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  • Inside the latest compensation trends

    Inside the latest compensation trends

    August 05, 2025 | Kyle Ahern

    By Kyle Ahern | The 2025 Mid-Year Compensation Update highlights key salary shifts and industry trends shaping AEC firm strategy.

    Read
  • Rethinking leadership in AEC

    Rethinking leadership in AEC

    July 20, 2025

    By Alan Lloyd | In a fast-paced AEC world, servant leadership empowers teams, boosts outcomes, and shapes a culture people want to join.

    Read
  • Relentless marketing

    Relentless marketing

    June 08, 2025 | Mark C Zweig

    By Mark Zweig | Success comes from bold, consistent marketing efforts that push visibility, build trust, and attract high-quality clients.

    Read
  • Generationally speaking ... in the workplace

    Generationally speaking ... in the workplace

    May 04, 2025 | Daryl Simons Jr

    By Daryl Simons Jr. | How to create a stronger, more dynamic, and future-ready workplace – where everyone has the opportunity to thrive.

    Read
  • Timeless strategic growth principles

    Timeless strategic growth principles

    April 27, 2025

    By Josh Crawford | Our industry currently faces unique hurdles; success hinges on adopting tailored solutions combined with tried-and-true principles.

    Read
  • Why culture matters

    Why culture matters

    April 13, 2025

    By Laura Poteat | Effective cultural integration during a firm acquisition lays the foundation for a thriving, resilient organization.

    Read
  • Zweig Group releases 2025 Principals, Partners & Owners Report of AEC Firms

    Zweig Group releases 2025 Principals, Partners & Owners Report of AEC Firms

    March 28, 2025

    This comprehensive report contains information on the ownership agreements, responsibilities, compensation, billing rates, chargeability, work habits, and challenges of AEC firm principals, partners, and owners.

    Read
  • What I wish I would’ve known

    What I wish I would’ve known

    March 23, 2025 | Mailena Urso

    By Mailena Urso | The path toward success is shaped by your courage, curiosity, and resilience.

    Read
  • AEC valuations remain strong

    AEC valuations remain strong

    March 16, 2025 | Kyle Ahern

    By Kyle Ahern | The latest data reveals rising firm values, stable key metrics, and the impact of market forces on AEC valuations.

    Read
  • From imposter to Rising Star

    From imposter to Rising Star

    March 16, 2025

    By Michael Makris | Early to mid-career professionals can overcome burnout and imposter syndrome with support from leadership, mentorship, and proactive career engagement.

    Read
  • Advanced strategy execution

    Advanced strategy execution

    February 23, 2025 | Ying Liu

    By Ying Liu | Employee experience plays a crucial role in maximizing strategic outcomes.

    Read
  • Strategy execution essentials

    Strategy execution essentials

    February 16, 2025 | Ying Liu

    By Ying Liu | The essential structural and tactical elements that underpin successful strategy execution in AEC.

    Read
  • Lessons learned as a podcast host

    Lessons learned as a podcast host

    February 16, 2025

    By Guy Geier | These conversations challenge conventional thinking, inspire innovation, and foster collaboration.

    Read
  • A few things I have learned recently

    A few things I have learned recently

    February 16, 2025 | Mark C Zweig

    By Mark Zweig | Embracing curiosity, open-mindedness, and positive thinking leads to personal growth, stronger connections, and greater success in life and business.

    Read
  • The real value of a CFO

    The real value of a CFO

    February 09, 2025 | Steve McAdams

    By Steve McAdams | A seasoned financial executive plays a pivotal role in enhancing profitability, growth, and market value.

    Read
  • Malk and fried chicken

    Malk and fried chicken

    January 12, 2025

    By Brandon Pinkerton | Integrity in leadership is sacrosanct and you must fight the urge to dilute your brand with cheap substitutes and compromised values.

    Read
  • Reimagining corporate philanthropy

    Reimagining corporate philanthropy

    December 29, 2024

    By Kraig C. Kern | Corporate giving today should be about about creating meaningful opportunities for employees to make a difference while developing professionally.

    Read
  • From contributor to people leader

    From contributor to people leader

    December 29, 2024

    By John Butt | The transition from being an individual contributor to a people leader is a significant milestone in a professional’s career – but it can also come with many challenges.

    Read
  • Building better teams

    Building better teams

    December 08, 2024 | Kyle Ahern

    By Kyle Ahern | Managers who build trust empower employees to be more receptive to feedback and more motivated to improve.

    Read
  • The journey’s end

    The journey’s end

    November 03, 2024

    By Brandon Pinkerton | When the time comes, the best thing you can do for yourself, your legacy, and your organization is to end the journey well.

    Read
  • Taking the lead

    Taking the lead

    October 27, 2024

    By Lynn Bruns | Strategic investment in leadership development is crucial for accelerating business goals, increasing profitability, and improving recruitment and retention.

    Read
  • Embracing data democratization

    Embracing data democratization

    October 06, 2024

    By Emily Gaines | As data proliferates at an exponential rate, firms are increasingly recognizing the importance of leveraging data to enhance decision-making and creative processes.

    Read
  • Zweig Group announces Tim Schroeder of Neumann Monson Architects as the recipient of the 2024 Jerry Allen Courage in Leadership Award

    Zweig Group announces Tim Schroeder of Neumann Monson Architects as the recipient of the 2024 Jerry Allen Courage in Leadership Award

    September 24, 2024

    Zweig Group is proud to announce Tim Schroeder of Neumann Monson Architects as the recipient of the 2024 Jerry Allen Courage in Leadership Award, which recognizes outstanding leadership and exceptional achievements within the AEC industry. 

    Read
  • TZL Podcast: Reg Prentice on simplifying data management for design firms

    TZL Podcast: Reg Prentice on simplifying data management for design firms

    September 19, 2024

    "The two most valuable things people have a design firm has is its people, number one. Right. That's obviously always going to be the case, but number two is really its history and its institutional...

    Read
  • A resurgence in M&A activity

    A resurgence in M&A activity

    July 28, 2024 | Alec Russell

    By Alec Russell | The AEC industry is experiencing a resurgence in M&A activity, driven by strategic partnerships, technological integration, and geographic expansion.

    Read
  • The culture transplant

    The culture transplant

    July 21, 2024

    By David Doxtad & Andy Brandel | As your firm grows, this person ensures you will maintain your core competencies, values, and environment with your newly added team members.

    Read
  • Choosing unity: Jerrod Hogan

    Choosing unity: Jerrod Hogan

    July 14, 2024

    By Liisa Andreassen | CEO of OWN, Inc. (Springfield, MO), an engineering firm that unleashes the power of true, 100 percent employee ownership.

    Read
  • From disgruntled client to raving fan

    From disgruntled client to raving fan

    May 26, 2024

    By Leisbel Lam | Having a service recovery mindset in your projects is essential in order to keep your organization’s sustained competitive advantage.

    Read
  • Kindling for growth

    Kindling for growth

    April 17, 2024 | Luke Carothers

    By Luke Carothers | Zweig Group experts share their insights on the unique challenges and opportunities faced by small, entrepreneurial AEC firms.

    Read
  • From the Zweig Group roundtable

    From the Zweig Group roundtable

    April 07, 2024 | Luke Carothers

    By Luke Carothers | AEC industry experts shed light on key topics for firm leaders, from employee compensation, career growth, and AI integration.

    Read
  • The role of a supportive manager

    The role of a supportive manager

    April 07, 2024

    By Safa Kamangar | By applying these principles, a manager can become a source of inspiration, guidance, and stability for their team members.

    Read
  • Change management

    Change management

    March 24, 2024 | Travis White

    By Travis White | You must attach the right structure, systems, and incentives in order to shift employee mindset.

    Read
  • The great talent vanishing act

    The great talent vanishing act

    March 10, 2024

    By Stuart McLendon | Facing a talent shortage exacerbated by baby boomers’ exodus from the workforce, AEC firms must innovate to succeed.

    Read
  • Fostering a passion for design

    Fostering a passion for design

    March 03, 2024

    By David Keith | Legacy programs reinforce a firm’s commitment to nurturing talent, fostering innovation, and preserving a dynamic, forward-thinking design culture.

    Read
  • The psychology behind office spaces

    The psychology behind office spaces

    March 03, 2024

    By Jon Leach | In a world in which employee engagement is steadily decreasing, it’s increasingly important for firm leaders to understand the psychology behind their office spaces.

    Read
  • Getting personal with AI

    Getting personal with AI

    February 25, 2024

    By Javier Suarez | AI provides opportunities to bolster our understanding of our intended audiences while supporting our efforts to refine our messages.

    Read
  • Learn your business

    Learn your business

    February 25, 2024

    By Mallory Lindgren | Improve your ability to solve complex problems and better support your colleagues and clients.

    Read
  • The modern COO

    The modern COO

    February 18, 2024

    By Eduardo Smith | For any COO to be successful in the AEC industry today, they must embrace the soft side of leadership, focusing on the people and culture as much as the numbers.

    Read
  • Build and sustain a DEI infrastructure

    Build and sustain a DEI infrastructure

    February 04, 2024

    By Annie Rezac | Organizations can drive positive change and contribute to a culture that values diversity as a strategic asset by setting clear goals and consistently sharing progress.

    Read
  • Retaining working moms in AEC

    Retaining working moms in AEC

    December 10, 2023

    By Rachel Wilde | By engaging working mothers in the workplace effectively, we can help retain top talent in our industry and create a better tomorrow for our daughters.

    Read
  • Creating tomorrow’s leaders today

    Creating tomorrow’s leaders today

    December 03, 2023

    By David Keith | Prioritizing diversity, evolving leadership structures, nurturing emerging leaders, and fostering a sense of ownership drives innovation and collaboration.

    Read
  • An insider look at the CSO

    An insider look at the CSO

    November 26, 2023 | Ying Liu

    By Ying Liu | Insight into the unique challenges and opportunities often faced by CSOs in the AEC industry.

    Read
  • The art of the sale

    The art of the sale

    November 12, 2023

    By Leslie Jenkins | Instead of trying to impress potential clients, focus on emotional intelligence, really listening, and creating relationships built on common goals and trust.

    Read
  • Brainy business development

    Brainy business development

    October 29, 2023

    By Tyler Suomala | Understand why and how decisions are made so you can leverage the power of the human brain to increase your value and improve your clients’ experience.

    Read
  • Overcoming change resistance

    Overcoming change resistance

    October 29, 2023 | Mark C Zweig

    By Mark Zweig | Take these steps to reduce resistance and increase the likelihood of success for any change initiative.

    Read
  • TZL Podcast: Carey Balogh & Lauren Genest

    TZL Podcast: Carey Balogh & Lauren Genest

    October 26, 2023

    Breaking Boundaries: How Collaboration Transcends Competition for Design Professionals - Carey Balogh and Lauren Genest   "In this day and age, storytelling is a powerful tool for design professionals to amplify their brand and foster...

    Read
  • The driving force of your firm

    The driving force of your firm

    October 01, 2023

    By Conrey Guy | Your mission, vision, and values make up the backbone of your firms’ identity.

    Read
  • The people who influence our careers

    The people who influence our careers

    September 24, 2023 | Mark C Zweig

    By Mark Zweig | These are some of the characteristics of people who bring out the best in us and steer us to the “right path” for business and personal success.

    Read
  • TZL Podcast: Kristin Kautz

    TZL Podcast: Kristin Kautz

    August 24, 2023 | Randy Wilburn

    Kristin Kautz, an artificial intelligence consultant, discusses the impact of AI on the design industry and how essential it is to get into this technology race.

    Read
  • Less is more tradeshow strategies

    Less is more tradeshow strategies

    August 20, 2023

    By Javier Suarez | Participating in more tradeshows is not necessarily the best course of action, and you probably aren’t getting the best bang for your buck if this is your strategy.

    Read
  • Office space is still essential for growth

    Office space is still essential for growth

    August 16, 2023

    By Karne Newburn | Office space allows you to establish your presence with clients and staff by physically being there for them and by providing the tools necessary to stay connected in a virtual environment.

    Read
  • Raising the bar

    Raising the bar

    August 13, 2023

    Zweig Group’s 2023 Best Firms To Work For Award winners share how they’re leading the charge in setting new standards for employee experience.

    Read
  • Benefits of focusing on growth

    Benefits of focusing on growth

    August 06, 2023 | Travis White

    By Travis White | The benefits that come with being a growth-focused firm far outweigh the risks.

    Read
  • Happiness in a business sense

    Happiness in a business sense

    July 16, 2023

    By Joseph Losaria | A happy team is more productive and engaged, so make sure happiness isn’t just a personal goal but a business goal, as well.

    Read
  • An antidote for quiet quitting

    An antidote for quiet quitting

    May 21, 2023

    By Miles Gullingsrud | When leaders take the time to invest in the development ambition of staff, they can create a system that supports people’s personal and professional sustainability.

    Read
  • Ethical AI

    Ethical AI

    April 30, 2023

    By Lillian Minix | When prompting AI like ChatGPT to generate content, you are responsible for applying the program conscientiously.

    Read
  • TZL Podcast: David Bolt on the power of trust and knowledge sharing

    TZL Podcast: David Bolt on the power of trust and knowledge sharing

    April 27, 2023 | Randy Wilburn

    David Bolt, president of GMB, discusses his extraordinary design career journey and creating a collaborative environment that fosters growth and embraces change.

    Read
  • Demystifying PESTLE analyses

    Demystifying PESTLE analyses

    February 19, 2023 | Ying Liu

    By Ying Liu | Use this tool to uncover the macro external factors that influence your company and understand how those factors could create opportunities or threats.

    Read
  • Change management and relationships

    Change management and relationships

    February 19, 2023

    By John Shaw | Communication and relationships are the greatest driving forces in success or failure during a change journey.

    Read
  • HUNT Engineers, Architects, Land Surveyors & Landscape Architect, DPC Announces Acquisition of Shumaker Consulting Engineering and Land Surveying, DPC

    HUNT Engineers, Architects, Land Surveyors & Landscape Architect, DPC Announces Acquisition of Shumaker Consulting Engineering and Land Surveying, DPC

    February 03, 2023

    Zweig Group advisedShumaker Consulting Engineering and Land Surveying through its acquisition by HUNT Engineers, Architects, Land Surveyors & Landscape Architect, DPC.

    Read
  • Boots on the ground

    Boots on the ground

    January 29, 2023 | Shirley Che

    By Shirley Che | Participants of Zweig Group’s ElevateHER® movement are putting in the work to move the needle on the recruitment and retention crisis our industry faces.

    Read
  • People’s leader: Eric Lucas

    People’s leader: Eric Lucas

    November 27, 2022

    By Liisa Andreassen | CEO of MKSK, a collective of planners, urban designers, and landscape architects who are passionate about the interaction between people and place.

    Read
  • AEC workforce of the future

    AEC workforce of the future

    November 13, 2022 | Christina Zweig Niehues

    By Christina Zweig Niehues | This group will require more flexibility, autonomy, and learning opportunities in order to stay engaged and motivated. 

    Read
  • The Addams Family legacy

    The Addams Family legacy

    October 30, 2022 | Chad Coldiron

    By Chad Coldiron | How does a brand create a long-lasting legacy well beyond any individual contributor or even just its founders?

    Read
  • Marketing is about more than proposals

    Marketing is about more than proposals

    October 30, 2022

    By Malory Atkinson | Challenge your marketing team to think beyond proposals and begin to work to strategically impact the entire client experience.

    Read
  • Consulting for the forest, not the trees

    Consulting for the forest, not the trees

    September 25, 2022

    By Kollan Spradlin | A broader view of client objectives allows us to add value and, in some cases, recategorize isolated projects into stepping stones that line the path to the client’s ultimate goal.

    Read
  • Empowering people: Greg Matthews

    Empowering people: Greg Matthews

    September 25, 2022

    By Liisa Andreassen | President and CEO of Cushing Terrell, a multidisciplinary firm that empowers creative designers to discover imaginative, responsible first-of-their-kind environments.

    Read
  • Are you a manager or a leader?

    Are you a manager or a leader?

    September 11, 2022

    By Linda Schulte | When your team views you as a leader and not just a manager, they will work much harder and be willing to go the extra mile when necessary.

    Read
  • Zweig Group’s 2022 ElevateHER cohort

    Zweig Group’s 2022 ElevateHER cohort

    July 31, 2022

    By Sara Parkman | This year’s cohort has picked up where previous groups left off – taking on creative ideas to solve both historic and emerging challenges.

    Read
  • Words have power

    Words have power

    July 24, 2022 | Christina Zweig Niehues

    By Christina Zweig Niehues | The words you use have the power to influence your audience: choose them carefully.

    Read
  • Easily-solved marketing problems

    Easily-solved marketing problems

    June 19, 2022 | Mark C Zweig

    By Mark Zweig | Marketing for AEC firms has come a long way in the last few decades, but we still have a number of problems that could be easily solved.

    Read
  • A true role model: Nathelyne A. Kennedy

    A true role model: Nathelyne A. Kennedy

    June 12, 2022

    By Liisa Andreassen | Zweig Group’s 2021 Jerry Allen Courage in Leadership Award winner on being nominated and what it meant to win the prestigious award.

    Read
  • Still navigating the fallout

    Still navigating the fallout

    May 29, 2022

    By Jared Maxwell & Cady Sinks | Despite slowing infection rates, AEC firms and their insurers may still endure the effects of the pandemic for many months to come.

    Read
  • Asking questions: Julie Snow

    Asking questions: Julie Snow

    April 24, 2022

    By Liisa Andreassen | Founder, design principal, and CEO at Snow Kreilich Architects (Minneapolis, MN), a nationally recognized, award winning architectural studio.

    Read
  • Positive influence: David Cumming

    Positive influence: David Cumming

    April 10, 2022

    By RLG Consulting Engineers | Principal at RLG Consulting Engineers (Dallas, TX), a firm that specializes in civil, structural, survey, and forensic engineering.

    Read
  • Seize your moment

    Seize your moment

    March 20, 2022

    By Jerry Holder | Three lessons learned from stories of leaders’ successes and failures – and their ramifications.

    Read
  • Adapting to a multigenerational workforce

    Adapting to a multigenerational workforce

    March 13, 2022

    By Brian King | Firms with a strongly integrated multigenerational workforce will experience tremendous power and opportunity for success over the next number of years.

    Read
  • Delivering desired outcomes consistently

    Delivering desired outcomes consistently

    February 13, 2022

    By Brittney Odom & Eduardo Smith | In today’s fast-paced and mostly remote work environments, the processes described on paper often don’t resemble the way work is actually conducted.

    Read
  • How to gain a competitive edge in 2022

    How to gain a competitive edge in 2022

    February 06, 2022

    By Kevin Johns | Despite the uncertainty and impact caused by potential tax law changes, inflation, and the pandemic, forecasts are strong overall for the AEC industry for 2022.

    Read
  • Committees for engagement

    Committees for engagement

    January 23, 2022

    By Julia DeFrances | Committees give employees a chance to lead, contribute, effect change, and make an impact beyond revenue.

    Read
  • Building an AEC business line

    Building an AEC business line

    December 05, 2021

    By Joseph Losaria | To succeed in building a new business line, you need to set your ego aside, believe in yourself, and trust your team with your vision.

    Read
  • A bridge to innovation

    A bridge to innovation

    October 24, 2021 | Phil Keil

    By Phil Keil | There is a bridge to opportunity that can lead us to a landscape where the change we seek is possible.

    Read
  • The redefinition of winning

    The redefinition of winning

    October 03, 2021

    By PeteR Atherton | Most of us have been taught to believe in projects and profits, but do we also believe in people and purpose?

    Read
  • The 100 fastest-growing firms

    The 100 fastest-growing firms

    September 06, 2021

    By Christina Zweig Niehues | This year’s Hot Firms achieved incredible success at a time of great change and uncertainty.

    Read
  • Strategic planning revolution

    Strategic planning revolution

    August 15, 2021 | Phil Keil

    By Phil Keil | Think of strategy as a revolutionary process requiring continual iteration and agility.

    Read
  • Scaling up

    Scaling up

    July 11, 2021

    By Stephanie Warino | The principles of Organizational Project Management can guide a firm through the steps of scaling an organization.

    Read
  • Multiple modalities of mentoring

    Multiple modalities of mentoring

    June 27, 2021

    By Michael Syracuse | There are many ways to connect to others and contribute to a person’s professional and personal growth.

    Read
  • Accelerating development

    Accelerating development

    June 20, 2021

    By Montgomery Spillane & Dillon Reio | If you’re willing to go the extra mile to help young professionals grow, they will also go that extra mile for you.

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  • Humility: David Shove-Brown

    Humility: David Shove-Brown

    June 20, 2021

    By Liisa Andreassen | Partner at //3877, a boutique design firm that’s committed to providing innovative and creative designs that enhance and enrich the lives of its clients, partners, and communities.

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  • Encourage ownership among young people

    Encourage ownership among young people

    May 30, 2021

    By Jon Parrish | Getting everyone to think and act like an owner will result in more of your people making day-to-day decisions with the best interest of the company in mind.

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  • Improving financial management

    Improving financial management

    April 11, 2021

    By Mark Zweig | An experienced and competent financial manager could make a huge difference in your company’s and your personal financial well-being.

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  • Get everyone involved in business planning

    Get everyone involved in business planning

    March 21, 2021

    By Mark Zweig | Don’t underestimate the importance of getting everyone involved in the business planning process and then sharing that plan with all.

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  • Leading from a distance

    Leading from a distance

    March 14, 2021

    By Chase Miller | Managing through a virtual work environment certainly has its challenges, but it’s more important than ever to persevere and lead.

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  • Organizational influence

    Organizational influence

    February 21, 2021

    By Stephanie Warino | Be selective with the actions you’re recognizing and the behaviors you’re amplifying, because we’re all driving the culture bus.

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  • Extrinsic motivation

    Extrinsic motivation

    January 17, 2021

    By Mitchell Shope | Leveraging reinforcement theory will connect the action to the reward and bolster your firm’s morale and cultural identity.

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  • Parental advice you ignored

    Parental advice you ignored

    January 17, 2021

    By Tammi Nagucki | Reconsider some of this advice, and you may find some insight to guide you through our current world of disruption and stress.

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  • Real collaboration: Mark Brumfield

    Real collaboration: Mark Brumfield

    January 03, 2021

    By Liisa Andreassen | CEO of HEAPY Engineering (Dayton, OH), a leader in sustainability, engineering, and commissioning solutions with a vision to build a more resilient and sustainable society.

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  • Trends accelerated by COVID-19

    Trends accelerated by COVID-19

    November 15, 2020

    By Jamie Claire Kiser | Companies are adopting fluid work from home policies and people have begun migrating away from dense cities.

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  • Is an ESOP right for your firm?

    Is an ESOP right for your firm?

    October 25, 2020

    If your firm has the following characteristics, the more likely an ESOP is a good and viable option for your firm.

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  • What makes a Hot Firm winner?

    What makes a Hot Firm winner?

    August 23, 2020

    Leaders from Zweig Group’s top five Hot Firms talk about what they attribute their success to.

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  • Mastering business development

    Mastering business development

    August 17, 2020

    For many leaders, business development resides outside their core competencies and comfort zone, to their firm’s detriment.

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  • Dependable: Doug Jaeger

    Dependable: Doug Jaeger

    August 03, 2020

    President and CEO Ulteig (Fargo, ND), an employee-owned engineering consulting firm with locations in North Dakota, South Dakota, Minnesota, Colorado, Montana, and Iowa.

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  • Unconscious bias

    Unconscious bias

    August 03, 2020

    Educating yourself about these biases as well as potential strategies for mitigation can help you avoid prejudice in your decision-making.

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  • Every business is a people business!

    Every business is a people business!

    July 06, 2020

    By Mark Zweig | If we care about the success of our people and our businesses, we cannot keep ignoring the importance of people skills.

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  • Support constant growth

    Support constant growth

    June 15, 2020

    Staff training fuels a culture of continuous education, enabling your firm to stay competitive, relevant, and profitable for the long run.

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  • Guerrilla marketing tactics you can use

    Guerrilla marketing tactics you can use

    May 25, 2020

    By Mark Zweig | None of these is a panacea. All of these things do, however, have the potential to bring you new clients, opportunities, and projects.

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  • Look ahead by looking back

    Look ahead by looking back

    May 11, 2020

    By Jamie Claire Kiser | Addressing questions about the impact of COVID-19 through the lens of the Great Recession.

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  • We got this!

    We got this!

    May 04, 2020

    All of us in the AEC industry are being challenged by the disruption this virus is causing, but we got this. Solving problems is what we do.

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  • An open letter from your marketing staff

    An open letter from your marketing staff

    April 06, 2020

    For firm leadership, marketing may not always be top of mind. For your marketing staff, it is. Make sure they have a seat at the table.

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  • Smarter solutions (Part 2)

    Smarter solutions (Part 2)

    March 30, 2020

    To keep up with the “smart revolution,” AEC firms must embrace emerging technological solutions, innovate, and lead clients into the future.

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  • Ideas and execution

    Ideas and execution

    March 16, 2020

    By Phil Keil | Understanding this is essential in your ability to grow your firm and successfully execute your strategy.

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  • Getting everyone fired up

    Getting everyone fired up

    February 24, 2020

    “You would be surprised how quickly your employees get in the bandwagon when they can be part of the solution.”

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  • Framing the message

    Framing the message

    February 10, 2020

    Implement these tips to decrease tension and drastically increase the utility of your feedback.

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  • Creating opportunities, one firm at a time

    Creating opportunities, one firm at a time

    January 27, 2020

    Phil Keil, Zweig Group’s director of strategic services, knows how to put the pieces together to craft unique strategies and implementation plans for AEC firms.

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  • Going through the motions

    Going through the motions

    January 27, 2020

    Examine your processes to determine why they’re in place and whether or not they’re worth your valuable time. If they’re not, they may need to be changed or abandoned.

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  • The undervalued HR function

    The undervalued HR function

    January 20, 2020

    “Top management is largely responsible for HR’s ineffectiveness on many levels in the typical A/E firm.”

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  • Safety first

    Safety first

    January 20, 2020

    Implementing a formal, systematic safety program will benefit you, your employees, your clients, and your greater community.

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  • Personalize your marketing

    Personalize your marketing

    January 13, 2020

    In this digital era of PURLs, OKRs, and java scripts, a dimensional mailer and handwritten note are still the best way to grab attention.

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  • Cakes, rabbits, and cabbage

    Cakes, rabbits, and cabbage

    December 30, 2019

    By Will Swearingen | As owners enter the final years of their careers and ponder ownership transition, they have to make some concessions.

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  • Leveraging experience: Chad Surprenant

    Leveraging experience: Chad Surprenant

    December 30, 2019

    CEO of ISG (Mankato, MN), a multi-disciplinary design and engineering firm that has growth in its DNA.

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  • Understanding ESOPs (Part 4)

    Understanding ESOPs (Part 4)

    December 09, 2019

    It’s important to understand your business model and the various outside factors that can affect the execution of an ESOP transaction.

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  • Reaching our personal peak (Part 3)

    Reaching our personal peak (Part 3)

    November 18, 2019

    To maximize outputs and outcomes, leaders need to become great managers of managers and together create “great jobs.”

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  • Reaching our personal peak (Part 2)

    Reaching our personal peak (Part 2)

    November 11, 2019

    Why is work today so unfulfilling and how can we change that? Let’s set our sights on having an impact and figure out a way to get there.

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  • People, the environment, finances

    People, the environment, finances

    October 21, 2019

    A successful sustainability plan should formalize your approach for continuous improvement and help you build on what you are already doing in three key areas.

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  • Slow, but steady change

    Slow, but steady change

    October 07, 2019

    Marketing spending has climbed to an all time high, according to Zweig Group’s 2019 Marketing Survey.

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  • Start small, end big

    Start small, end big

    October 07, 2019

    The industry is in desperate need of future leaders who know how to talk with, and understand, their people.

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  • A new definition

    A new definition

    September 16, 2019

    The World Health Organization just redefined burnout and classified it as an “Occupational Phenomenon.” So, what’s next?

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  • Scale your business, not your people (Part 1)

    Scale your business, not your people (Part 1)

    July 08, 2019

    Do you want to survive the next year, the next recession, and the ongoing reset of the workplace, the marketplace, and the recruiting space?

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  • Myth busting

    Myth busting

    May 27, 2019

    In terms of feedback, there’s a big difference between what millennials want and what you’ve been told they want.

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  • Six critical elements of AEC firm ownership transition

    Six critical elements of AEC firm ownership transition

    May 15, 2019

    Ownership transition is a complex and ever-changing problem for the majority of AEC firms. No two firms are alike – so no universal formula or methodology will work in every situation. Creators of internal ownership...

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  • Client recognition

    Client recognition

    February 11, 2019

    Giving gifts to your clients is a great show of appreciation, but make sure you know the differences between public and private entities. In the AEC business, the holiday season can be 45 very pleasant...

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  • Now is a good time to sell

    Now is a good time to sell

    January 28, 2019

    “Right now, at the start of the new year, is a great time to be selling. Organizations of all types, public and private, have new plans and new budgets to go along with them.” Right...

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  • How not to suck as a leader

    How not to suck as a leader

    December 17, 2018

    Ditch the ego, the fancy title, and the unnecessary rules. Instead, be the spark that inspires your team members to follow their passions. If you are a manager, you have people following your orders. If...

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  • Plenty of fish in the sea

    Plenty of fish in the sea

    December 17, 2018

    Diversity and inclusion are good for your bottom line. To get the right people, you have to cast your net in the right places, and jettison the bias. It’s alarming. According to 100 percent of...

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  • Yes, accountability

    Yes, accountability

    November 12, 2018

    Leading through accountability takes a willingness to do a better job at recognizing challenges and accepting feedback toward positive change. Have you ever worked with someone who can’t perform their basic job functions? Have you...

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  • Here they come!

    Here they come!

    November 05, 2018

    Approximately 10,000 baby boomers will retire every day over the next decade. By 2030, millennials will comprise three-quarters of the U.S. workforce. A common blood sport at leadership team meetings these days begins with, “WHAT...

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  • Understanding what people are telling you

    Understanding what people are telling you

    October 29, 2018

    “Clients, co-workers, partners – they aren’t always completely forthright in their communications. Despite this fact, your success ultimately depends on understanding them.” If you work in an AEC firm as a leader or manager, it’s...

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  • Conference call: Sam Schwartz

    Conference call: Sam Schwartz

    October 15, 2018

    CEO and founder of Sam Schwartz Consulting, LLC (Hot Firm #67 and Best Firm #49 Multidiscipline for 2018), a 130-person transportation planning firm based in New York City. By Liisa Andreassen Correspondent “Ownership transitions, especially...

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  • Beyond college

    Beyond college

    October 01, 2018

    Statics, dynamics, and mechanics of materials are essential, but for long-term success, you need to educate yourself outside, and after, the curriculum.

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  • Zweig Group M&A: Georgia Peach

    Zweig Group M&A: Georgia Peach

    September 14, 2018

    Texas-based Atlas Technical Consultants acquires Piedmont Geotechnical of Atlanta Atlas Technical Consultants recently picked a peach when it acquired Atlanta-based Piedmont Geotechnical Consultants, a move that continues Atlas’ expansion into infrastructure engineering, program management, and...

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  • Your own worst enemy

    Your own worst enemy

    September 10, 2018

    If you don’t identify and address your firm’s problems, you could increase the measure of risk while decreasing value. There is a four-letter word floating around out there that’s probably the first that comes to...

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  • ESOP ebullience

    ESOP ebullience

    August 20, 2018

    Employee stock ownership plans are rewarding for your staff, allow for continuity, and can enhance a firm’s culture and legacy. Editor’s note: Wintrust Commercial Banking is a sponsor of the 2018 Hot Firm + A/E...

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  • Limbic leadership

    Limbic leadership

    July 30, 2018

    By Phil Keil | The development of high moral and ethical standards is the most important thing you can do as a leader, and it will transform your team for the good.

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  • Office bullies

    Office bullies

    July 23, 2018

    They are everywhere, but they don’t have to win. Identify their behavior and rectify it, or risk losing your staff. Regrettably, we have all been there, regardless of the profession. Whether it’s real estate, marketing,...

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  • Cracking the code

    Cracking the code

    May 21, 2018

    Gaining access to executives is not easy, but there’s plenty of opportunities to show value, establish credibility, and, in the end, make the sale. The most effective way to gain access to CXOs is through...

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  • Asking questions

    Asking questions

    May 14, 2018

    The more you ask, the more you learn, and that knowledge can be driven back into your firm for the benefit of clients and employees. Maintaining a leading position in the AEC industry requires that...

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  • Leading creative spirits

    May 07, 2018

    Understanding what fans their flames and what douses their embers will foster a more productive and fulfilling environment for everyone. Editor’s note: This top eight list was borrowed from Tony Morgan, chief strategic officer and...

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  • After landing the job

    April 30, 2018

    So you got the position you wanted, but that’s just the first step. You have to (help) create something bigger than yourself. Last month I wrote about my good fortune of meeting Art Gensler and...

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  • The rebirth of the influencer

    March 26, 2018

    Let’s try to tell our story so that we can go above and beyond the traditional marketing that AEC firms are known for. Think about some of the most iconic advertisements of the past. Many...

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  • Project Manager

    15 Things YOU can do to be a more effective Project Manager

    February 26, 2018

    Some say that Project Management is a science. We're not sure about that but here are some simple things you can do to be the best Project Manager you can be! Find out what the...

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  • Debriefing sessions

    December 11, 2017

    There’s a strong case for including marketing staff post-proposal, especially if things didn’t go so well with the client. I have long told my clients that requesting a debriefing after a selection has been made...

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  • The work martyr

    December 04, 2017

    No generation owns the work ethic, but when it comes to motivation and anxiety, there’s a big difference between millennials and boomers. I recently read a report from Project: Time Off called, “The Work Martyr’s...

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  • Conference call: Michael Carragher, part 1

    November 06, 2017

    President and CEO of VHB, (Best Firm Civil #23 and Hot Firm #46 for 2017), a 1,400-person firm based in Boston, Massachusetts. By Liisa Andreassen Correspondent “Listening, of course, is incredibly important,” Carragher says. A...

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  • Seven leadership hints to help your employees feel better

    October 23, 2017

    When you run an A/E or environmental firm, you want your people to feel good. Besides the fact that they won’t do their best work if they don’t feel good, seeing your employees happy is...

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  • Accelerated learning

    September 25, 2017

    Ditch the lecture-and-listen style of training and replace it with something much more effective – the do-it-to-learn-it style. In the ultra-competitive AEC job market, professional growth is becoming the new perk. Employees and candidates –...

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  • Business development

    September 18, 2017

    Your next generation of business builders has arrived. Have you shown them the way forward with a comprehensive set of goals and expectations? What are the career paths in your firm? The next generation wants...

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  • Marketing matters, part 2

    September 11, 2017

    Digital is critical, but don’t fixate on having an army of followers. Instead, use social channels to build your brand equity. What is the first thing you do when you wake up in the morning?...

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  • What your employees really love

    July 17, 2017

    It’s hard to find outstanding people to work in your AEC firm. It’s also hard to keep them working for you these days when they have so many other options. What are some things you...

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  • Personality assessments

    July 17, 2017

    While the lure of them is understandable, there are probably better, more human ways of evaluating candidates before you hire them. Some people are enamored with personality tests. But despite their popularity in certain circles,...

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  • Conference call: David Gardner

    July 17, 2017

    CEO of Coffman Engineers (#62 Hot Firm for 2016), a 400-person virtual, multi-discipline firm with offices across the West Coast, Alaska, Hawaii, and Guam. By Liisa Andreassen Correspondent “Outside members can act like guests at...

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  • The optics

    July 17, 2017

    How you dress and how you work send a powerful statement to everyone around you – just make sure it’s the right one. A company has a brand, and so do you. It’s called your...

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  • Avoid new partner pitfalls

    June 26, 2017

    Generational ownership and leadership transitions pose unique challenges. Anyone you promote to the highest level must be cut from the right cloth. The statistics bear repeating: Most professional services firms are aging at the top....

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  • Content drives AEC firms

    June 19, 2017

    Regardless of what else the future holds for B2B marketing, one thing is certain: Content marketing is here to stay. Marketing communications. Social media. Graphic design. Media relations. Proposals. Internal communications. Event engagement. Brand management....

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  • Endangered ideas

    June 12, 2017

    When your marketing people are not empowered to make big decisions, their great concepts often get parked in committees, where they die. Marketing is where the creativity is, right? Not always. Too many marketing departments...

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  • Flat lining

    June 05, 2017

    A/E firms with sound risk management may benefit most from a competitive professional liability market, and should take the opportunity to increase coverage. Design firms that practice sound risk management, have good loss experience, and...

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  • Avoiding conflict avoidance

    May 22, 2017

    Handle the difficult conversations by knowing who you are, learning about other people, and knowing what’s needed to win. This time he went too far. Milo, your senior engineer, will not budge on his code...

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  • Proceed with caution

    May 22, 2017

    Valuation formulas are subject to many influences, so it helps to periodically test them out to make sure they yield accurate results. Many firms in the A/E industry are attracted to using a “valuation formula”...

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  • Getting people to do what you want them to do

    May 08, 2017

    Getting people to do what you want them to do. This is what leadership is really all about. And it is never easy. Especially today in the A/E industry, where finding a job is not...

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  • Victory or defeat

    April 24, 2017

    The talent war is here. Building a bigger pipeline of leaders and doing it much earlier in their careers is critical if you want to win. We sometimes have too much tradition and are slow...

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  • Zweig Group Media: Millennial Roundtable

    April 13, 2017

    In this episode of the podcast, Randy Wilburn has a roundtable discussion with Zweig Group’s executive search consultant, Chad Coldiron, and interns Sanjay Jenkins and Jordan Barrett. They discuss the millennial generation and the value...

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  • Perennial power

    March 06, 2017

    Much has been made of how to design workplaces that attract and inspire millennials. But there might be a better demographic filter for your workplace. Millennials. Gen Y. Echo Boomers. Regardless of the name, this...

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  • Crimes and misdemeanors: Part two

    January 30, 2017

    Get the word out to your people that any form of illegal conduct – bribery and racketeering among them – will be grounds for immediate termination. Last week, attorney G. William Quatman, FAIA, Esq. wrote...

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  • Know your market

    January 30, 2017

    New Jersey firm has a nice book of business thanks to a willingness to both study and influence the industry it serves. By Richard Massey Managing Editor DMR Architects of New Jersey has been retained...

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  • Crimes and misdemeanors: Part one

    January 23, 2017

    Campaign finance laws, bid rigging, price fixing, and bribery. We hear about this with contractors, but how about design professionals? Several times each year, there is an article about some contractor being debarred or convicted...

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  • Recruitment and retention

    January 02, 2017

    Hiring good people isn’t easy, and hanging onto them is just as difficult. When you find the right person, offer an excellent benefits package. By Gale Associates Inc. Best Firm #4 Multidiscipline for 2016 Recruitment...

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  • Leadership and management

    Leadership and management

    December 28, 2016

    Move forward in 2017 with Zweig Group seminars across a range of essentials – business development, project management, marketing, and more. For a short while during my undergraduate years, I majored in management. After a...

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  • Good 2017 probable

    December 13, 2016

    Bond issues, Trump spending could spell good year for AEC By Richard Massey Managing Editor While a three-person panel hosted by Engineering News-Record did not offer an outright prediction that construction would boom next year,...

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  • Brain drains

    Brain drains

    December 12, 2016

    It seems like we have more of them ever to contend with. I’m talking about brain drains. The things that literally suck the life force out of you. When you get to be my age...

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  • The sophistication of amenities

    December 12, 2016

    Office amenities are shifting from a focus on whimsy to a focus on meaning, and that adds up to improved productivity and increased profitability. As someone who designs workplace environments, it’s fascinating to participate in...

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  • Get everyone selling!

    October 21, 2016

    Your entire staff can sell the firm, and don’t forget, there’s no such thing as a completely internal role that doesn’t affect the brand. When it comes to business development, professional service firms typically have...

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  • Lessons from Lucinda

    September 13, 2016

    What did I learn about running an A/E/P firm from a 62-year old former British equestrian Olympian? Quite a lot, as it turns out. I recently had the opportunity to ride in a two-day clinic...

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  • Becoming a better business developer

    September 09, 2016

    Your ability to sell work is probably the most crucial skill you can have IF you really want to maximize your opportunities in the AEC world we all live in. Here are a few pointers...

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  • How would YOU respond?

    September 09, 2016

    A Q&A might be just what the doctor ordered if you want to shed new light on your career and the choices you’ve made along the way. A start-up company I’m mentoring here in Reno...

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  • Improving project management in your firm

    August 09, 2016

    Everyone wants better project management. That's why principals of AEC companies spend more time and money on PM training than any other type of business training. But I'm not here to talk about training. I...

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  • Managing change

    July 22, 2016

    Change is a powerful force, so embrace it, learn from it, and by all means, take account of its effects and be reasonable in dealing with it. Life would be more comfortable if clichés helped....

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  • Are you an amateur?

    June 27, 2016

    A professional firm should have professional collateral, but all too often, bad photos, poor design, and sloppy writing dilute the brand. Of course you’re not an amateur. You are a professional. You work for a...

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  • Things usually go as expected

    December 21, 2015

    In work and in life, our past experiences, relationships, and the information we consume contribute to our outcomes. You know – in life, or in business – things pretty much happen as you expect them...

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  • What's your "big idea" in M&A?

    December 14, 2015

    Although Zweig Group's M&A Survey offers a variety of responses to the question "why are you considering an acquisition", there are, essentially, only two reasons that firms pursue inorganic growth. These reasons are to either...

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  • Hot Firm or Best Firm to Work For?

    September 24, 2015

    Conference confirms that when people like their jobs, the firm is usually more profitable; here are some things to consider. On September 3 and 4, I had the pleasure of being at our annual Hot...

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  • Working in a cult of personality

    September 11, 2015

    Inspiration is necessary for technical/design professionals and those who manage projects to be successful. I watched an outstanding documentary recently on the life of Henry Ford. I learned a lot about him – and heard...

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  • Positivity

    August 06, 2015

    Sometimes negative thoughts can creep in; here’s why leaders should always try to maintain a positive outlook. Being positive – surrounding yourself with other positive people and believing you CAN do something – is essential...

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  • Taking the plane off auto-pilot

    July 15, 2015

    Don’t let the current market surge allow you to become too busy or lazy to effect needed changes, and don’t underestimate the time and resources this will require. ​Have you ever been at the controls...

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  • ‘Coopetition’ is good business

    June 18, 2015

    Strategic cooperation among competitors can result in big gains for each firm and better projects for clients. I hadn’t heard of “coopetition” – a contraction of cooperation and competition – for a while, but it...

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  • Spotlight on Strategy - Brand Building: 'It's ours to lose'

    April 30, 2015

    Over-confidence going into a proposal or interview can create a self-fulfilling prophecy; front-runners must be sure to wow clients. We have all been there. We find out we are short-listed for that project that we...

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  • From the Chairman: Keeping morale high

    April 09, 2015

    Glassdoor comments provide opportunity for reflection on leaders’ role in fostering positive employee attitudes. One of my clients was both frustrated and concerned about citations on his firm that he found on the glassdoor website...

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  • Editorial: Know your margins

    December 24, 2014

    Which units are performing and which are not? Do a little research; allocate your investment appropriately. I'm all for holistic thinking – always have been. I’ve seen a lot of silly (make that stupid) stuff...

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  • Editorial: The relentless pursuit of...?

    October 08, 2014

    Find out what you should be really pursuing and go for it. Mark Zweig predicts success. Some years ago, Toyota’s Lexus brand promoted itself through the slogan, “Lexus: The relentless pursuit of perfection.” That decision...

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  • Editorial: 34 years; 10 observations

    September 05, 2014

    Mark Zweig lists some things he has learned about the A/E/P and environmental business over three decades. The end of August marked 34 full years working in the A/E/P and environmental consulting business. I have...

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  • Brand Building: The common isolation of marketing

    June 26, 2014

    Make your company stronger by involving marketing folks in the sales process. I recently attended a SMPS “Spring Training” one day seminar in Oklahoma. The first speaker, Carolyn Ferguson, asked several probing questions about developing...

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  • Editorial: What it means to be an owner

    June 11, 2014

    Mark Zweig tackles the misconceptions with four examples. I started out in business at a young age, buying and selling bicycles, then motorcycles and then cars, on my Mom and Dad’s street corner. Then I...

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  • From the Chairman: A new recruiting philosophy

    July 18, 2013

    Listen to your staff, have an appealing culture, hire selectively and keep your employees for the long-term. I’m hearing more and more about the market firming up and people being in demand. So, I think...

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  • Editorial: Developing the next generation of leaders

    February 22, 2013

    This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 996 Originally published 2/25/2013 Mark Zweig offers six suggestions on how to pick the right people and nurture them. But act with care....

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  • Editorial: ‘Marketing in Today’s World’

    January 18, 2013

    This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 991 Originally published 1/21/2013 Get going on the five items Mark Zweig shares below. Marketing in the A/E/P and environmental consulting world –...

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  • ZweigWhite survey to be released on A/E/P industry bright spot –international markets.

    July 18, 2011

    Press Release: July 18, 2011 FAYETTEVILLE, Ark. (July 18, 2011) – The A/E industry has seen some of the most challenging times ever on record for the post-WWII generation. One A/E revenue bright spot continues...

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  • Design firms venturing beyond borders

    June 22, 2011

    Press Release: June 22, 2011 FAYETTEVILLE, Ark. (June 22, 2011) – The other side of the world really isn’t that far away anymore. As work dried up in the U.S. during the recession, many firms...

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  • PM Perspectives: Words on the use of Timesheets

    May 27, 2011

    By Christine Brack Principal, Business Planning Consulting Design firms don’t sell an actual product, even if drawings and written deliverables are part of the final package. They make their living selling units of professional time....

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  • From the Chairman: Finding your stride as a leader

    May 13, 2011

    I’m often asked two questions about leadership: 1. Are leaders born or made? 2. How did you become a leader? I believe everyone has the potential become a leader. Despite endless debate on the subject...

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  • Yearly Budgets Becoming Obsolete

    May 10, 2011

    Press Release: May 10, 2011 FAYETTEVILLE, AR (May 10, 2011) — Up one day, down the next. The volatile economy means many firms are no longer able to rely on a static budget. Almost 37%...

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  • Attention Firm Owners – You Could Be Your Own Worst Enemy

    April 07, 2011

    By Tracey D. Jeffers There is a four letter word floating around out there in the atmosphere that is likely the first formed in the mind of an investor when determining whether or not an...

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  • From the Chairman: Referrals - What are people saying about you?

    March 30, 2011

    By Ed Friedrichs In a fascinating recent book, Fred Reichheld asks The Ultimate Question (also the title of the book), “On a scale of 1 to 10, how likely are you to refer __________ (fill...

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  • Valuing loyal suppliers and subs

    March 15, 2010

    I was recently interviewed for a magazine article about the residential redevelopment projects we do here in Fayetteville. In addition to figuring out why my houses sell either before we start working on them or...

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  • The art of project management

    November 09, 2009

    Project management training tends to emphasize the legal and liability aspects of what we do, along with scheduling and budgeting techniques. But, there is so much more to it beyond the science of project management....

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  • Business planning made easy

    October 19, 2009

    While I have probably written about business planning in the pages of The Zweig Letter a dozen or more times over the years, it seems necessary to do so again. As you read this, A/E/P...

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  • Why clients really hire your firm

    October 05, 2009

    Everyone thinks they know why clients hire their A/E/P or environmental firm. Sometimes you DO know— but sometimes people make bad assumptions. Those bad assumptions will HURT your future selling efforts because you will be...

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  • The skills our people really need

    March 02, 2009

    There’s a popular book out right now in the education field entitled The Global Achievement Gap written by a fellow named Tony Wagner, the co-director of the Change Leadership Group at Harvard University. I picked...

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  • Bad boss stereotypes

    February 02, 2009

    Stereotypes exist for a reason. Sometimes there’s a lot of truth in them. Good examples of this can be found in how bosses are portrayed in pop culture. The problem is if any of these...

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  • Getting the most from your outside directors

    October 06, 2008

    More and more design and environmental firms are adding outsiders to their Boards of Directors. There are many reasons for doing so but that’s not the point of this article. Instead, what I want to...

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  • More Thoughts on Managing People

    February 18, 2008

    When it comes to A/E/P and environmental consulting firms, the difference in profitability and growth vs. marginal performance and no growth is very little. But that “little” difference may just be how your people feel...

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  • Solving the Business Development Problem

    February 04, 2008

    I was in a board meeting recently with a quality, old-line engineering/architecture/consulting firm where one of the primary topics was business development. We spent several hours talking about it and how they are changing their...

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  • So You’re Serious About Selling?

    August 27, 2007

    Much has been written on how to be a more effective seller— lots aimed at design professionals and much more written for other industries/professions. The problem with most of this stuff is the credibility of...

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  • You Scratch My Back...

    July 31, 2006

    I have been in business long enough to know that there’s one rule everyone should follow if they’re smart— “you scratch my back and I’ll scratch yours.” It always drives me mad when certain people...

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  • Active Leadership

    July 10, 2006

    If you examine any business— a restaurant, a car dealership, or an A/E/P/environmental firm— they all seem to benefit from active leadership. Likewise, they all tend to suffer from a lack of it. I would...

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  • What to do When the Work Environment Goes Sour

    May 24, 2004

    For whatever reason— and I have seen it countless times— sometimes the work environment just goes bad. Like fruit that sits in the bowl too long, it rots, it molds, and it becomes intolerable. Just...

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  • Passion and Management— Both Required!

    April 21, 2003

    I know structural engineers who make over $1 million a year. I know landscape architects in larger firms who achieve a 4.22 raw labor multiplier on all the work they do. I know architects who...

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  • The Art of Leading a Design Firm

    November 04, 2002

    The older I get the more convinced I am that being a successful leader in a design firm is every bit as much an art as it is a science. You just can’t teach someone...

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  • The Schizophrenic Firm

    September 17, 2001

    Irving “Tuck” Schlockmeir walked into the Schlockmeir Associates board meeting in a bad mood. Tuck was frequently in a bad mood, and if he wasn’t, the fear that he might go into one scared everyone...

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  • Smart diversification

    May 28, 2001

    I was out working in my yard this weekend, cutting brush and chopping up fallen branches with my 18-horsepower trailer-mounted chipper, when one of my friends and clients dropped by. He’s an architect and was...

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  • How Firms Fail at Implementing Process Marketing

    September 07, 1998

    “Process marketing” is a term you’ll see a lot of in The Zweig Letter. Heck, we even have a supplemental, stand-alone Process Marketing Advisor devoted entirely to the subject! The reason is that process marketing...

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  • Keeping a Positive Culture

    June 22, 1998

    In my travels around the country working with A/E/P and environmental firms large and small I have come to the awareness of just how important it is to have a positive employee culture. It may...

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  • Industry conferences

    March 23, 1998

    Most A/E/P and environmental firms send their people to conferences. Whether it’s the annual event of a “peer” organization such as the AIA, ACEC, or NSPE, or a “client” organization such as the Building Owners...

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  • There’s Nothing Inherently Bad About Business

    January 12, 1998

    Talk to some architects and engineers and their real feelings will come out: They believe there’s something bad, something sick, something wrong, something immoral about business. Their attitude is that design or technical work is...

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  • Confidence

    September 29, 1997

    Anyone who studies human behavior in business organizations can tell you that confidence is a critical quality for leaders to have. This certainly applies to A/E/P and environmental consulting firms. When the leader is confident,...

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  • Don’t Settle for Mediocrity

    August 04, 1997

    Most of us heard it from our parents at some point in our childhood: “You can grow up to be anything you want, but be the best at it you can be.” It’s a good...

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  • What Goes Around...

    January 20, 1997

    You’re all aware of it. The “circular theory,” otherwise known as “what goes around comes around.” It’s one of nature’s laws that seems to hold true as much as the laws of physics. If you’re...

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  • More on Marketing

    August 19, 1996

    Until the 69,000 firms who make up the A/E/P and environmental consulting industry wake up and start doing something different marketing-wise, we’re destined to remain a fragmented group of small firms owned by people who...

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  • The customer is not always right

    September 11, 1995

    It is almost heresy in this day and age of “customer service” to say it, but in the A/E/P and environmental consulting business, the customer is not always right. In fact, many times the customer...

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  • Office Politics

    July 10, 1995

    If you talked with as many people in A/E/P and environmental consulting firms as I have over the years, you would soon discover that “office politics” is a dirty term in our industry. Engineers, architects,...

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  • Better Marketing

    November 14, 1994

    Because marketing really is “where it’s at” for firms in this business, it’s hard for me to keep from writing about it. You see, an A/E/P or environmental consulting firm can solve just about any...

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  • Are Your Expectations Realistic?

    October 10, 1994

    Every firm in this industry must do four things to survive— sell work, do work, bill for work, and get paid for work. That’s it. If you ask me, architects, engineers, and environmental consultants (along...

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  • It Really Works

    August 29, 1994

    We give out a lot of advice to our clients. Some of it’s free, but we get paid for most of it. In our business, just like yours, clients are usually happy when you first...

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  • Making Direct Mail Work

    April 04, 1994

    A solid majority of firms who use direct mail are less than thrilled with the results. In fact, according to our newly published Marketing Survey For A/E/P and Environmental Consulting Firms, 12.5% consider this the...

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  • Chasing the Market

    November 15, 1993

    We constantly get asked by principals in A/E and environmental consulting firms about what or where the next “hot markets” will be. It seems that these people have read about market life cycles in the...

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  • Supply-Side Human Resources Management

    July 15, 1993

    The ability of an A/E or environmental consulting firm to quickly hire qualified people for any opening affects virtually every aspect of its management. I call it “supply-side human resources management.” If you think about...

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  • Putting “consulting” back into the business

    April 01, 1993

    Ask anyone who has risen to the top of a consulting engineering, A/E, or environmental consulting firm where are the greatest weaknesses in their staff, and they will almost always say it’s in their “soft”...

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  • What’s Good for the Country is Good for Our Firms

    November 01, 1992

    Too many people are unhappy— unhappy with the way we’re running our country and unhappy with the way we’re running our firms. The presidential elections to be held on November 3rd and the issues facing...

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  • Putting it All Together

    October 15, 1992

    Earlier this month, I was in Scottsdale for the Professional Services Management Association (PSMA) national convention— a worthwhile event that I encourage everyone to attend next year in New Orleans. I saw many old friends,...

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