Stop selling the work – sell the feeling
By Mark Zweig | Firms lose pricing power when they sell services and qualifications instead of the outcomes clients actually care about.
10 results found for “morning person”
By Mark Zweig | Firms lose pricing power when they sell services and qualifications instead of the outcomes clients actually care about.
By Jigar Desai | As AI raises the appearance of capability, AEC leaders must get better at identifying real competence.
By Mark Zweig | Strong onboarding helps new AEC hires feel valued, useful, and confident they made the right decision.
By Mark Zweig | Employees see the rewards of ownership, but rarely the personal risk that makes those rewards possible.
By Morgan Stinson | Great leaders do not chase comfort – they choose difficult conversations, hard decisions, and accountability before crisis forces them to.
By Kraig Kern | An observation on modern communication, efficiency, and the messages that quietly disappear.
By Mark Zweig | The fastest way to suffocate a productive AEC firm isn’t bad projects or markets, it’s too many pointless meetings.
By Mark Zweig | Long-term firm owners stay motivated by evolving the business, mentoring emerging leaders, and staying close to the action.
By Mark Zweig | Is your firm one that commands top fees and thrives, or one that will struggle to compete and keep up?
By Mark Zweig | You will be less stressed and might find your business more successful if you can shed some baggage.
By Mailena Urso | The path toward success is shaped by your courage, curiosity, and resilience.
By Mark Zweig | The ability to maintain long-term relationships, both personal and professional, is one of the keys to business success.
By Janki DePalma | Small actions today can reduce stress, improve efficiency, and make life easier for your future self.
By Mark Zweig | Embracing curiosity, open-mindedness, and positive thinking leads to personal growth, stronger connections, and greater success in life and business.
By Tom Mesk | Prioritizing personal well-being and balance enhances workplace culture, productivity, and presence while preventing burnout and endless to-do list cycles.
By Jeremiah Harrington | Thorough preparation across all project phases is crucial for navigating challenges and ensuring construction project success.
By Greg Sepeda | Seizing opportunities fosters a mindset of continuous improvement, enabling us to refine our skills and expand our horizons.
By Sam Graves | Effective team management involves setting clear expectations, equipping and empowering members, and fostering engagement and evaluation.
By Mark Zweig | We all need new challenges, variety in our daily routines, and to see tangible results from our efforts to be fulfilled.
By Janki DePalma | Having the ability to admit your own mistakes can be refreshingly liberating and lead to real growth and connection.
By Morgan Stinson | Reading books across a wide spectrum of topics can help you develop the skills needed to calmly and confidently tackle the challenges you face as a firm leader.
By Tyler Suomala | LinkedIn is an underutilized tool for building relationships, expanding opportunities, and attracting high-quality clients.
By Mark Zweig | There are many factors that can create highly motivated people – some within your control as an employer and some not.
By Mark Zweig | These are the most important qualities that decide who gets to move up as firm leaders, managers, and future owners.
By Mark Zweig | Firm leaders have to stay optimistic, or their ability to fully function and meet their responsibilities will be compromised.
By Liisa Andreassen | Principal and chief engineer at Hayduk Engineering, a multidisciplinary consulting engineering firm specializing in civil and wastewater engineering.
By Josh Nord | As we continue improving work-life balance, we need to keep asking how we can foster those growth opportunities that come through listening and proximity.
By Mark Zweig | None of us knows how much time we have, so don’t put off making the changes you need to make in your life.
By Liisa Andreassen | Chief people officer at HEAPY (Dayton, OH), a nationally recognized leader in sustainable and resilient engineering design.
By Peter Atherton | A “lack of time” can no longer be an excuse for not doing what needs to be done or not investing in what needs to be invested in.
By Mark Zweig | If you are a leader in an AEC firm, it’s crucial that you stay positive in spite of all the bad news we’re seeing these days.
By Christina Zweig Niehues | We’re all busy – but take a few minutes to value the time of your partner organizations.
By Mark Zweig | This isn’t easy, but it will ultimately make you more successful – not just as a business leader, but in life itself!
By Jane Lawler Smith | When interviewing your co-workers, peers, and clients, take a walk and harness the power of storytelling together.
By Kevin Token | Anyone who touches other people’s lives, whether personally, professionally, or in their communities, can choose to make a positive impact.
By Keyan Zandy | Many firms have been slow to engage in conversations with their employees about mental health. It’s time to make a change.
By Seth Carlton | This requires more than just a clever slogan. It is a call to be focused, driven, and dedicated to a common goal.
By Chase Miller | Managing through a virtual work environment certainly has its challenges, but it’s more important than ever to persevere and lead.
By Phil Keil | This will inform your strategy development and ultimately allow you to build a legacy.
By Adam Zach | Whether it’s by reading a book or going to a seminar, taking an active interest in your personal development could be the best thing for your career.
By Kim Fowler | If you chip away at your organization goals one task at a time, you will begin to see the benefits.
By Mark Zweig | Things are real messy right now, but we can all get safely to our destinations if we keep our cool.
Focus on getting stuff done and moving forward by fitting the tasks on your to-do list to either the time slot or energy you have available.
By Mark Zweig | “My good friend of more than 25 years, Jack Portman passed away suddenly on the morning of August 28.”
Leaders of employee-friendly firms talk about recruiting, culture, and the importance of employee feedback.
By Chad Coldiron | Prioritize the tasks on your to-do list in order of importance and how long they will take to maximize efficiency.
Founding principal of Kudela & Weinheimer (Houston, TX), a landscape architecture firm that has produced beautiful, exceptionally built environments for more than 25 years.
By Mark Zweig | “If there’s a silver lining in this crisis it is that we may each have a chance to reevaluate our priorities and improve the quality of our lives from here on.”
By John Bray | Connect with your people and bolster your business so you come out of this pandemic stronger on the other side.
President and CEO of Ramey Kemp & Assoc. (Raleigh, NC), a transportation engineering, planning, and design firm founded in 1992.
CEO of A&E Architects (Billings, MT), a firm that believes all disciplines can live together within any given project.
“If you have lofty ambitions for the growth of your firm, but aren’t exactly sure of what you need to do to accomplish it, here is my best advice.”
Implement these tips to decrease tension and drastically increase the utility of your feedback.
“So many [A/E firm leaders] feel they are being pulled in so many directions that oftentimes, at the end of a day or week, it is hard to see what was accomplished.”
President of R.E. Warner & Associates (Cleveland, OH), a 68-year-old full service, multi-discipline consulting firm that’s in growth mode.
"Doing these 20 things will only make you more effective and your company more successful. And none of them are difficult, so go to it!"
CEO of Chipman Design Architecture, a third-generation, family-owned firm based in Chicago, Illinois.
If you figure out the big question, it’ll invigorate your culture, differentiate your company, and inform everything you do in your business.
President of Reaveley Engineers, a national structural engineering firm based in Salt Lake City, Utah.
People have passed down their history and culture through the telling of stories for millennia. Why not do the same for your firm? I have the unique experience of working for KSA – except for...
Honoring your clients’ business success above all else will enhance your firm’s reputation and bottom line – without compromising design. This is the third installment of a three-part discussion on the topic of job success,...
The second someone becomes a principal, they (erroneously) think they know everything there is to know about their industry and how their firm fits in. In the Fiddler on the Roof song, “If I Were...
By Scott Johnston | Time is a luxury AEC teams do not have. And time spent on a losing effort drains resources, morale, and bandwidth on existing projects.
At all times, there can and must be all four seasons within a person and a company – tilling, planting, toil, and harvest – to create growth. The start of a new year always brings...
Do you have a job interview on the near horizon? If so, do your research, stay on topic, and don’t forget to wear a nice pair of shoes. A close architect friend of mine recently...
Branding, education, a low barrier to entry, and the creation of fans are all part of it, so what are you waiting for? I rejoined Zweig Group more than three years ago after an almost...
Transparency, training, and feedback are all important, but so is remembering that people don’t live to work, they work to live. In recent TZL articles you’ve heard my thoughts about sharing the company’s financial results...
With the environment we are living in – crazy political stuff – potential nuclear war – mass shootings by maniacs – it would be easy to let it all get to you. But you can’t....
All of us have a story to tell, so don’t shy away from it in your professional life. It could be the key ingredient for your firm’s success. Everyone loves a good story. That’s why...
In this episode of the TZL Lifehacker Series, Randy Wilburn and Sanjay Jenkins discuss their morning routines, the importance of having a routine, and some steps A/E professionals can take to make the most of...
Digital is critical, but don’t fixate on having an army of followers. Instead, use social channels to build your brand equity. What is the first thing you do when you wake up in the morning?...
This is the second installment of the Modern Marketing for the AEC Industry series. Click here to read the first installment. What is the first thing you do when you wake up in the morning?...
We’ve all heard about (and do) multitasking, but the real ticket is figuring out how to do one thing at a time, and do it well. Editor’s note: Perry Shea will be a speaker at...
Taking a cue from Spotify, the recruiting industry is poised to create tailored playlists of design professionals looking for the ideal job. I love listening to music. I think I have a fairly diverse palate....
Empty slogans and tired jargon don’t do the trick. To be a great leader you have to make a personal connection with members of your team. I’ve attended a lot of leadership courses over the...
Arbitrary or unduly bureaucratic rules demotivate employees, impose unnecessary constraints, and can even spark an office rebellion. Years ago, I started work at a new office where I had two administrative assistants supporting me. One...
Blame is a form of punishment that rarely works, and removing it from a firm’s environment will increase productivity and collaboration. Would you rather have an employee change her behavior, become more motivated, or make...
Take a look at the strategic plan, the budget, and the checklist, before making the decision on whether or not to attend. Attending trade shows can be a very expensive proposition, ranging from whether your...
If a firm wants to succeed at a high level, it must keep a keen eye on the documents, and have an ear for what the client needs. It’s my experience that too many firms...
And since they are, follow these eight tips to improve their effectiveness. What is a job posting? C’mon, think about it. It’s simply an advertisement. Aren’t you advertising an opening that you want to fill?...
Pent-up demand means more hiring, so here are some critical musts for attracting and retaining great people. July is a time for grilling hamburgers by the pool, packing everyone into the family Denali or minivan...
Several things happen when a new person joins your firm. Don’t scare them away. This term seems to have come into popular usage among HR folks lately, referring to how a firm brings a person...
This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 1001 Originally published 4/1/2013 Not all PMs are stars. Rattling their cage a bit may just help them rise. I was at our...
This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 994 Originally published 2/11/2013 Most architects and engineers never studied how to run a business, so the issue of governance becomes increasingly complex...
I’m often asked two questions about leadership: 1. Are leaders born or made? 2. How did you become a leader? I believe everyone has the potential become a leader. Despite endless debate on the subject...
By Mark C. Zweig We’ve all been through it. We have a good, old client; someone we have done a lot of business with over the years. The decision-maker with the client is someone we...
One of the keys to success in business— all types of business, not just the A/E/P and environmental business— is practicing common courtesies (or perhaps they should be called not-so-common courtesies?). Architects, engineers, and scientists...
Last Thursday night/Friday morning, I found myself in a tough situation. I went to bed and all was well until I woke at 2 a.m. feeling like I had to use the bathroom. Thursday was...
Much has been written on how to be a more effective seller— lots aimed at design professionals and much more written for other industries/professions. The problem with most of this stuff is the credibility of...
How many times have you heard it? Someone turns in their notice to leave and the response of his or her immediate supervisor is: “We didn’t need Bob (or Sue), anyway,” or, “We were going...
This morning, I am sitting on a bench outside Vol Walker Hall in the beautiful old campus area here at The University of Arkansas. Vol Walker Hall is home to our School of Architecture. Today,...
It’s Sunday morning on Mother’s Day 2006. We have a lot to be thankful for in the Zweig household as my wife just bore our first, a baby girl, “Olive Josephine,” 15 days ago. As...
January 19, 2006. Dallas, Texas. Jon Weiner had just turned 52. Things were finally going his way. His firm, Weiner & Associates, an engineering, planning, and environmental consulting company, had grown to more than 200...
I got up this morning to an e-mail from one of my old clients and friends, Kit Miyamoto, CEO of Miyamoto International (Sacramento, CA), a fantastic structural engineering firm. He sent it at 4-something a.m....
Every single A/E or environmental firm in this country needs more people who can sell work. These people feed the rest of the firm, allow the owners to sleep at night, and are generally the...
We are now in our 17th year of working with A/E/P and environmental firms of all types and sizes around the world. And, over that time, we have seen literally thousands of different companies’ business...
Last Saturday morning a friend of mine, Peter Sisk, called to see if he could stop by my house on his way out of town to visit his aging parents in Hartford. He had the...
Air travel is at an all-time high for me. It’s always frustrating... so I couldn’t resist the opportunity to share some of my recent thoughts and observations: E-tickets. It always amazes me when I see...
After a brief stop in Las Vegas for a quick family wedding, I just returned from The Zweig Letter Hot Firm 2003 Conference and Celebration in San Francisco. And let me tell you that while...
When you do what I do you see a lot of smart people. Architects, engineers, planners, scientists … who own and run firms. Many of these smart people started their companies; others were strong enough...
I am sitting here this morning, in our Natick office, staring at my computer. I need to write a talk for our upcoming Zweig Letter Hot Firm 2002 Conference and Celebration in Boston. I am...
Karen Smartstuff was really excited about the chance to work at TFA (Those Fantastic Architects). It was her second job out of school, and she was thrilled to land there. Especially after her first full-time...
Paul Schipperknocket’s alarm went off at 5:30 a.m. After a quick workout in his basement gym, he turned on the coffee maker he’d gotten ready the night before, and then woke up the rest of...
Is your firm a compassionate firm? Do you choose what’s humane over what’s best financially in certain situations? And what difference does that make, anyway? Business is business. And we all know that to be...
When you get to work with all of the different A/E/P and environmental firms that we do here at ZweigWhite & Associates, it is apparent that many firms are marching blindly ahead, doing things they...
“Training.” It sounds like a good thing, right? Everybody likes training. It’s supposed to make people better at their jobs, and that’s good for them. The business news media tells us that Generation X-ers will...
A few of us just got back from “Racing to the Future ‘97,” a CEO get-together we sponsored in West Palm Beach, Florida. Let me tell you, it was a great experience. Having a dozen...
I spend more of my billable time helping A/E/P and environmental consulting firms with their business planning than anything else. Most firm owners want to do more with their businesses, to be more successful. But...
A funny thing happened to me the other day on the way to the office...... I pulled up to a stoplight. A few seconds later, another fellow pulled up in the lane next to me...
I thought about a headline for this week’s treatise along the lines of “Second guessers, naysayers, and negative thinkers,” or “No more excuses,” or “Let’s cut the crap.” But I decided that none of these...
This is the time of the year that the majority of firms in the A/E/P and environmental consulting industry decide who gets how much in the way of pay increases and/or bonuses— in other words,...
Most of us in A/E/P or environmental consulting firms who are at project manager level or higher must travel occasionally. The probability that you will have to travel increases the larger your firm is, the...
I’m writing this article on Monday morning, “Marathon Day.” For those of you who didn’t know, Marathon Day is a big deal here in the Boston area. We’re planning on shutting down today between 11:00...
You would think that architects and engineers would pay better attention to the location of their own office space. For many firms, location analysis and site selection for office facilities is part of the work...
Road Warriors Square Off— One Monday a couple of weeks ago, I got up at 3:45 a.m. to catch a 6:00 flight from Boston’s Logan Airport, the start of a long week to come. After...
With more than 40,000 architecture, engineering and environmental consulting firms in the U.S., most of which have less than 20 people, no one is going to tell me that design professionals aren’t entrepreneurial. If they...