    January 27, 2020

    Charting a sustainable future requires a willingness to critically evaluate your firm and prepare for the year ahead.

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  • My take on leadership

    My take on leadership

    December 30, 2019

    Exercise these 12 roles with care and you will be surprised by how many admire and understand why your firm has grown so successfully.

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  • Reaching our personal peak (Part 1)

    Reaching our personal peak (Part 1)

    November 04, 2019

    No one wants just a job, and no one wants to live in “quiet desperation.” As leaders, we can help employees sidestep burnout.

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  • Set the tempo: John Brusa

    Set the tempo: John Brusa

    October 14, 2019

    President and CEO of Barton & Loguidice, a full-service consulting firm headquartered in Syracuse, New York.

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  • The innovation continuum

    The innovation continuum

    September 30, 2019

    Embrace change, take chances, and continually innovate to make sure your firm stays ahead on the innovation continuum.

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  • A new definition

    A new definition

    September 16, 2019

    The World Health Organization just redefined burnout and classified it as an “Occupational Phenomenon.” So, what’s next?

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  • Cutting through

    Cutting through

    August 19, 2019

    You must constantly rethink your marketing strategy, using traditional and trending methods, if you want to be effective.

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  • Women’s Initiative and JUST

    Women’s Initiative and JUST

    August 12, 2019

    Intertwined programs achieving greater diversity and transparency for TLC Engineering Solutions, Inc.

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  • Learning strategy

    Learning strategy

    August 05, 2019

    Your peoples’ top priority is development. If you want to keep them, you need to identify the ideal learning and development strategy for you and your firm.

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  • Avoid commoditization

    Avoid commoditization

    July 22, 2019

    Learn from attorneys, business advisors, and other professional service providers on how to avoid commoditization in the AEC industry.

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  • Basic marketing, busy AEC

    Basic marketing, busy AEC

    June 24, 2019

    A small investment of your time, energy, and creativity can yield a large return with your clients. Start gently and build your confidence.

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  • Who, me?

    Who, me?

    June 10, 2019

    When working on a project, there are various human roadblocks that consistently clog the path to project execution.

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  • Outsourcing market research

    Outsourcing market research

    May 13, 2019

    There are plenty of tell-tale signs your AEC firm needs a set of third-party experts to help you achieve your goals.

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  • You must be present to win

    You must be present to win

    April 08, 2019

    The most successful business developers spend time with their clients, so show up and give them your full attention.

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  • ABR: Always be recruiting

    ABR: Always be recruiting

    March 25, 2019

    “Always be recruiting! That has to be the mantra for anyone who’s an owner or manager in an AEC firm today because finding people is crucial to your growth.”

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  • Business and burgers

    Business and burgers

    March 11, 2019

    It might seem far fetched, but it’s true. AEC firms can learn a thing or two from the fast-food industry.

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  • Employee engagement (Part 2)

    Employee engagement (Part 2)

    March 04, 2019

    A firm leader must break out of the deadline cycle and make a meaningful connection with employees. If not, performance will (predictably) suffer. Most of what we do today as leaders is not leadership. In...

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  • The mighty can (and do) fall

    The mighty can (and do) fall

    February 11, 2019

    Undisciplined growth, poor people focus, low financial performance, and a weak capital structure can sink a firm – even big ones with brand names. I’ve been working with several colleagues for the past four years...

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  • Winning workplaces have (your) ears

    Winning workplaces have (your) ears

    February 04, 2019

    A lot of people leave their jobs because they hate their bosses. They stay because the C-suite listens to what they have to say. The results of the Best Small and Medium Workplaces 2018 present...

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  • Response-ability

    Response-ability

    February 04, 2019

    Our success, as people and as businesses, depends on the quality and speed of our response to problems and opportunities. This play on the word responsibility is not new, but it has never been more...

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  • Tech rewind

    Tech rewind

    January 21, 2019

    Being relevant can be powerful, but it will require you to put down your devices and actively engage with those around you. No doubt you have been in meetings and looked around the room and...

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  • Good choice: Matt Hoying (part 2)

    Good choice: Matt Hoying (part 2)

    January 21, 2019

    President, Choice One Engineering Corp. (Best Firm Civil #2 for 2018), a 45-person firm based in Dayton, Ohio. By Richard Massey Managing Editor “Work-life balance is a phrase thrown around a lot, but we believe...

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  • Gabrielle Bullock: Inclusive ideal

    Gabrielle Bullock: Inclusive ideal

    January 14, 2019

    Director of Global Diversity at Perkins + Will, a 2,500-person architecture firm with offices across the world. By Richard Massey Managing Editor The Bronx, New York native Gabrielle Bullock has been the Director of Global...

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  • Greater than project management, part 2

    Greater than project management, part 2

    January 07, 2019

    With more competition, more intensive procurement, higher costs, and increasingly lower fees, firm leaders must leverage the power of mission. We have a mission as an organization. It is why we exist. The best ones...

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  • Grow your firm in 2019

    Grow your firm in 2019

    December 31, 2018

    Raise your fees to reflect value, prioritize lead generation, and delegate everything that is outside your zone of genius. Looking to grow the firm? Or maybe you have tried it before with no luck? Over...

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  • Keeping yourself fresh

    Keeping yourself fresh

    October 22, 2018

    If you want your AEC firm to stay fresh and relevant, YOU – as the owners and managers of the enterprise – HAVE to stay fresh and relevant yourselves. That gets more and more difficult...

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  • Finding ideal business partners

    September 24, 2018

    Picking the ideal business partner or partners is an inexact science, but a critical one nevertheless. The subject of how people find business partners in the AEC industry is one that is rarely discussed. Usually,...

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  • Finding out what you’re good at

    Finding out what you’re good at

    September 10, 2018

    It seems to me that one of the keys to being a really successful design professional is figuring out what you are really good at and doing more of it. No one is good at...

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  • Your own worst enemy

    Your own worst enemy

    September 10, 2018

    If you don’t identify and address your firm’s problems, you could increase the measure of risk while decreasing value. There is a four-letter word floating around out there that’s probably the first that comes to...

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  • The income statement

    The income statement

    August 27, 2018

    What engineers need to know (but often don’t) about this critical financial tool and how it can help a firm succeed. At JBCI, one of our guiding principles is transparency. We embrace sharing relevant financial...

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  • The human touch

    The human touch

    August 20, 2018

    Tax consultancy looks at people, not just price and product, to develop new business while serving existing clients. Editor’s note: Corporate Tax Advisors, Inc. is a sponsor of the 2018 Hot Firm + A/E Industry...

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  • Five good reasons

    Five good reasons

    July 30, 2018

    Come to the 2018 Hot Firm + A/E Industry Awards Conference in Dallas this September 20-21, and bring your colleagues with you! People are understandably reluctant to leave the office and their clients to attend...

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  • Humility, but also pride

    Humility, but also pride

    July 16, 2018

    The collective achievement of any given AEC firm is oftentimes shared only with prospective clients during the proposal process, and that’s a lost opportunity. Every few years, I find myself working closely with our corporate...

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  • Don’t suck

    Don’t suck

    July 09, 2018

    It might be a blunt mantra but it has a broad application across all facets of life and work, including the AEC industry. We all have leaders and figures in our lives who leave an...

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  • Boilerplate a la carte

    Boilerplate a la carte

    June 11, 2018

    Marketing text has to be what the project owner needs to see. If you can standardize to accommodate an array of proposal types, great. If not, develop new recipes. Standardizing marketing text seems like a...

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  • Securing cyber security

    Securing cyber security

    May 28, 2018

    Find an expert with a proven track record, someone with real-world applications of industry knowledge who is a team player, not a lone wolf. Today’s business landscape requires organizations to be increasingly dependent on the...

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  • Cracking the code

    Cracking the code

    May 21, 2018

    Gaining access to executives is not easy, but there’s plenty of opportunities to show value, establish credibility, and, in the end, make the sale. The most effective way to gain access to CXOs is through...

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  • The wrong language

    The wrong language

    May 21, 2018

    Social media isn’t nuclear physics, but you have to have the right voice for the right channel, otherwise you’re speaking Spanish in China. Would you walk up to someone at a cocktail party and say,...

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  • Office tribalism

    Office tribalism

    May 14, 2018

    Tribes provide compelling places for support, validation, and direction, but tribalism cannot be allowed to thwart a firm’s success. I chose psychology as a major in college because I thought it would help me understand...

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  • Is there a doctrine in the house? (Part 2)

    April 09, 2018

    The Spearin Doctrine: Public owners do not shed all design risk by contracting for design-build if there are specified criteria upon which the design-builder is to rely. On government projects you may sometimes hear a...

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  • The rebirth of the influencer

    March 26, 2018

    Let’s try to tell our story so that we can go above and beyond the traditional marketing that AEC firms are known for. Think about some of the most iconic advertisements of the past. Many...

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  • Online Continuing Education with Zweig Group

    Zweig Group launches “ZLearning,” online continuing education

    March 21, 2018

    What we're up to Zweig Group has launched a customized and niche Online Continuing Education portal for technical and design professionals, accessible at www.ZweigGroup.com/Zlearning. Zlearning offers a variety of one-hour training options to help the...

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  • The Zweig Letter podcast: Podcasting – Just do it! – Randy Wilburn

    The Zweig Letter podcast: Podcasting – Just do it! – Randy Wilburn

    March 12, 2018

    In this episode, Randy Wilburn makes the case for starting a podcast for your design firm. He also talks about why the prevalence of smartphones and smart speakers make this new media creation easier than...

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  • Policy quest

    December 11, 2017

    As 2018 approaches, A/E firms may want to revisit professional liability insurance limits, and find optimal solutions for their requirements. As design firms look ahead to 2018, the time may be right to reassess their...

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  • Pivotal moment, pivotal decisions

    December 04, 2017

    Under threat, firms solve problems when leaders commit to the right roles and the right people to inform, inquire, and act. You’ve all been there. A room full of eight, 18, or even 80 anxious...

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  • Power pointless

    October 23, 2017

    You might think about ditching the fancy slideshow in favor of something much more engaging and authentic – the story of your firm and its people! We’ve all been there; the highly anticipated meeting with...

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  • Conference call: Mike Kulka

    October 23, 2017

    CEO and principal of PM Environmental, Inc. (Hot Firm #99 for 2016), a 145-person environmental and engineering services firm based in Lansing, Michigan. By Liisa Andreassen Correspondent “Recruiting due diligence is just as important as...

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  • Build the best benefits in 2018

    Build the best benefits in 2018

    October 19, 2017

    Participate in the Policies, Procedures, and Benefits Survey and save $320! The 2018 Policies, Procedures & Benefits Survey of Architecture, Engineering, Planning & Environmental Consulting Firms provides you with industry norms on policies and procedures,...

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  • Storytelling, part 2

    October 16, 2017

    Do you want to win a project, identify a new service offering, or attract a new employee? Pick the right medium and have at it! Humans have been communicating through stories for more than 25,000...

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  • The ‘strategy thing’

    October 02, 2017

    Can strategic thinking be learned? Sure, if you know where to start and are mindful of the mileposts along the way. Halfway through a two-day strategic planning retreat, a senior leadership team member nervously pulled...

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  • Keep the peeps!

    September 25, 2017

    Bringing good people on board is one thing, retaining them is another. Make a concerted effort to keep your personnel engaged. I recently facilitated a roundtable discussion. Never mind that the table wasn’t round. It...

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  • Marketing matters, part 3

    September 18, 2017

    There’s three horses you need to ride if you are going to win the race, so saddle up with Facebook, Twitter, and a killer website. It’s time to roll up your sleeves. In this installment...

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  • Conference call: Mick Gronewold

    September 18, 2017

    Mick Gronewold, Principal, Fehr Graham Principal at Fehr Graham (Hot Firm #72 for 2016), a 170-person engineering and environmental firm based in Rockford, Illinois. By Liisa Andreassen Correspondent “If you ain’t falling down, you aren’t...

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  • Marketing matters, part 2

    September 11, 2017

    Digital is critical, but don’t fixate on having an army of followers. Instead, use social channels to build your brand equity. What is the first thing you do when you wake up in the morning?...

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  • Conference call: Alan Dostert

    August 14, 2017

    President and CEO of EAPC Architects Engineers (Marketing Excellence #3 Website and #1 Holiday for 2017), a 140-person firm based in Grand Forks, North Dakota. Editor’s note: EAPC, founded in 1967, is celebrating its 50th...

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  • Modern Marketing 2: Digital is Critical

    July 10, 2017

    This is the second installment of the Modern Marketing for the AEC Industry series. Click here to read the first installment. What is the first thing you do when you wake up in the morning?...

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  • Another brick in the (marketing) wall

    July 10, 2017

    Clients want to learn about your firm’s capabilities, resources, and experience, but only as it relates to them and their projects. One of the best-known songs in the Pink Floyd catalogue includes a voiceover that...

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  • Project vs. firm project experience

    June 19, 2017

    What can you use in a proposal? As it turns out, if you are careful with how you include the information, quite a bit. I was recently asked about including a person’s experience with a...

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  • Content drives AEC firms

    June 19, 2017

    Regardless of what else the future holds for B2B marketing, one thing is certain: Content marketing is here to stay. Marketing communications. Social media. Graphic design. Media relations. Proposals. Internal communications. Event engagement. Brand management....

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  • marketing excellence, website, zweig group, hot firm conference, EAPC

    Beautiful, simple design defines EAPC's new website

    June 12, 2017

    EAPC Architects & Engineers (Grand Forks, ND), the 130+ person architecture and engineering firm, took home third place in Zweig Group’s Marketing Excellence Awards in the website category. The website was launched in celebration of...

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  • BIG RED DOG’S bright new website shows off entrepreneurial spirit

    BIG RED DOG’S bright new website shows off entrepreneurial spirit

    June 12, 2017

    Big Red Dog (Austin, TX), the 100+ person, civil, MEP, structural, and traffic engineering firm, won second place in Zweig Group’s Marketing Excellence Awards, in the website category. Big Red Dog launched a new website...

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  • Project Managers: 10 things we bet you didn't know.

    May 16, 2017

    Let's talk about project managers: The average hourly billing rate for a project manager was $144 last year. Project mangers who were working in the south central region, at fast-growth firms, or at firms of...

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  • Is good design becoming a commodity?

    May 15, 2017

    Donald Trump has single handedly breathed life back into the “other social media app” – Twitter. The platform had gone stale. It loses money every year and had a declining user base. Cue the late-night...

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  • TZL Podcast Life Hacker Series: Tech

    April 27, 2017

    In the first episode of the new TZL Podcast Life Hacker series, Randy Wilburn and Sanjay Jenkins run through some of the tech tools and “hacks” that make their lives and their work easier. The...

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  • Zweig Group Media: Richard Massey, Director of Newsletters, Zweig Group

    April 21, 2017

    In this episode of the podcast, Randy Wilburn talked to Richard Massey, Zweig Group’s director of newsletters. They talked about Massey’s role with TZL and how the newsletter has evolved over the years (you can...

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  • Different every year

    March 27, 2017

    As social media continues to change, so too does the way it affects the A/E industry. Stay in touch with the times or get left behind. Architecture, engineering, planning, and environmental consulting firms appear to...

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  • Conference call: Robert Aylward

    March 20, 2017

    President and CEO of Jones|Carter (Best Firm Multidiscipline #17 and Hot Firm #18 for 2016), a 465-person engineering firm based in Houston, Texas. By Liisa Andreassen Correspondent “The board must conduct itself as a board...

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  • Perennial power

    March 06, 2017

    Much has been made of how to design workplaces that attract and inspire millennials. But there might be a better demographic filter for your workplace. Millennials. Gen Y. Echo Boomers. Regardless of the name, this...

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  • Know your market

    January 30, 2017

    New Jersey firm has a nice book of business thanks to a willingness to both study and influence the industry it serves. By Richard Massey Managing Editor DMR Architects of New Jersey has been retained...

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  • Leadership and management

    Leadership and management

    December 28, 2016

    Move forward in 2017 with Zweig Group seminars across a range of essentials – business development, project management, marketing, and more. For a short while during my undergraduate years, I majored in management. After a...

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  • A body of water and a cold beverage

    December 05, 2016

    Cincinnati CEO usually operates at about 150 miles per hour, but from time to time he puts on the brakes. By Liisa Andreassen Correspondent When it comes to leading, David Arends, CEO of CR Architecture...

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  • Content is king

    Content is king

    November 18, 2016

    If you want to drive traffic to your website and your brand, it helps – a lot – to be an expert in your given field. It’s true. The origin of your web traffic is...

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  • Offers and counteroffers

    Offers and counteroffers

    November 14, 2016

    By William Quatman | We all know negotiating enforceable contracts is part of the game, but in case you forgot a few things, here’s a refresher.

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  • Purple unicorns and mountain climbing

    October 24, 2016

    Recruiting top talent to small markets is an adventure, but with persistence, you can ride the horse all the way to the summit. As I was discussing the need for a lead architect with a...

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  • Going nuclear? Yes and no

    September 09, 2016

    Plant closures and small modular reactors are expected to define the nuclear landscape for the foreseeable future – and provide opportunities for enterprising engineers. By Richard Massey Managing Editor Though the future of U.S. nuclear...

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  • This proposal land is your land

    September 09, 2016

    Much like a “perfect” farmer, marketing professionals must take charge of each step of the growing (submittal) process, or else risk disaster. Dedication, hard work, persistence, and pride are some of the most commonly used...

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  • The new age of selling

    September 09, 2016

    Creating a hybrid seller-doer team comprised of business development people and technical experts is a good way to win new work. As few as 25 years ago, our industry relied almost exclusively on relationships as...

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  • Getting serious about training your people

    July 04, 2016

    My extensive observations on the AEC business tell me that the only training most of us do is catch-as-catch-can, luck-based training. There's no structure or thought or meaningful budget applied to it in most companies...

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  • Ready to sell?

    April 28, 2016

    Avoid these common M&A mistakes, which happen a lot when firms try to close a deal without the guidance of a seasoned pro. When we talk to sellers in this industry, we often find that...

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  • To lead: Plan for the long-term

    March 09, 2016

    Annual resolutions are short-term planning at best. Now that another new year is in full throttle mode, are you checking off your list of resolutions, or are you envisioning your firm’s future? Annual resolutions are...

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  • Decisions made easy

    February 26, 2016

    How we approach the decision process is as important as the decision itself. We all make dozens of decisions each day. Some are relatively simple, such as which shirt to wear in the morning. Others...

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  • The value of irrelevance

    February 12, 2016

    Make your firm more valuable by making yourself irrelevant and surrounding yourself with leaders. Firms that command high market premiums are ones in which the owners are, in many ways, always seeking to become less...

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  • 13 new mini-survyes and 'Take 3' promotion

    February 08, 2016

    Zweig Group is incorporating 13 new “mini-surveys” for 2016, bringing its annual survey publication total to 27. “Zweig Group is constantly looking for new ways to provide our clients the data they need,” says Andrea...

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  • Zweig Group Debuts 13 New Survey Publications, Announces ‘Take 3’ Promotion

    February 03, 2016

    Zweig Group Debuts 13 New Survey Publications, Announces ‘Take 3’ Promotion All Questionnaires Now Open for Participation FAYETTEVILLE, AR (February 3, 2016) – Zweig Group – the architectural, engineering, planning, and environmental consulting industry’s go-to...

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  • How to market your firm with SlideShare

    January 29, 2016

    SlideShare is an easy and inexpensive way to present information to your target audience in a visually appealing manner. SlideShare is a web-based service that gives AEC firms the ability to infuse a powerful visual...

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  • Marketing Excellence Awards: The ABBAE Bulletin

    January 12, 2016

    Allana Buick & Bers, Inc. (Palo Alto, CA), a 100-person architectural engineering firm, is the fifth place winner in the External Newsletter category of Zweig Group’s 2015 Marketing Excellence Awards for The ABBAE Bulletin. The...

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  • Zweig Group Announces Publication Of ‘A Guide To Mergers & Acquisitions’

    December 08, 2015

    New Guidebook is a Revision to 2007’s ‘M&A Cookbook’ Fayetteville, AR; December 8, 2015 — Zweig Group – the architectural, engineering, planning and environmental consulting industry’s go-to resource for insight and advice – has released...

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  • Marketing Excellence Awards: The Apostrophe

    September 30, 2015

    O’Neal (Greenville, SC), an industrial engineering and construction firm, is taking home third place in the External Newsletter category of Zweig Group’s 2015 Marketing Excellence Awards for The Apostrophe. The O’Neal team’s goal in developing...

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  • Marketing Excellence Awards: "Better people. Better results."

    August 24, 2015

    Westwood Professional Services (Eden Prairie, MN), a 350-person professional services firm, is the first place winner in the Integrated Marketing category of Zweig Group’s 2015 Marketing Excellence Awards for its refreshed brand. Clients complained that...

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  • Change really is good!

    January 30, 2015

    Zweig Group's #1 priority is to make sure we have the best, most up-to-date, and most useful information and products. With this in mind, we decided to update our surveys and offer our clients a...

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  • Zweig Group is collecting responses for an important survey about leaders in the design industry

    January 15, 2015

    Zweig Group is looking for A/E/P and environmental firm presidents, CEOs, partners, principals, associates, or owners to respond to a short survey. Survey participants are eligible for significant discounts on published survey products. Zweig Group...

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  • Search Savvy: Change is good!

    December 10, 2014

    Five ways to increase your digital footprint in branding and recruiting the best and brightest in 2015. As we approach the end of 2014, I’m amazed at how much has changed in such a short...

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  • Editorial: Infighting

    June 20, 2014

    Mark Zweig offers six pointers that will help resolve conflict inside the company. Professional services firms such as architecture and engineering companies are owned and run by smart people. I’ve said it before – as...

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  • Editorial: Architecture: what future?

    May 22, 2014

    It doesn’t look good right now, but in a changing world, architects will always be needed. There’s a lot of discussion about the future of architecture. It’s happening in the media, it’s occurring in the...

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  • Search Savvy: Hire a sourcer

    April 16, 2014

    Need help identifying targets for potential recruiting? The answer is in the headline. Sometimes in the recruiting world, you’ll hear the term “sourcing.” It sounds like something you would hear in the buying/procurement business, right?...

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  • Search Savvy: Applicant tracking systems

    July 05, 2013

    It needs to be relevant, user-friendly and affordable but is well-worth the investment. Recruiting is not so simple an enterprise anymore. Like it or not, recruiting has become increasingly sophisticated over the years – in...

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  • Editorial: The great meeting drain

    May 03, 2013

    Stop holding so many of them and get back to work, Mark Zweig writes. We’ve got a HUGE problem in the A/E/P and environmental business. And it’s one we can solve easily. I’m talking about...

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  • Editorial: ‘Marketing in Today’s World’

    January 18, 2013

    This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 991 Originally published 1/21/2013 Get going on the five items Mark Zweig shares below. Marketing in the A/E/P and environmental consulting world –...

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  • PM Perspectives: Project Management at the Best Firms

    October 28, 2011

    By Christine Brack Principal, Business Planning Consulting ZweigWhite Our Best Firms To Work For Summit, held in San Diego in late September, celebrated the firms with the best work environments, commitment to strong values, dedication...

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  • ZweigWhite’s new team MAVALOT –What does it mean and what can they do for you?

    July 22, 2011

    Press Release: July 22, 2011 FAYETTEVILLE, Ark. (July 22, 2011) –ZweigWhite has consolidated and branded its internal consulting team which manages mergers, acquisitions, valuations, and ownership transition under the new moniker, MAVALOT. Right now these...

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  • A Few Words on Buy-Sell Agreements

    July 12, 2011

    By Tracey Jeffers Principal, Valuation Consulting ZweigWhite I recently worked on a valuation engagement for a project management firm involving minority shareholder value in a litigation. Besides the relevant financial data, one of the first...

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  • Structural Engineering & Design magazine gets new name, look and focus

    June 15, 2011

    Press Release: June 15, 2011 FAYETTEVILLE, Ark. (June 15, 2011) – Beginning with its June issue, Structural Engineering & Design magazine is being repositioned as Structural Engineer magazine. Along with the full redesign, the name...

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  • 2011 May be the Year for Mergers and Acquisitions

    June 02, 2011

    Press Release: June 2, 2011 FAYETTEVILLE, Ark. (June 2, 2011) — After a boom in 2007 and near stagnancy in the years following, merger and acquisition activity is heating up for firms in the architecture,...

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  • PM Perspectives: Words on the use of Timesheets

    May 27, 2011

    By Christine Brack Principal, Business Planning Consulting Design firms don’t sell an actual product, even if drawings and written deliverables are part of the final package. They make their living selling units of professional time....

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  • AIA Approved eLearning Courses Have Practical Applications for both Aspiring and Experienced Project Managers.

    May 19, 2011

    FOR IMMEDIATE RELEASE May 19, 2011 Press Contact: Christina Zweig (479) 582-5700 direct (800) 466-6275 corporate (479) 445-7564 mobile ZweigWhite, LLC P.O. Box 1528 Fayetteville, AR 72702-1528 christinaz@zweigwhite.com www.zweigwhite.com FAYETTEVILLE, Ark. (May 19, 2011) –Two...

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  • Attention Firm Owners – You Could Be Your Own Worst Enemy

    April 07, 2011

    By Tracey D. Jeffers There is a four letter word floating around out there in the atmosphere that is likely the first formed in the mind of an investor when determining whether or not an...

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  • Innovation … has it become cliche?

    April 04, 2011

    By Debbie Frederiksen We all strive for it and talk about it in our marketing materials, but are we truly innovative or is it just fresh lipstick on the same old pig? It didn’t take...

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  • From the Chairman: Welcome to the global marketplace

    March 16, 2011

    By Ed Friedrichs There is no “right” or “wrong” about where work gets done today. Work and ideas flow freely across the planet. The marketplace will buy from the source that provides the right service...

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  • From the Chairman: Where do your clients learn?

    February 02, 2011

    By Ed Friedrichs I’ve long wondered why architects, designers, engineers, and environmental planners haven’t figured out where the action is for their clients. Almost every client I have ever worked with was an active participant...

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  • Technology Replacing Lost Workers; Improving Efficiency

    January 10, 2011

    Press Release: January 10, 2011 As design firms were forced to shed workers and cut costs during the recession, technology often came to rescue, a report in the Jan. 10 issue of The Zweig Letter...

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  • What's Relevant in 2011?

    January 05, 2011

    From the Chairman:Ed Friedrichs As the end of this rather protracted recession plays out (we all hope), I’ve been questioning lots of clients— both the architecture/ engineering firms to whom I consult and the companies...

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  • Know Your Clients

    January 03, 2011

    Press Release: January 3, 2011 Experts are saying that constantly tracking client needs and wants and delivering relevant products is the secret for success in 2011 and beyond. Mike Phillips, a client feedback expert for...

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  • Financial integration fraught with many risks

    November 22, 2010

    One of the primary challenges following a merger or acquisition in the architecture and engineering industry is the integration of financial systems. It’s an extremely complex process, says Bernard Freiheit, director of financial development and...

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  • Better ways to recruit

    June 14, 2010

    It’s commonly said that a design or environmental firm is only as good as its staff. That’s why I always felt recruiting was so critical and one of the MOST important functions of any firm...

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  • You can do it in a bad market!

    February 09, 2009

    I just sold a house this past weekend that I have had on the market for quite some time— much longer than it usually takes me to sell one. This was a beautiful little 1925...

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  • You Can’t do it All with One Strategic Plan

    April 16, 2007

    After doing business plans for more than 20 years, the truth has finally sunk into me: You cannot please everyone with one strategic plan. In other words, the strategic plan for internal purposes is probably...

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  • Getting Not-So-Free Ink

    November 06, 2006

    There’s an interesting article in the latest issue of Inc Magazine on PR firms that get paid only when they get results for their clients— results being a press mention in the local paper, a...

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  • Doing Good is Good Business

    May 08, 2006

    Though I’ve always known it, I don’t think I’ve ever written about it— running an ethical business that is socially responsible can pay big dividends. The fact is that the more educated your clients are,...

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  • This is NOT good time management!

    June 27, 2005

    There are many experts on time management that I see used periodically by A/E and environmental firms. These people are brought in from the outside to help train our principals, PMs, and technical and design...

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  • What’s More Important?

    February 28, 2005

    When it comes to predicting the future of a successful A/E or environmental enterprise of any sort, what’s more important— the market conditions, the passion of the individuals leading it, or the unity of those...

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  • What I Learned at This Year’s Hot Firm Conference

    November 22, 2004

    As usual, this year’s Zweig Letter Hot Firm Conference & Celebration in Boston drew a great crowd. We had the typical smiling, optimistic, high-growth A/E and environmental firm principals and managers in abundance and it...

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  • What Do We Do with Our Profits?

    May 27, 2002

    Jose Piranha listened to his two partners, Stephanie Straighthair and Jason Loseria, discuss how to dole out the firm’s profits in the coming year. They were sitting at their favorite table at Hugo’s, the little...

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  • Better Managed Jobs

    November 03, 1997

    I have said before that I think most project management training is ineffective. But that doesn’t help the majority of our readers— owners and managers of firms who depend on having good enough project management...

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  • More on Marketing

    August 19, 1996

    Until the 69,000 firms who make up the A/E/P and environmental consulting industry wake up and start doing something different marketing-wise, we’re destined to remain a fragmented group of small firms owned by people who...

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  • Proposals and Qualification Documents

    April 01, 1996

    I get to see a lot of proposals and qualification documents from A/E/P and environmental consulting firms of all types and sizes. In most cases, there’s plenty of room for improvement. Consider the following: Length:...

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  • Discipline

    September 18, 1995

    Every week, I have to come up with something relevant to say to architects, engineers, and environmental consultants who own or manage A/E/P and environmental consulting firms. That’s my job. I like it— and because...

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  • PSMA Convention Highlights

    October 03, 1994

    This year’s Professional Services Management Association (PSMA) National Convention was held in St. Paul last week. (I keep wanting to say “Minneapolis,” but St. Paulians are sensitive about that). Ed Vick, president of PSMA (Charlotte,...

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  • Keeping People Informed

    March 15, 1993

    In any number of surveys conducted over the years on what demotivates professionals in the workplace, “not feeling in on things” always ranks at or near the top. By “demotivation,” we are referring to what...

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