Meaningful engagement
By Gina Rodriguez | In AEC, expertise builds credibility, but engagement is what creates trust, strengthens relationships, and drives better outcomes.
10 results found for “good relationship”
By Gina Rodriguez | In AEC, expertise builds credibility, but engagement is what creates trust, strengthens relationships, and drives better outcomes.
The leading source of business management insights, research, and strategies tailored specifically for leaders of AEC firms.
By Mark Zweig | Strong leaders address underperformance directly, clearly, and quickly before it damages culture, client relationships, and team morale.
By Mark Zweig | Market cycles are inevitable, and firms that act before revenue drops will outperform those that wait and react.
By Matt Verderamo | Turn your team into talent scouts and build your own recruiting ecosystem from the inside out.
By Zachary Strickland | Successful program managers anticipate risks, guide tough conversations, and create confidence amid complexity.
By Mark Zweig | For AEC firm owners and top managers who say they care about value but keep acting like they don’t.
By Matt Cooper | Repeat clients keep AEC firms stable, but winning new work is what determines long-term growth and resilience.
The leading source of business management insights, research, and strategies tailored specifically for leaders of AEC firms.
By Mark Zweig | If you are serious about wanting to improve your project management performance, here are some things to focus on.
By Mark Zweig | Being an employee is like running a one-client business, requiring service, marketing, relationships, and constant value creation.
By Wallace Smith | Giving back is a responsibility that strengthens communities, builds better businesses, and reminds leaders their greatest impact starts beyond the blueprint.
By Mark Zweig | Meeting people face-to-face builds energy, strengthens relationships, and creates new opportunities.
By Mark Zweig | In a relationship-driven business, clients hire people they know and trust — not just the firms they represent.
By Brian Shannon | Healthy rivalries fuel collaboration and innovation, ultimately benefiting communities and strengthening the AEC industry.
By Mark Zweig | Practical career advice for new AEC graduates on landing a great job and accelerating early career success.
By Nam Douglass | Firms that critically consider how best to leverage this tool today are better positioned to win the projects of tomorrow.
By Mark Zweig | A business plan only works if leadership builds accountability, relationships, and follow-through into daily operations and culture.
By Chuck Miller | Selling requires building credibility, showing up consistently, and proving that you’re in it for the long haul.
By Lynn Bruns | If we want to create workplaces where people thrive, innovate, and stay, we must go beyond managing to metrics.
By Mark Zweig | The ability to maintain long-term relationships, both personal and professional, is one of the keys to business success.
By Brad Thurman | Building true, long-lasting professional relationships with your clients takes a lot of work – but will pay off for you in the end.
By Mike Danko | Building trust is not only good business practice but essential for the long-term growth and success of your firm.
By Mark Zweig | There are things you can do to stay positive and prevent pessimism from ruining your ability to lead.
By Matt Verderamo | Finding a mentor can provide direction, accelerate career growth, and offer valuable insights, but it requires commitment and openness.
By Ezequiel Tovar | These common leadership mistakes hinder the growth and success of your business.
By Mark Zweig | 2025 offers opportunities for AEC firms to thrive through responsiveness, strategic metrics, strong banking ties, and workplace honesty.
By Mark Zweig | Having little understanding of banking could result in missed opportunities for growth or thorny problems that could put your firm out of business.
By Brad Thurman | Consistently nurturing long-term client relationships and adding value are essential to maintaining loyalty and avoiding complacency.
By Earl Mott | Thoughts from both sides of this mutually beneficial relationship over the course of a career.
By Katherine Wilczek & Ceclia Martin-Smith | While it can be helpful to use generational trends to inform your management practices, it is most important to get to know your employees as individuals.
By Matt Verderamo | When your clients treat you like a partner, you run better projects, win negotiated work, and have happier people.
By Mark Zweig | Effective outside directors provide expertise and valuable relationships, enhancing AEC firm success with strategic guidance and forward-focused leadership.
By Lalitha Benjaram | Committees are an efficient way for young professionals and newer employees to meet other team members and develop a strong connection to their organization.
By Mark Zweig | Here are some ways your CEO could be even more helpful to your company than they already are.
By Scott Ratterman | Your employees’ mentoring experience can weigh heavily in determining whether your firm is a great place for them to work or not.
By Mark Zweig | The benefits of getting everyone together in the office each week are simply too great to ignore.
By Tyler Suomala | Sales is not the monster under the bed – it’s just a conversation, a shared meal, and a chance to offer solutions and forge lasting connections.
By Sara Karstetter | The employee-focused recruiting, retention, and compensation strategy.
By Greg Sepeda | Mastering the art of managing upward is crucial for career growth, involving understanding, aligning with, and proactively supporting superiors.
Zweig Group announces its client The HFW Companies has finalized yet another new strategic growth partnership in 2024, this time with Dallas, Texas-based civil engineering firm KFM.
By Stephanie Putzke | As the AEC industry continues to push boundaries, the importance of building relationships has emerged as a cornerstone for success.
By Dan Houf | Nothing prepares you for the challenges of managing a firm like putting your feet to the fire and learning from everyday experiences.
By Mark Zweig | If you take an honest look at people who are really good project managers, you’ll find they have some specific personality traits and abilities that lead to their success.
By Matt Verderamo | Prioritize building relationships with clients and potential clients to build trust, credibility, and alignment for better outcomes.
By Leslie Jenkins | Instead of trying to impress potential clients, focus on emotional intelligence, really listening, and creating relationships built on common goals and trust.
By Paul David | Boost your staffing by training your interns from day one to become some of your best employees.
By Tyler Suomala | LinkedIn is an underutilized tool for building relationships, expanding opportunities, and attracting high-quality clients.
By Tom Godin | An org chart can be an invaluable tool for your business because it provides clarity and communicate roles.
By Mark Zweig | Know the pros and cons of both, and don’t kid yourself about the ramifications of either insisting everyone be there or allowing people to work remotely.
By Mark Zweig | To have extraordinary success, you need to make an extraordinary effort and have your full attention on the business.
By Fran Curtis | You’re shaping the next generation of leaders, so it’s important to be available to junior staff who are looking for a mentor.
By Miles Gullingsrud | When leaders take the time to invest in the development ambition of staff, they can create a system that supports people’s personal and professional sustainability.
By Mark Zweig | Choosing the right partners for your business, and then keeping a good relationship with them, has always been an important subject.
By Gregory Teague | Engaging with your community enriches company culture, employee development, and offers an inside advantage to local projects.
By Liisa Andreassen | Principal and chief engineer at Hayduk Engineering, a multidisciplinary consulting engineering firm specializing in civil and wastewater engineering.
By Julia DeFrances | Trade shows and conferences are a great opportunity for your firm, but exhibiting can be a waste of time if you don’t approach it strategically.
By Mark Zweig | There’s still time to get your head on straight and do a few things to make the most of the new year.
By Mark Nusbaum | Changing your perspective and striving to always be present, aware, and reassuring will inspire confidence during construction administration.
By Julia DeFrances | Creating an engaging culture across multiple offices is a challenge that requires constant diligence.
By Liisa Andreassen | Vice president of strategy at Westwood (Minneapolis, MN), an awarding-winning firm that provides multi-disciplined surveying and engineering services.
By Danielle Eisenstock | Highlighting your commitment to career growth, flexible work options, and open communication will show staff your firm has an employee-first approach.
By Mark Zweig | A few of the reasons a great, successful firm can falter and experience a fall from grace.
By Matt Hoying | Getting creative with perks that go beyond the office can help you retain and attract employees and improve your culture overall.
By Justin Smith | There is a disconnect between the training and skills that firms want and need for their project managers and what they provide.
By Henry Liang | Mr. Miyagi was right: Balance is key. So, make sure both sides of your work-life scale are balanced.
By Lindsay Young | Recruiting and marketing play a role in growing your firm, and it’s more important now than ever to make sure they are working together.
By Russell Moorehead | Tips to help you get more comfortable with meeting people, building relationships, and winning work.
By Liisa Andreassen | President of Hafer (Evansville, IN), a firm that has created environments that impact people’s lives with fun, thoughtful. and inspirational design since 1978.
By Stephen Schwind | Employee retention is a two way street, requiring trust between both the company and the employee.
By Kraig Kern | Too much of a good thing can lead to a crisis for you and your staff and dissatisfaction for your clients.
By Liisa Andreassen | Owner of Croft, Inc. (Acworth, GA), a full-service architecture and engineering firm that serves clients nationally in many diverse markets of the public and private sectors.
By Lindsay Young | With a little effort, you can put a plan in place that will empower your firm to work with the types of clients you want on the types of projects you...
Knowing who does what, who needs to weigh in, and who makes the final decision is critical to success.
By Chad Coldiron | Whatever your role is at work or in life, showing others respect is always a good way to build a great relationship.
By Christina Zweig Niehues | Firms need to devote resources toward business development and ensuring a steady stream of work for the future.
By Montgomery Spillane & Dillon Reio | If you’re willing to go the extra mile to help young professionals grow, they will also go that extra mile for you.
By Mark Zweig | We create much of our own good luck – and a lot of that comes down to understanding probabilities and doing things that increase our odds for success.
By Liisa Andreassen | CEO of Parkhill (Lubbock, TX), a multidisciplinary firm that is building community by creating inventive, relevant built environments together.
By Becky White | Being apart from one another tested the strength of our relationships, and we had to think creatively to meet the new challenges we were encountering.
By Sara Parkman | President of Shive-Hattery (Cedar Rapids, IA), a multi-disciplinary architecture and engineering firm that recognizes the power of design in transforming the human experience.
By Liisa Andreassen | President of Lawrence Group (St. Louis, MO), an integrated design, development, and construction firm using the power of people with great ideas to bring clients’ dreams to life.
By Mark Zweig | This is essential if you want to build a good firm of competent people who can keep the business going whether you’re there or not.
By Mark Zweig | Know your purpose, intent, and philosophy of business, but be willing to change if it becomes prudent to do so.
Positively impact your firm’s retention rates by turning abstract ideas into actionable goals.
By Mark Zweig | These are some of the common elements that are often present in the most successful leadership transitions.
Clients appreciate the opportunity to sit down, free from distraction, and candidly discuss what is going well and where there is room for improvement.
By John Bray | Bringing work to your firm right now could be the difference between coming out of the pandemic stronger on the other side or getting left behind.
Grow your firm and bolster future success by training and mentoring technical staff to participate in your firm’s sales and marketing efforts.
By Mark Zweig | “My good friend of more than 25 years, Jack Portman passed away suddenly on the morning of August 28.”
COVID-19 has pushed leaders in the design industry and beyond to develop new strategies to manage an increasingly untethered workforce.
Uncertainty in the marketplace will be with us as we move forward, but you can be successful if you adjust your game plan and expectations.
To get the most return on your marketing investment dollars, leaders need to help build dynamic, collaborative relationships between principals and marketing teams.
As an accomplished speaker, consultant, trainer, and business coach, Wilburn helps professionals become better leaders, better communicators, and better people.
Baby boomers and millennials may use different leadership styles and cope differently in business and in life, but the interaction of both can deliver some key benefits.
Most of these ideas take very little money – just your time. Invest in yourself and your business and you’ll be stronger and better for it on the other side of this.
Managing principal of Woodblock Architecture (Portland, OR), a firm that sees each new project as an opportunity to create something awesome and build new relationships.
Asking questions is a critical skill if you want to understand and anticipate your clients’ needs.
Good client service is not complicated; it’s just not always easy to maintain. However the benefits we reap are well worth the effort.
Don’t be afraid to charge what you’re worth. You want clients who value your relationship and appreciate your talent.
When she’s not enjoying the great outdoors, Tracey Eaves is finding share value for firms that are either preparing to be acquired or are planning an internal transition.
It can lay the foundation for a positive relationship with bosses, subordinates, and co-workers when the time comes to go the extra mile.
Thankful organizations will grow with engaged employees, loyal clients, trusted partners, and supportive communities.
“Mentors and those whom they are mentoring have to select each other. It’s a mutual thing based on chemistry.”
Why is work today so unfulfilling and how can we change that? Let’s set our sights on having an impact and figure out a way to get there.
“Social media is a virtual world. It’s a false world. Spend more time in the real world and less time on your individual PR program, and encourage your staff to do the same.”
There’s plenty of things, from the simple to the complex, that project managers can do to engage the important people in their database.
“What causes AEC firms to fail? I have been a student of this business for 39 years now. Here’s what I have seen.”
It’s not easy to do, but if you want lifelong clients who are also friends, you have to commit yourself to the long haul.
“When directly confronted with a difficult or painful question and you aren’t honest with people – they’ll figure that out. And you can forget them ever trusting you again.”
President of Baldridge & Associates Structural Engineering, a full-service structural engineering and forensic consulting firm based in Honolulu, Hawaii.
Surrounding oneself with the appropriate professionals, and planning accordingly, will position your company for a successful transition to ESOP ownership.
Getting a better handle on your data helps you identify what your firm is truly good at, and where the highest profits are.
When your best junior associate ‘unexpectedly’ leaves, the decision was probably in the works for a long time, you just never saw it coming.
The most successful business developers spend time with their clients, so show up and give them your full attention.
If your firm uses a doer-seller business development model, empowering your team is necessary for their success and your bottom line.
By understanding the basics of performance-boosting behaviors, we can design a better approach to attract, develop, and retain top talent. Employee engagement is a powerful determinant of an organization’s success. Employee engagement is also central...
Your clients have definite ideas about what your firm is and isn’t, but if you don’t take the time to ask, you’ll never know what they’re thinking. Perception is reality. Do you know how clients...
AEC firms struggle with it, but if a firm is to thrive in the good times and the bad, a quantifiable plan of attack is essential. Marketing, business development, and sales aren’t usually the top...
Being relevant can be powerful, but it will require you to put down your devices and actively engage with those around you. No doubt you have been in meetings and looked around the room and...
President, Choice One Engineering Corp. (Best Firm Civil #2 for 2018), a 45-person firm based in Dayton, Ohio. By Richard Massey Managing Editor “Work-life balance is a phrase thrown around a lot, but we believe...
President, Choice One Engineering Corp. (Best Firm Civil #2 for 2018), a 45-person firm based in Dayton, Ohio. By Richard Massey Managing Editor “We had been planning for our transition for seven years, and though...
With more competition, more intensive procurement, higher costs, and increasingly lower fees, firm leaders must leverage the power of mission. We have a mission as an organization. It is why we exist. The best ones...
As it relates to the AEC “industry,” we all should know by now that those who can sell a lot of work are the people who rise to the top of their firms, have the...
A/E firms are fragile things. When things are going well, they grow and make decent profits. The people who work there generally feel good and the future seems bright. When things aren’t going well, morale...
Client management is something anyone who owns an AEC firm should be concerned about. After all, if you don’t do it effectively, not only will your projects probably turn out poorly, but your firm won’t...
Principal at G2 Consulting (Hot Firm #67 for 2016), a 75-person geotechnical, geo-environmental, and construction engineering firm based in Troy, Michigan. By Liisa Andreassen Correspondent “As long as the clients are pleased and the revenues...
Managing principal and president of HED, Inc. (Hot Firm #34 for 2017), a 350-person design firm with offices in Illinois, Michigan, and California. By Liisa Andreassen Correspondent “Small changes often lead to significant results,” says...
The true character of any firm can be determined by how it responds to adversity, and that character is usually embodied in the troubleshooter. The troubleshooter. Every A/E and environmental services firm has at least...
Chairman and CEO of David Evans and Associates, Inc. (Hot Firm #93 for 2016), a 1,000-person engineering firm based in Portland, Oregon. By Liisa Andreassen Correspondent Barkouli joined DEA in 1988 as an engineer-in-training. He...
A principal currently serving as president with W&M Environmental Group, LLC (Hot Firm #81 for 2016), a 50-person environmental services consulting firm based in Texas. By Liisa Andreassen Correspondent “One thing we didn’t expect is...
President and chairman of Garver (Best Firm Multi-discipline #2 and Hot Firm #43 for 2017), a 500-person consulting and professional services firm in North Little Rock, Arkansas. By Liisa Andreassen Correspondent “We give our employees...
The meet and greet is great, but making long-term friendships is even better. Come to the Hot Firm conference in Dallas this year (Sept. 20-21), and bond with your peers. The 2017 Hot Firm and...
We all like and need profits, but there’s more to doing business than the bottom line, and the A/E industry should take heed. I’ve previously written about a group I’ve become active with here in...
There’s plenty of excuses as to why you won’t bring one of your rising stars to meetings with clients, and none of them are good. The best training is experiential. Take your rising stars to...
Do your clients really love you? And do you love them? Before jumping into a big contract, you might want to know. Something I learned a long time ago has to do with my relationship...
It’s not about what emotions we experience, but how we harness and direct our emotions that will impact our success or failure. In the AEC industry, each constituent group has a stereotypical emotional profile. Engineers...
Depending on why they left – and what they did while they were gone – it might be a good idea to welcome them back into the fold. It’s not uncommon when sorting through a...
We all have them and need them, but do we treat them right, and are we getting as much work out of them as we should? Trying to get work in the door can be...
President of Wakefield Beasley & Associates (Hot Firm #14 for 2016), a 165-person architectural design firm based in Alpharetta, Georgia. By Liisa Andreassen Correspondent “We are a fast-paced, high-performance company, and underperformers are detrimental to...
Can strategic thinking be learned? Sure, if you know where to start and are mindful of the mileposts along the way. Halfway through a two-day strategic planning retreat, a senior leadership team member nervously pulled...
Mick Gronewold, Principal, Fehr Graham Principal at Fehr Graham (Hot Firm #72 for 2016), a 170-person engineering and environmental firm based in Rockford, Illinois. By Liisa Andreassen Correspondent “If you ain’t falling down, you aren’t...
Success in recruiting is relational, not transactional, so keep those contacts warm and be prepared to wait for that all-star to join your team. Last year I had the privilege of watching the courting of...
Your next generation of business builders has arrived. Have you shown them the way forward with a comprehensive set of goals and expectations? What are the career paths in your firm? The next generation wants...
Digital is critical, but don’t fixate on having an army of followers. Instead, use social channels to build your brand equity. What is the first thing you do when you wake up in the morning?...
On this episode of the TZL Podcast, Randy Wilburn and Sanjay Jenkins discussed a mini social media campaign they executed for AECWorkforce on August 2, which was Licensed P.E. Day. They talked about the power...
President of Ross & Baruzzini (Hot Firm #57 for 2017), a 270-person international design and consulting company based in St. Louis. By Liisa Andreassen Correspondent “We’ve offloaded some of our IT functions to the cloud...
Otak, Inc., an award-winning engineering, urban design, architecture, planning, and project management firm, announces the acquisition of Loris and Associates, Inc., a Superior, Colorado-based civil and structural engineering firm, effective August 1, 2017. This merger...
Portland, Oregon – Otak, Inc., an award-winning engineering, urban design, architecture, planning, and project management firm, announces the acquisition of Loris and Associates, Inc., a Superior, Colorado-based civil and structural engineering firm, effective August 1,...
What does your contract say about the ability to recover legal fees or staff time incurred to recover unpaid fees? Good question, huh? Two recent cases show that architects with good contracts can recover not...
Employees can help attract, recruit, and retain great talent in a tight labor market, so look to them as an augment for HR. A steady stream of job postings for engineers, architects, and construction workers...
CEO of Woodard & Curran (Hot Firm #80 for 2016), a 1,000-person integrated engineering, science, and operations firm based in Portland, Maine. By Liisa Andreassen Correspondent “Live by the contract; never lose sight of it,”...
They count, and they need to be made across numerous fronts if you want to get your foot in the door with a new client. As the saying goes, first impressions count. Although much of...
President and CEO of Hargrove Engineers + Constructors, a Mobile, Alabama-based company with 1,200-teammates in 11 states. By Liisa Andreassen Correspondent For Hargrove, success starts with company culture. In fact, he says, culture to a...
Donald Trump has single handedly breathed life back into the “other social media app” – Twitter. The platform had gone stale. It loses money every year and had a declining user base. Cue the late-night...
We often talk about compatibility in the context of marriages. Oftentimes, when there’s incompatibility, one spouse tried to change the other. We all know how well that works out! It rarely does. If people aren’t...
Firms that prepare together find that the investment in time and resources equates to project wins and good relationships. Teaming with other AEC firms is a common strategy to win work that requires different types...
Chairman and CEO of Maser Consulting P.A. (#12 Best Firm Multidiscipline and #16 Hot Firm for 2016), a 650-person firm with 22 offices across eight states. By Liisa Andreassen Correspondent “The most important formula for...
At nearly 59, I don’t sleep so well. My mind doesn’t shut off. So much to think about. Here’s some of what is keeping me awake right now: You have to get the right people...
At nearly 59, I don’t sleep so well. My mind doesn’t shut off. So much to think about. Here’s some of what is keeping me awake right now: You have to get the right people...
1. The competition for skilled labor will increase. This will lead to more employee turnover, higher wages, and an uptick in inflation. The unemployment rate will remain near 5 percent nationally, but the number of...
It seems like we have more of them ever to contend with. I’m talking about brain drains. The things that literally suck the life force out of you. When you get to be my age...
The annual Hot Firm and A/E Industry Awards Conference in Phoenix was a success, and it’s heading to Seattle for 2017. By Richard Massey Managing Editor The 2017 annual Hot Firm and A/E Industry Awards...
Florida multidiscipline firm Kisinger Campo and Associates, with four decades under its belt, knows how to treat clients and employees. By Liisa Andreassen Correspondent Kisinger Campo and Associates (Tampa, FL), a multidisciplinary engineering firm of...
Outdated or “dead” contacts are a real problem for any company that has a marketing program that uses a CRM or Client Relationship Management System. CLICK HERE TO UPDATE YOUR CONTACT INFO WITH US The...
Leader of Kansas-based civil engineering firm learned a lot during the recession, and has found a nice niche inspecting levies and dams. By Liisa Andreassen Correspondent It’s about the client experience, not just the project....
Mentorships are supposed to be two-way streets, so when you consider your program, make sure you make the right connections. The mentoring partnership is an agreement between two people to share experiences and expertise to...
The act of priming your business for market increases its value, and helps you embrace an assortment of challenges and opportunities. I know what you’re thinking because I hear it all the time. “I’m not...
As with most things in life, there is a point of diminishing returns when it comes to going after new work in the AEC industry. This is especially true when times are good, as they...
Creating a hybrid seller-doer team comprised of business development people and technical experts is a good way to win new work. As few as 25 years ago, our industry relied almost exclusively on relationships as...
While the numbers behind failure are staggering, when you look at the characteristics of successful M&A transactions, the math is pretty simple. M&A transactions can fall apart for dozens – maybe even hundreds – of...
Finding and keeping good people is getting increasingly difficult. Paying people properly – it’s one of those areas that is a constant issue for those who own and run a business – is essential if...
We have all heard the adage, "Hire for character and train for skills." A/E/P firms really need to "get" this idea. Most don't do it. They're focused on PE registrations and degrees and knowledge of...
Friendships are not only good for the soul, their good for business, so make as many of them as you can if you want your firm to prosper. Personal engagement with clients determines so much...
“I’m not ready to sell my business,” “I am not ready to retire,” or “business is too good right now for me to sell” are all statements you might be thinking right now, but there...
Now in my 36th year of this business, I am still learning. Here are some quick bits of advice that have helped me over the years: Never lose your temper. Being calm is always best....
In the AEC marketing world, proposals are usually treated as business as usual, but I believe we need to make them personal. I will be celebrating my 20th wedding anniversary on June 1, 2016, (I...
People want to do business with people they like, so make as many meaningful connections as possible if you want to grow your business. There are two instances where a powerful relationship with a client...
Don’t just get a good lawyer. Get one who knows the M&A industry, and don’t let minor, personal stuff derail the transaction. I've been in this industry for 36 years now. That's a long time....
By Mark Zweig | If you’re hiring people without these traits you’re doing a disservice to your firm.
Get your project managers to pick up the phone and call clients to improve relationships. In the A/E business, we hate confrontation. As a result, we tend to communicate via email instead of talking on...
In work and in life, our past experiences, relationships, and the information we consume contribute to our outcomes. You know – in life, or in business – things pretty much happen as you expect them...
Take the last few months of 2015 to assess your clients and marketing. Although 2015 won’t be over until the last day of December, September always feels like the start of something new. With the...
Inspiration is necessary for technical/design professionals and those who manage projects to be successful. I’ve been saying for years that having two tracks – one for managerial and sales people, and one for design and...
Take an honest look at your client relationship and ask yourself if it’s still mutually beneficial; if it’s not, it is time to do the hard thing. In addition to working at Zweig Group, I...
Strategic cooperation among competitors can result in big gains for each firm and better projects for clients. I hadn’t heard of “coopetition” – a contraction of cooperation and competition – for a while, but it...
Six suggestions from Mark Zweig on how to form and keep relationships alive. I never liked the idea that a consulting business should have its marketing based on personal relationships. I just don’t like being...
Five thoughts from Mark Zweig about titles and how they are often dished out without much consideration. Title proliferation in the A/E/P business is alive and well. While intentions may be good – to keep...
No method of communication is perfect, but each is best for certain situations, Mark Zweig writes. As leaders and managers of A/E/P or environmental firms, we all share one thing: lack of time. We work...
Technical professionals are affected by failure too. Mark Zweig offers four examples. Many people think engineers and architects don’t really care about whether or not the company they work for is profitable. “They just want...
The year is half over, so here’s eight things you can do now to improve performance, Mark Zweig writes. Time’s a-wastin’. The year is now approaching halfway (time flies, doesn’t it?). You cannot keep rationalizing...
This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 987 Originally published 12/17/2012 See what more successful firms than yours are doing, straight from ZweigWhite’s surveys. We’re down to the end of...
This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 985` Originally published 12/3/2012 Mark Zweig enumerates a series of actions and credos that will help you maximize your potential. Think whatever you...
Press Release: November 8, 2011 FAYETTEVILLE, Ark. (November 8, 2011) – Take cue Apple. Holding on to too much cash can be perilous for business enterprises, not the least design firms. An article in the...
By Jeremy Clarke Director, Executive Search Consulting ZweigWhite Recruiting and selection can be a meticulous and costly campaign. Those who recruit regularly know that an average management-level search can last 90 days or more. These...
Press Release: June 22, 2011 FAYETTEVILLE, Ark. (June 22, 2011) – The other side of the world really isn’t that far away anymore. As work dried up in the U.S. during the recession, many firms...
By Mark C. Zweig CEO, ZweigWhite Some could argue that human resources management has taken a blow in the past three or four years with such a soft economy. Many employers have probably felt they...
By Mark C. Zweig We’ve all been through it. We have a good, old client; someone we have done a lot of business with over the years. The decision-maker with the client is someone we...
By Tracey D. Jeffers Cash and accrual methods each have their pluses and minuses. Editor’s note: This is the second of a two-part series. In her first article (The Zweig Letter, Feb. 21, issue 899)...
By Tracey D. Jeffers One component to a successful banking relationship is having a good understanding of your financial statements. Your ability to readily and intelligently answer questions posed by a banking professional gives loan...
By Mark C. Zweig Many folks in our business want to act like they have a “purpose-driven organization.” What is that, you may ask? To me it is very simply a company that exists for...
The proverbial title gets right to the point but do all staff members understand their role? Who, exactly, are the bees? Rebecca Martinez, associate principal and director of marketing at Cuningham Group (Marina del Rey,...
Let’s face it. People will come AND go. And they don’t always leave (voluntarily or otherwise) at the best time. Sometimes it really hurts! A critical client relationship may be injured or lost by a...
With the consolidation wave just starting to gain momentum in the A/E/P and environmental industry, it seemed appropriate to get into a subject that many firms in our business seem to have an ongoing problem...
If you aren’t worried about your banking relationship right now, you are deluding yourself. Besides the fact that we have already had firms in our business— large firms— put out of business by their banks,...
I was recently interviewed for a magazine article about the residential redevelopment projects we do here in Fayetteville. In addition to figuring out why my houses sell either before we start working on them or...
Project management training tends to emphasize the legal and liability aspects of what we do, along with scheduling and budgeting techniques. But, there is so much more to it beyond the science of project management....
No movie was better than “Wall Street” at capturing the spirit of the go-go 80s. Michael Douglas played the role of Gordon Gekko, a charismatic “rock star” investment banker who gave a speech on the...
Economic crisis or not, there’s a lot of it going on these days— firms in our “industry” buying other companies— for a variety of reasons. And while there is lots of information out there on...
As the economy gets worse, and panic sets in amongst the management of too many A/E/P and environmental firms, mistakes will be made that are difficult to recover from. I’m referring to decisions such as...
I have often felt that architecture, engineering, planning, and environmental firms pay lip service to the notion that they should keep their best clients happy— and KEEP their best clients clients. It always seems like...
I just saw a blurb in our ZweigWhite’s 2008 Marketing Survey of Architecture, Engineering, Planning & Environmental Consulting Firms that stated A/E and environmental firm’s number-one marketing strategy is “relationship building.” While most people in...
You take a look at any really successful person— whether they are in the A/E/P or environmental business or some other business— and I will show you someone who knows how to build good personal...
I have already written in The Zweig Letter that I think times are going to get a little—perhaps even a lot— tougher for many A/E/P and environmental consulting firms. It doesn’t mean I’m not bullish...
Much has been written on how to be a more effective seller— lots aimed at design professionals and much more written for other industries/professions. The problem with most of this stuff is the credibility of...
Being the leader of a Zweig Letter Hot Firm isn’t for everyone. Believe me, I know plenty of these characters personally (and they are “characters!”), and while they come from many different age groups, racial...
I have been in business long enough to know that there’s one rule everyone should follow if they’re smart— “you scratch my back and I’ll scratch yours.” It always drives me mad when certain people...
I know it sounds corny, but the fact is, a client is precious. They are hard to get and harder to keep happy. We need to treat them as if they are as valuable as...
The year is barely underway, and I am already hearing complaints from A/E/P and environmental firm owners: It’s time to be more profitable! This will sound like a bold claim. But the truth is, I’ve...
Architects, engineers, and planners are always talking about what they will do to keep their clients happy. In marketing meetings, repeat business statistics of 80% or better are bandied about with pride, and chests are...
A recent article in Fast Company magazine focused on Despair, Inc., the makers of calendars and posters that poke fun at those motivational posters from companies like Successories and others. The fact that Despair, Inc....
With my work as a board member for the College of Business at Southern Illinois University, and the teaching I’m doing at the University of Arkansas this semester, I have found myself giving a lot...
Everyone in the A/E or environmental consulting business wants to turn their technical people into sellers. Not a week goes by that the desire to do this isn’t mentioned to me by someone in this...
Last Saturday morning a friend of mine, Peter Sisk, called to see if he could stop by my house on his way out of town to visit his aging parents in Hartford. He had the...
“Take this job and shove it” was a phrase popularized by country singer Johnny Paycheck back in the 1970s. The song told a story about a hard-working factory man whose wife left him, so he...
Let’s face it, the motivation of any A/E or environmental firm’s leaders is, in many ways, more important than the motivation of the staff. Because if the leaders aren’t fired up, how can anyone else...
I was at a management seminar recently where I am convinced that fully 15 or 20% of the attendees were there only because their firms told them to go. And my guess is that a...
When you do what I do you see a lot of smart people. Architects, engineers, planners, scientists … who own and run firms. Many of these smart people started their companies; others were strong enough...
Conventional wisdom and a course in marketing will tell you that any business— especially a professional service business— must have close relationships with clients IF the firm wants to keep those clients and get as...
As the year winds down, it’s apparent that the majority of design and environmental firms are finishing up a year that wasn’t as good for them as 2001. Flattening out of growth coupled with a...
Curt Robinson closed his middle desk drawer with a resounding thud. “This is the last time I’ll be sitting here,” he thought to himself as he threw last year’s calendar into the cardboard box of...
“What goes around comes around.” “The harder I work, the luckier I get.” “You reap what you sow.” “To get love, you need to give love.” These adages (and many more) all reinforce the thinking...
Everything I need to know was not taught in kindergarten! In growing our own business and working with hundreds of firms over the years to help them grow theirs, I feel like I have learned...
We’ve talked about it for decades, but the labor shortage in the A/E/P and environmental industries is finally here. Our clients are telling us that it’s hard to hire just about anyone. Every job takes...
Let’s all hope it never happens. But as anyone with a few gray hairs can tell you, another recession can, and probably will, occur. So what are you going to do about it? Here are...
Any business, particularly A/E/P and environmental consulting firms, better be concerned about how to keep current clients happy and satisfied. The reason is simple— getting new clients is expensive, and if you have to constantly...
I like the fact that The Zweig Letter has an editorial point of view. So many newsletters for this industry and others are just compilations of other, previously published articles. Or, they are so white...
Most A/E/P and environmental firms send their people to conferences. Whether it’s the annual event of a “peer” organization such as the AIA, ACEC, or NSPE, or a “client” organization such as the Building Owners...
Although I don’t consider myself a member (honorary or otherwise) of the morality police, the latest presidential scandal got me thinking about morality and ethics. I’ll limit my political commentary to one statement: I think...
“The client will hire us because we have a long-standing relationship.” Don’t get too comfortable. Many firms take existing clients for granted. And when this happens, the deterioration in service quality is almost imperceptible (in...
We just got back from the 15th Annual Inc. 500 Conference and Award Ceremony held in Philadelphia. Zweig White & Associates made it onto Inc. magazine’s list of 500 fastest-growing privately held firms for the...
Everything you read on psychology tells you that we, as individuals, should each have a healthy self-image. It’s only common sense. Without a healthy self-image, we won’t live up to our career potential; we won’t...
Everyone in the A/E/P and environmental consulting business wants to be more “successful,” but I don’t recall ever seeing “success” clearly defined. It’s one of those good-sounding words that architects, engineers, and environmental consultants use...
Anyone who knows me will tell you that I’m not the sentimental type. But I must say— I love the people who work here. I love them because they work so hard, they never complain,...
ONE OF OUR CLIENTS just hired a new marketing director. He’s a great guy— been in the business a long time— somebody with a firm handshake who makes friends easily. He can talk with anyone....
If you talked with as many people in A/E/P and environmental consulting firms as I have over the years, you would soon discover that “office politics” is a dirty term in our industry. Engineers, architects,...
Management people are usually critical of technical people for their lack of business knowledge. But having a business degree is no assurance you know any more than the average design or environmental consultant about how...
Anyone in the business of planning, architecture, land surveying, consulting engineering, or environmental consulting knows it’s tough. It’s hard enough just to survive, much less make money. The same goes for our business. We provide...
We’ve all heard it before from people we work with: “I’m going to...” or “We’re going to...” or “I would have, but....” or “Some day, we’ll...” These “do-nothing” people may work for you, with you...
Ask anyone who has risen to the top of a consulting engineering, A/E, or environmental consulting firm where are the greatest weaknesses in their staff, and they will almost always say it’s in their “soft”...