Skip to content
  • About Zweig
    • About Us
    • Letter from the CEO
    • Team
    • Careers
    • News
  • Partners & Sponsors
    • Partners & Sponsors

2026 Fee+Billing Report is Now Available

Calendar |
Log In
| Cart (0) Cart
Zweig Group
  • Consulting
    Consulting
    • Talent
      Talent
      • Executive Search
      • Board Search Advisory
      • Scalable Recruiting Services
      • Employee Experience
      • Compensation Strategies
      • Retention Solutions
    • Performance
      Performance
      • Financial Management
      • Performance Assessment
      • Project Management Training
      • Client Experience
      • Team Structure & Performance
    • Growth
      Growth
      • Market Research
      • Marketing
      • Business Development
      • Strategic Planning
      • Artificial Intelligence
    • Transition
      Transition
      • Valuation
      • Mergers & Acquisitions
      • Ownership Planning & Transition
  • Research
    Research
    • Reports
      Reports
      • Salary + Compensation
      • Valuation
      • Principals, Partners + Owners
      • Fee + Billing
      • Policies, Procedures + Benefits
      • Financial Performance
      • Marketing + Business Development
      • Recruitment + Retention
      • Information Technology
      • Business Operations
      • A Guide For Success
    • Surveys
      Surveys
      • Financial Performance Survey
      • Fee + Billing Survey
      • PPO Survey
      • Valuation Survey
      • IT Survey
      • Compensation Survey
      • Participate & Save
    • Zweig Insights
      Zweig Insights
      • About Insights
      • Login to Insights
      • Register for an Account
  • Events
    Events
    • EVENTS
      EVENTS
      • Webinars
      • On-Demand Learning
      • In-Person Events
      • The Principals Academy
    • ElevateAEC Conference
      ElevateAEC Conference
      • Register
      • Book Hotel
      • Become a Sponsor
    • M&A Next Symposium
      M&A Next Symposium
      • Register
      • Book Hotel
  • Awards
    Awards
    • Award Season is Here!
      Award Season is Here!
      • Rising Stars - See Winners
      • Best Firms to Work for - See Winners
      • Hot Firm - See Winners
      • Marketing Excellence - CLOSED
      • AEC Innovators - Deadline July 3
      • Financial Leadership - Deadline June 12
    • Join us in Park City!
      Join us in Park City!
      • Learn More
      • Book Hotel
  • The Zweig Letter
    The Zweig Letter
    • Trending Topics
      Trending Topics
      • M&A Activity Reports
      • Strategy
      • Talent
      • Leadership
      • Culture
    • Featured Articles
      Featured Articles
        From sacrifice to sustainability Ownership is a mindset Smooth sailing? Better insight for better employee experience The affordability gap
      • All Articles
    • Podcast Episodes
      Podcast Episodes
        Leadership transition and building future talent ElevateAEC | Master builders reimagined ElevateAEC | Slow down to speed up Leadership and optimism in uncertain times Architecture with heart
  • About Zweig
    About Zweig
    • About Us
    • Letter from the CEO
    • Team
    • Careers
    • News
  • Partners & Sponsors
    Partners & Sponsors
    • Partners & Sponsors
Contact Us
Log in
Cart (0) Cart
Zweig Group Logo Zweig Group is the number one advocate and trusted partner for top AEC firm leaders.
  • Consulting
    • Talent
      • Executive Search
      • Board Search Advisory
      • Scalable Recruiting Services
      • Employee Experience
      • Compensation Strategies
      • Retention Solutions
    • Performance
      • Financial Management
      • Performance Assessment
      • Project Management Training
      • Client Experience
      • Team Structure & Performance
    • Growth
      • Market Research
      • Marketing
      • Business Development
      • Strategic Planning
      • Artificial Intelligence
    • Transition
      • Valuation
      • Mergers & Acquisitions
      • Ownership Planning & Transition
    • Contact Us
      The Zweig Letter
      M&A Outlook Report
      M&A Outlook Report
  • Research
    • Reports
      • Salary + Compensation
      • Valuation
      • Principals, Partners + Owners
      • Fee + Billing
      • Policies, Procedures + Benefits
      • Financial Performance
      • Marketing + Business Development
      • Recruitment + Retention
      • Information Technology
      • Business Operations
      • A Guide For Success
    • Surveys
      • Financial Performance Survey
      • Fee + Billing Survey
      • PPO Survey
      • Valuation Survey
      • IT Survey
      • Compensation Survey
      • Participate & Save
    • Zweig Insights
      • About Insights
      • Login to Insights
      • Register for an Account
    • Updated Salary Data
      Participate & Save 75%
      Participate & Save 75%
      Zweig Insights
  • Events
    • EVENTS
      • Webinars
      • On-Demand Learning
      • In-Person Events
      • The Principals Academy
    • ElevateAEC Conference
      • Register
      • Book Hotel
      • Become a Sponsor
    • M&A Next Symposium
      • Register
      • Book Hotel
    • M&A Next 2026
      ElevateAEC Conference 2026
      Become a Sponsor
      Become a Sponsor
  • Awards
    • Award Season is Here!
      • Rising Stars - See Winners
      • Best Firms to Work for - See Winners
      • Hot Firm - See Winners
      • Marketing Excellence - CLOSED
      • AEC Innovators - Deadline July 3
      • Financial Leadership - Deadline June 12
    • Join us in Park City!
      • Learn More
      • Book Hotel
    • Awards Gala
      The Zweig List
      The Zweig List
  • The Zweig Letter
    • Trending Topics
      • M&A Activity Reports
      • Strategy
      • Talent
      • Leadership
      • Culture
    • Featured Articles
        From sacrifice to sustainability Ownership is a mindset Smooth sailing? Better insight for better employee experience The affordability gap
      • All Articles
    • Podcast Episodes
        Leadership transition and building future talent ElevateAEC | Master builders reimagined ElevateAEC | Slow down to speed up Leadership and optimism in uncertain times Architecture with heart
    • Podcast
      Subscribe
      Zweig List
      Zweig List
Contact Us

Item added to your cart

Search results

10 results found for “popular opinion”

Surveys & Reports
Learning & Events
Posts

Surveys & Reports

Learning & Events

Posts

  • Making brutalist architecture less brutal

    Making brutalist architecture less brutal

    September 14, 2025

    One of my all-time favorite Zweig Letter articles was written by no less than Mark Zweig himself, titled, “Frank Wouldn’t Be Happy.”  The “Frank” in this case was Frank Lloyd Wright, and the article described...

    Read
  • We all want to make an impact

    We all want to make an impact

    February 28, 2021

    By Mark Zweig | How can we each achieve the lofty and satisfying position of knowing we have made a difference through our work in this business?

    Read
  • How well is your firm protected?

    How well is your firm protected?

    November 01, 2020

    Keep tabs on your insurers in a difficult economy by reviewing evaluations by popular ratings agencies.

    Read
  • Shop drawing liability

    Shop drawing liability

    January 06, 2020

    Good contracts can help, but timely and thorough reviews of shop drawings are, perhaps, the best defense.

    Read
  • New Report on Incentive Compensation Released

    New Report on Incentive Compensation Released

    December 11, 2019

    Zweig Group recently released the 2019 Incentive Compensation Report of AEC Firms. The report covers eleven different types of incentive compensation. AEC firms responded to a survey throughout 2019, providing both opinions and numeric values...

    Read
  • Make social media work for your business

    Make social media work for your business

    December 09, 2019

    “I used to be addicted to social media … So I stopped. Today, I still use social media, though only for business purposes.”

    Read
  • Personality assessments

    July 17, 2017

    While the lure of them is understandable, there are probably better, more human ways of evaluating candidates before you hire them. Some people are enamored with personality tests. But despite their popularity in certain circles,...

    Read
  • Better Leaders come from ZweigWhite's Principals Academy

    February 01, 2011

    Press Release: February 1 , 2011 FAYETTEVILLE, AR — Anyone who is—or wants to be—a leader in the architecture, engineering, planning and environmental-consulting fields will benefit from an MBA-style crash course offered by ZweigWhite experts...

    Read
  • Marketing’s best strategy

    July 14, 2008

    I just saw a blurb in our ZweigWhite’s 2008 Marketing Survey of Architecture, Engineering, Planning & Environmental Consulting Firms that stated A/E and environmental firm’s number-one marketing strategy is “relationship building.” While most people in...

    Read
  • Making Client-Centeredness Real

    May 12, 2003

    It’s real popular for A/E and environmental firms to proclaim that they are “client-centered.” Sounds good, right? Give the clients what they want…. But not many firms really do what is necessary to make this...

    Read
  • These People Aren’t Whining

    May 26, 1997

    We just got back from the 15th Annual Inc. 500 Conference and Award Ceremony held in Philadelphia. Zweig White & Associates made it onto Inc. magazine’s list of 500 fastest-growing privately held firms for the...

    Read
  • Your Second Tier

    March 03, 1997

    If you’re not worried about who is going to take over when you’re gone, you should be. The second-tier management in an A/E/P or environmental firm is every bit as important as the first. This...

    Read
  • Profits

    October 16, 1995

    Every A/E/P and environmental firm I’ve encountered that has survived over the long haul has periodically made a push to improve its profitability. All the growth in the world won’t do you any good if...

    Read
Zweig Group
ELEVATE THE INDUSTRY®
  • Consulting Services
    • All Consulting Services
    • Talent
    • Performance
    • Growth
    • Transition
  • Insights
    • Survey Participation
    • Research Reports
    • The Zweig Letter
    • Podcast
    • The Zweig List
    • Zweig Insights
    • M&A Activity Report
  • Learning + Events
    • All Learning Opportunities
    • ElevateAEC Conference & Awards Gala
    • M&A Next Symposium
    • In-Person Learning
    • Online Learning
    • On-Demand
    • Project Management Training
  • Awards
    • Award Registration
    • Award FAQ
    • Rising Stars
    • Best Firms to Work For
    • Hot Firm
    • Marketing Excellence
  • About
    • Letter from the CEO
    • Team
    • News
    • Careers
    • Partner with Us
  • The Zweig List
    The Zweig List
  • Zweig Blog
    Zweig Podcast
  • Zweig Blog
    The Zweig Letter

Stay Connected

Twitter Facebook LinkedIn Instagram

Listen

Spotify TuneIn Apple Podcast Audible

Offices

Dallas

Fayetteville

Mailing Address

PO Box 1528
Fayetteville, AR 72702

Contact Us

info@zweiggroup.com 800.466.6275 Contact Us

Copyright © 2026 Zweig Group. All Rights Reserved.

Privacy Policy Refund Policy Terms of Service Accessibility Statement
  • Choosing a selection results in a full page refresh.