How to land a purple unicorn
By Ryan Gallagher | Firms that actively work to attract these rare creatures will be best positioned to grow and prosper.
10 results found for “alphabet soup”
By Ryan Gallagher | Firms that actively work to attract these rare creatures will be best positioned to grow and prosper.
By Mark Zweig | While there are no doubt some costs associated with making a brand for your firm, a lot of it just boils down to a little work and some discipline.
By Mark Zweig | Seeing the firm you started or used to run be successful when you’re gone is one of the greatest accomplishments you can hope for.
By Mark Zweig | This is essential if you want to build a good firm of competent people who can keep the business going whether you’re there or not.
By Mark Zweig | Answer these questions and many more, or you will, at best, be a decent copy of a firm or firms that do as well or better than you already do.
“When it comes to branding for an AEC firm, I wouldn’t look to other AEC firms. Frankly, we make a lot of branding mistakes in this business.”
We are a bunch of conformists. It’s a big problem in the AEC business. Everyone is sitting around waiting to do what the other guy is doing. And this is precisely the WRONG course of...
Research shows that a good onboarding program is the best way to keep the people you hire, and save a chunk of change on recruitment and training. The process of accepting a job seems much...
We are all a part of a very mature AEC industry. That means the market is huge but supply has long caught up with demand. When that happens, certain other things happen. These include: Clients...
By Tracey Jeffers Principal, Valuation Consulting ZweigWhite I recently worked on a valuation engagement for a project management firm involving minority shareholder value in a litigation. Besides the relevant financial data, one of the first...