You can’t sell trust on Tuesday
By Mark Zweig | Selling expensive services is not about closing faster, but about building enough trust to become the obvious call later.
10 results found for “Y”
By Mark Zweig | Selling expensive services is not about closing faster, but about building enough trust to become the obvious call later.
By David Coyne | New technology rarely eliminates professional demand, because greater efficiency creates new ways for experts to add value.
By Mercedez Thompson | Letting go of control helps new leaders build stronger teams, reduce bottlenecks, and create more room for growth.
By Mark Zweig | Real transformation begins when AEC leaders stop managing around known problems and start making the hard decisions that solve them.
By Janki DePalma | A “hell yeah” mindset helps firms move from fear-based decisions to choices grounded in clarity and strategy.
By Mark Zweig | When family enters the org chart, leaders must manage perception, opportunity, and accountability with far more discipline.
By Kyle Ahern | Employee survey data reveals the hidden drivers of culture, retention, and performance in AEC firms.
By Morgan Stinson | AEC firms win when purpose, not profit, drives client experience.
By Mark Zweig | Long-term firm owners stay motivated by evolving the business, mentoring emerging leaders, and staying close to the action.
By Mark Zweig | Succession fails when managers cling to control instead of building leaders behind them.
By Sara Parkman | AEC firms that fail to invest in young professionals today will struggle to find leaders tomorrow.
By Ying Liu | Real success depends on alignment, courage, and people ready to own the future.
By Lindsay Young | Firms that invest in marketing consistently drive growth, credibility, and long-term success.
By Lucas Gray | Tech becomes a strategic advantage when firms measure real ROI and budget for tools that drive profit, productivity, and long-term capability.
By Shannon Christiansen | As your firms grows, so does your capacity to give back, strengthening both your communities and your culture.
By Mark Zweig | The right attorney with specialized expertise can save AEC firms significant costs, mitigate risks, and protect their business.
By Gary Bowman | Building a firm that attracts people, not just transactions, requires balancing scale, preserving culture, and investing in long-term success.
By Lindsay Young | Every firm is unique, so focus on your differentiating factor to create a one-of-a-kind client experience.
By John McAdams | If you’re serious about growing your design firm, you need to add outside experts to your board of directors.
By Ezequiel Tovar | Ownership transition is all about trust, so develop leaders early and communicate clearly to ensure lasting success.
By Mark Zweig | Pick and choose what you will say “yes” or “no” to wisely – and do it early and guilt-free – if you want to maintain your sanity.
By Matt Cooper | In 2025, faster firms win – optimize key processes from proposal to payment to stay competitive in AEC.
By Sara Parkman | Zweig Group’s 2025 Rising Stars share what inspires purpose, loyalty, and change in the AEC workplace.
By Mark Zweig | A business plan only works if leadership builds accountability, relationships, and follow-through into daily operations and culture.
By Adam Langley | Time is a finite resource, but by effectively managing it, you’ll contribute to your individual success and the long-term prosperity of your firm.
By Ezequiel Tovar | You won’t live forever – but with intentional ownership transition, your firm could be immortal.
By Anna Kendall | Effective internal communication plays a crucial role in shaping employee morale during times of significant change.
By Lucas Gray | Why most architecture and engineering firms overspend on design software and underinvest where it matters.
By Brad Thurman | Building true, long-lasting professional relationships with your clients takes a lot of work – but will pay off for you in the end.
By Morgan Stinson | Leading with purpose helps firms navigate uncertainty by reinforcing values, fostering trust, taking ownership, and turning challenges into opportunities.
By Mark Zweig | Learn to be open with what your clients and insiders are telling you versus defensive about maintaining the status quo.
By Bob McGee | When employees actively promote themselves, their projects, and their expertise, they enhance their professional credibility and elevate your company’s reputation.
By Mark Zweig | Here are some ways your CEO could be even more helpful to your company than they already are.
By Janki DePalma | Late bloomers gain wisdom, resilience, and unique insights, proving there’s no fixed timeline for achievement.
By Lindsay Young | Your personal brand wins you work, builds strong relationships, and keeps clients coming back to your team.
By Brad Thurman | To attract and motivate the best team, you need to be able to articulate your vision and the steps you’re taking to get there.
By Kristin Kautz | AI assistants empower personalized and effective support that will save time and money, and enhance creativity and quality.
By Ying Liu | The hidden signs your firm’s plan is neither strategic nor growth-driven.
By Lindsay Young | It’s never too late for firm leaders to set strategic goals and start investing in their companies.
By Kristin Kautz | AI needs effective onboarding and subsequent guidance, patience, and education in order for it to become a productive and valued “employee.”
By Mark Zweig | You don’t have to be a genius to figure out what you are doing to demotivate people; you just have to stop doing whatever it is now!
By Mark Zweig | What owners and managers of AEC firms should be thinking about and doing as we plow headfirst into 2024.
By Mark Zweig | Stand out by steering clear of cliches, as they make firms seem generic and may push clients away.
By Mark Zweig | Those who read your emails, letters, reports, social media posts, and resumes are all deciding how intelligent you are in large part from your writing.
By Jeremy Clarke | The past few years have had a lot to teach us about winning the war for talent.
By Todd Hay | If you can learn to actively listen to and understand your clients, you and your firm will reap the benefits.
By Jane Lawler Smith | Elevate your marketing services by asking yourself what your firm’s request for marketing services would include and how your team would respond.
By Mark Zweig | These are the practical implications of defining the culture you want and then making that a reality.
By Shannon Koop | A well-developed business plan gives insight into growth potential, possible disruption, and resource constraints.
By Mark Zweig | Becoming an owner in the firm you work for means you are making a total commitment – don’t make it carelessly.
By Savina Gonzalez | Our workforce has changed in the years since the pandemic, and companies need to evolve to be successful in what is now an employee’s market.
By Cindy Sevilla Esparza | As long as learning is at the forefront of your goals, these skills will help you reach your career milestones.
By Clay Worley | Don’t be paralyzed by the many workplace changes we’re experiencing; instead embrace new expectations to the benefit of your company and employees.
By Keyan Zandy | It’s critical to take the time to develop your trust-building skills. You, your teams, and the projects you are all working on together will only benefit.
By Kraig Kern | Identifying and fixing crucial problems is the job of leadership, but sometimes the most debilitating problems are with the leaders themselves.
Zweig Group represented Bennett Engineering Services in its merger with Y&C Transportation Consultants.
By Tom Godin | If you have goals you want to achieve in the new year, start taking action and building habits today.
By Julie Smith | Podcasting is a unique way to share the story of your company, and it should be part of your marketing strategy.
By Randy Wilburn | Podcasting is one of the best ways you can tell the story of your brand.
By Mark Zweig | Your CRM should be a major asset for your firm, but you have to make sure your people are using and updating it.
By Mark Zweig | This could greatly impact your firm’s ability to grow and adapt to a changing environment.
By Mark Zweig | While you undoubtedly have other responsibilities, one of your primary roles as a leader is assembling, maintaining, and motivating your team.
By Alexis Eades | You can work to improve retention by promoting a positive culture, giving employees autonomy and empowerment, and actively showing appreciation.
By Malory Atkinson | If your logo no longer corresponds with your brand image and values, it’s time for a change.
By Katie Batill-Bigler | Set a tone firmwide to recognize the valuable work that’s done by people in every role at your firm – not just your technical staff.
By Jerry Holder | Three lessons learned from stories of leaders’ successes and failures – and their ramifications.
By Roger Marquis | It’s in your project’s best interest for you to pay special attention to this person and find ways to get to know them better.
By Mark Zweig | No matter how you do it, getting inside your clients’ brains is crucial to your long-term success.
By Mark Zweig | If your business requires so much attention from you that you don’t have the overall quality of life you want, it’s time to do something different.
By Mark Zweig | Here’s what you really need to do to get more job candidates for any opening you have, increase your job offer acceptance rate, and speed up the hiring process.
By Mark Zweig | Use these tactics to respond to the things that trigger you emotionally and contribute to you losing your temper.
By Stephanie Warino | How employees answer a question about where they see themselves in two years, and what their responses really mean.
By Mark Zweig | If you really know your business, you can make money in any market – even one as crazy as this.
By Eduardo Smith | With more work than we can handle and the current recruiting challenges we face, we need to be sure that our organizations have the foundations for sustained growth.
By Jim Toby | The quality of your projects sets your firm apart from the competition, so urge your prospective clients to look beyond the costs.
By Gordon Greene | Get to know your people, find out what’s important to them, and understand that work-life balance looks different for everyone.
By Mark Zweig | While there are no doubt some costs associated with making a brand for your firm, a lot of it just boils down to a little work and some discipline.
By Mark Zweig | Stop lamenting the labor shortage and start doing what you should to find and keep the very best people in spite of it.
By Mark Zweig | If you feel your like you’re losing control and you don’t know how you can accomplish all you want to, you could benefit from establishing a routine.
By Stephanie Warino | These 10 ideas can increase engagement and create a truly effective doer-seller culture.
By Jon Parrish | Getting everyone to think and act like an owner will result in more of your people making day-to-day decisions with the best interest of the company in mind.
By Will Swearingen | Problems can arise when two leaders have distinctly different philosophies about how to run a business.
By Rob Hughes | Enterprise risk management provides a formal process for firms to examine their critical risks in context, and implement cost-effective risk management and risk-financing solutions.
By Eduardo Smith | Strategic thinking enables us to enlarge the value and impact of our work, connecting it much more than a technical solution.
By Julie Benezet | Time limits tighten focus, propel you over challenging hurdles, and maximize your chances of success.
By Tammi Nagucki | Reconsider some of this advice, and you may find some insight to guide you through our current world of disruption and stress.
By Chad Clinehens | 2021 is looking to be a year of increasing freedom, control, and opportunity.
By Mark Zweig | Know your purpose, intent, and philosophy of business, but be willing to change if it becomes prudent to do so.
Positively impact your firm’s retention rates by turning abstract ideas into actionable goals.
By Jamie Claire Kiser | Respond to your call to action, whatever it may be, and build a legacy that will leave your profession better than you found it.
By Mark Zweig | Answer these questions and many more, or you will, at best, be a decent copy of a firm or firms that do as well or better than you already do.
By Mark Zweig | Best practices may be safe, but they won’t differentiate your firm. Make these changes and your firm will stand out.
Keep tabs on your insurers in a difficult economy by reviewing evaluations by popular ratings agencies.
By Mark Zweig | There are 10 things practically every firm in this business should do but won’t. If you try these things, your firm will be more successful.
By Will Swearingen | Don’t let the concept of treasury stock cloud your transition strategy.
By Mark Zweig | When people are demotivated they become negative and cynical, and can pollute the attitudes of their co-workers. And if they’re really demotivated, they may quit.
By Phil Keil | Developing a legacy-building strategy requires looking within to the sources of your greatest purpose and potential.
By Mark Zweig | Are you doing what you really should be for your business right now? Or are you just floating along on a sea of uncertainty, afraid to move or you’ll turn over your...
Most of these ideas take very little money – just your time. Invest in yourself and your business and you’ll be stronger and better for it on the other side of this.
Make your business more sustainable and build a loyal team by training your people to manage themselves and their projects the way you would.
AEC Leaders – Now is the perfect time to give yourself and the workings of your firm some needed attention. Our research shows and the stories confirm that many of you have been so busy...
“It will take everything we have as leaders to get our firms and ourselves through this.”
As market conditions for professional liability insurance evolve, there’s a great deal you can do to position your firm for a more favorable renewal.
In this digital era of PURLs, OKRs, and java scripts, a dimensional mailer and handwritten note are still the best way to grab attention.
It can lay the foundation for a positive relationship with bosses, subordinates, and co-workers when the time comes to go the extra mile.
“I find that using some of these other ‘screens’ can actually lead to greater success in buying.”
You have to keep the blade sharp through the long process of making key connections, educating oneself, and repeatedly rising to the challenge.
Successful leaders have to be able to deliver tough messages. Use these six strategies to navigate difficult conversations.
President of DY Consultants, a nationally-recognized aviation consulting firm based in New York City.
The blunt honesty typically associated with the old gray hairs is something that should be embraced by the younger generation.
Do you want to survive the next year, the next recession, and the ongoing reset of the workplace, the marketplace, and the recruiting space?
Prepare and execute a plan for balance and growth in the three biggest areas of your engineering career: technical ability, social skills, and stewardship of the profession.
“We need to collect our money sooner. With dragged out collection periods, most companies don’t have the working capital they need without borrowing.”
By Phil Keil | People need something to rally behind. Identifying a mission for your firm is more than just a box to check when creating a strategic plan.
If your firm uses a doer-seller business development model, empowering your team is necessary for their success and your bottom line.
In today’s competitive market conditions, being able to spot red flags may prove helpful in knowing when to pull out of a discussion or for negotiating a more equitable transaction.
In the early rush to make our names in the AEC business, we often overlook the basic building blocks for a great career. As a younger engineer, I occasionally spent time doing the wrong things....
Raise your fees to reflect value, prioritize lead generation, and delegate everything that is outside your zone of genius. Looking to grow the firm? Or maybe you have tried it before with no luck? Over...
“When we are going through times like this, we all have a choice. We can sit back and think of all the reasons why we are in the mess we are in, or we can...
Leading through accountability takes a willingness to do a better job at recognizing challenges and accepting feedback toward positive change. Have you ever worked with someone who can’t perform their basic job functions? Have you...
If you want your AEC firm to stay fresh and relevant, YOU – as the owners and managers of the enterprise – HAVE to stay fresh and relevant yourselves. That gets more and more difficult...
If you don’t identify and address your firm’s problems, you could increase the measure of risk while decreasing value. There is a four-letter word floating around out there that’s probably the first that comes to...
One-two punch of growth, big incentives for 2018 Hot Firms and Best Firms to Work For. By Richard Massey Editor Each year, Zweig Group names the 100 fastest growing Hot Firms in the country, as...
It’s hard to believe that in this market there are still design professionals who don’t feel fairly compensated for what they do – especially when compared to other professionals. While I don’t think the $200K+...
Anyone who knows me knows how much I don’t like trendy business books, self-appointed life coaches, or motivational experts – for many reasons that I won’t got into here. That said, I must say I...
Get out of your comfort zone, take a risk, and jump at opportunities even if you don’t know where they will lead. As I approached my three-year anniversary at Zweig Group, I sat and reflected...
There are a few ways to transition out of your firm. The internal transition is popular because it has great value and keeps the firm going. At some point in every A/E firm owner’s business...
Finding and keeping good people is the number one problem AEC firms have today. And it will get worse if any of the predictions are true about the demand for talent and the lack of...
Will Swearingen Director of Research Zweig Group recently released the 2018 Salary Survey of Engineering Firms. This survey is published as three different regional collections: Northeast and South Atlantic, Central, and Mountain Pacific. Go West,...
Whether you realize it or not, they are your biggest competitive advantage, so train them, mold them, and set them up to succeed. Clients are great. They are your main source of revenue. Technology is...
The last few weeks have been pretty rough. A nice young fellow who cleaned my antique cars was killed in a New Year’s Eve altercation with a gun-wielding criminal. Several of my friends and acquaintances,...
There’s always something nice about a new year. It’s a fresh start. It’s time for a new plan. The accounting starts all over at zero. Let’s get going! Here are my thoughts: Org structure. Do...
Do you have a job interview on the near horizon? If so, do your research, stay on topic, and don’t forget to wear a nice pair of shoes. A close architect friend of mine recently...
Transparency, training, and feedback are all important, but so is remembering that people don’t live to work, they work to live. In recent TZL articles you’ve heard my thoughts about sharing the company’s financial results...
The benefits are higher prices, less competition, and a better ability to withstand downturns in the economy. It seems to me that one of the core tenets of any business today – especially those that...
A/E firms with new projects should carefully examine their contracts, or risk expanding overall exposure and adding potentially significant uninsured liabilities. Before inking a deal on a new project, architects and engineers should conduct a...
Some people think of it as a four-letter word, but when accountability is backstopped by reasonable policies, it can make your business better. If there is one issue that I have heard repeatedly in working...
Fight the brain drain by reducing burnout, building resilience, and making sure employees are empowered and engaged. Most leaders of companies today recognize the importance of having engaged people at work. Yet research from the...
Did you ever hire someone who didn’t work out? Someone who effectively “fired themselves” by either refusing to accept your coaching and input or recognize the signs that they were in trouble and change their...
Break free from immediate metrics and returns, because with marketing, the ROI could take months or even years to realize. Growing up in the ‘80s, the recent passing of George Michael brought a lot of...
People always laugh over here at Zweig Group when I launch into a tirade about a guy who worked for us long ago. This fellow was a consultant – an engineer with an MBA –...
While many of them might have flopped, you still have a chance to make the most important one a reality – ownership transition. Welcome to March! And congratulations on making it through all those resolutions!...
There's so much written about leadership training and developing better leaders in your AEC firm. But there's little information about how to become a better leader yourself. It's all about what you can do for...
In the A/E industry, it’s easy for PMs and firms to claim ownership of projects, but the only owners are the clients, and they always make the final call. Over the last four decades, I...
The thought occurred to me that some of our readers could benefit from a few of the lessons I have learned over the years – both on my own and from observing/working with a lot...
The thought occurred to me that some of our readers could benefit from a few of the lessons I have learned over the years – both on my own and from observing/working with a lot...
Executives who delegate important decisions to the second tier, and not the principals, run the risk of curbing their firm’s potential. Since when is it okay for a firm’s senior executive to outsource leadership? Hopefully,...
Many of us – as responsible spouses, parents, and business owners – always do what we think we are supposed to. Our whole lives are based on serving and taking care of other people. Unfortunately,...
Sure – it’s hard to hire good people. There are lots of reasons for it. One of them is that we aren’t keying into the talent pool all around us. People in our network. People...
The annual employee evaluation is outdated and might just do more harm than good. Try something new. Try something better. A few years ago I read an article about how employees hate evaluations and supervisors...
Your firm’s list of contacts is critical to your marketing activity, and it can have a tremendous monetary value, too, so make it a priority. This industry is still doing a poor job of building...
My Dad, Fred Zweig, died on August 16. He was born in 1920 – lived a long and, for the most part, happy life. He grew up poor in St. Louis. His mom was married...
Collaboration between centralized and decentralized resources is the ultimate secret weapon effecting success in any organization. To centralize or not to centralize. Is that the question? For years, leadership groups and marketing professionals across the...
The subject never gets old and you can't talk about it enough. Collecting money. Architects and engineers are horrible at it! There are several reasons for this problem, including: Poor self-image. If you don't think...
Figure out what your firm is and what its values are, and remain disciplined if you want to flourish in a competitive market. The competitive environment continues to change at light speed, and that in...
Demanding a resume is a good way to scare off potential hires, but your chances improve if you pick up the phone and sell your firm. One of the biggest challenges facing the AEC industry...
Being a great architect or engineer is not enough. To truly flourish, you have to have an intimate knowledge of what makes your clients tick. Your knowledge of architecture, design, engineering, and building codes, your...
You should if you want more business and enhanced services for your clients, and besides, the new generation of engineers has to have it. In 1971 the founders of our firm went to their local...
A Q&A might be just what the doctor ordered if you want to shed new light on your career and the choices you’ve made along the way. A start-up company I’m mentoring here in Reno...
It’s easy to spout acronyms, tell inside jokes, and use empty jargon, but oftentimes, people are just pretending to know what you mean. Have you ever been in one of those meetings where a topic...
A professional firm should have professional collateral, but all too often, bad photos, poor design, and sloppy writing dilute the brand. Of course you’re not an amateur. You are a professional. You work for a...
Take a look at the strategic plan, the budget, and the checklist, before making the decision on whether or not to attend. Attending trade shows can be a very expensive proposition, ranging from whether your...
Here are some tips to help you make positive changes for your A/E/P or environmental consulting firm in the new year. The year has dawned and as many of our clients report, it has started...
Leaders in the A/E/P and environmental consulting industry need to know their firm’s value. Many architecture, engineering, planning, and environmental consulting firm leaders don’t have a solid grasp on their firm’s value. But, if you’re...
The A/E/P industry is doing well right now, but you shouldn’t get too comfortable. Right now, we're having some really good times. A/E/P firms are doing well – some of them are doing incredibly well....
You may have an “open door” policy as a CEO or manager, but you could still be seeing your firm through rose-tinted glasses. If you want to grow, are having a hard time recruiting or...
SlideShare is an easy and inexpensive way to present information to your target audience in a visually appealing manner. SlideShare is a web-based service that gives AEC firms the ability to infuse a powerful visual...
Here are a few tips on ensuring that potential employees accept your job offer, and have a back-up in case they don’t. It’s a big problem today. You go through a long search process, interviewing...
Even proponents of ‘never say never’ will likely agree that these gaffes should never be committed. Though one of my favorite sayings is “never say never,” the fact is, if you work in an A/E...
Great leaders know when to hold their tongues, take a step back, ask questions, and come to a better solution. Every day that goes by, the more convinced I am that our abilities to keep...
Sometimes firm owners feign ignorance to avoid spending time, money necessary to achieve their goals. It’s been said before: “You can’t get what you want if you don’t know what that is.” Nowhere is that...
Highly profitable firms differ from others in 5 main areas; how does your organization stack up? When you see some A/E and environmental firms making record profits right now – and others still barely breaking...
Asking five questions can help competent men and women prioritize their endless workloads. When you look at those people working in A/E firms who seem to get a lot done, you find one of their...
It may sound cheesy, but it applies to both personal and professional relationships. There’s so much written these days about how to be a great leader. It’s everywhere. A million ideas and things one should...
Which units are performing and which are not? Do a little research; allocate your investment appropriately. I'm all for holistic thinking – always have been. I’ve seen a lot of silly (make that stupid) stuff...
If vertical or horizontal expansion (or both) is in the cards for you, approach with caution. Business has been good lately in the A/E professions. Opportunities abound, yet many firms struggle with the question of...
Habits that will make people not like you – yes, it includes always checking your phone. It’s been said before that for people to want to do business with you, they have to know you,...
There may be something missing in your firm after the recession, Mark Zweig writes. The recession of the last six- to 8 years has been hard on the A/E/P and environmental consulting business. Many companies...
Good communication includes good writing. Everyone sort of scoffs at the English Lit majors in college – questioning the validity of such a general degree and wondering what sort of jobs those graduates land upon...
Don’t we all want to be part of an organization that we are thrilled to be a part of; that makes us proud? I often get chills when I think back on my early career...
This article first appeared in The Zweig Letter (ISSN 1068-1310) Issue # 997 Originally published 3/4/2013 More is within control than you think. Mark Zweig offers three ways to add to your ranks. As an...
By W. Hobson Hogan Principal, Investment Banking Our ego makes us think that we are irreplaceable; there is no way that our organizations could soldier on without us. You imagine your office falling apart the...
Press Release: May 10, 2011 FAYETTEVILLE, AR (May 10, 2011) — Up one day, down the next. The volatile economy means many firms are no longer able to rely on a static budget. Almost 37%...
By Tracey D. Jeffers There is a four letter word floating around out there in the atmosphere that is likely the first formed in the mind of an investor when determining whether or not an...
By Mark C. Zweig Sooner or later one comes to the realization that the answer doesn’t always lie in growing revenue. It may just not be possible with the time you have to fix the...
By Mark C. Zweig Winter of 2011 in the A/E/P and environmental consulting business— it’s been a long one for many of us! And along with record cold temperatures and snowfalls in many places in...
Are you interested in buying other companies? Do you know the value of your firm? The ZweigWhite Valuation Survey for architecture, engineering, planning and environmental consulting firms provides you with an internal formula to assist...
Press Release: January 3, 2011 Experts are saying that constantly tracking client needs and wants and delivering relevant products is the secret for success in 2011 and beyond. Mike Phillips, a client feedback expert for...
Until 2004 Ravi Maniktala ruled supreme at ME Group (Omaha, NE), a 60-person mechanical and electrical engineering, building simulation, and lighting design firm. At that time, however, Maniktala, still the firm’s president today, decided to...
It’s that time of year again. Time to dig out my crystal ball (I keep it in my sock drawer, in a pile of rarely worn argyles for safe keeping) so I can try to...
Making money is rarely the reason one either buys into or starts their own A/E/P or environmental firm. It certainly can work out that way— i.e., that one makes a lot of money in this...
As a board member for an international engineering firm I have recently been participating in a series of interviews and meetings related to their brand. What their brand is, how to make it real, and...
I have often felt that architecture, engineering, planning, and environmental firms pay lip service to the notion that they should keep their best clients happy— and KEEP their best clients clients. It always seems like...
I have worked in this business nearly three decades (how can I be that old??). And I can tell you with certainty that our managers have a real tendency to be overly optimistic. I have...
One decision I made recently in my redevelopment business was to start running it more like a “real” business. This may seem strange coming from me— we always tried very hard to practice what we...
Like it or not, most firms in this business of any size have to borrow money. Whether the firm needs the money to provide operating capital while waiting to collect accounts receivable, to finance business...
Much has been written on how to be a more effective seller— lots aimed at design professionals and much more written for other industries/professions. The problem with most of this stuff is the credibility of...
It’s been said many times— you have to focus if you want to succeed. Yet focus is precisely what so many design and environmental professionals lack. My theory is that architects, engineers, planners, and scientists...
It seems like yesterday that I was “the young guy.” And that’s the last thing I wanted to be. I always tried hard to look and seem older than I really was so people would...
On the whole, A/E/P and environmental firms seem to take themselves and their marketing too seriously. Sure— many of you DO have life-and-death responsibilities attached to much of what you do. You are serious people...
This morning, I am sitting on a bench outside Vol Walker Hall in the beautiful old campus area here at The University of Arkansas. Vol Walker Hall is home to our School of Architecture. Today,...
For years, we told principals of architecture, engineering, and planning firms that they should have a mission defining what their firms were all about. The question of “why are you in business?” is fundamental, we...
I could talk about growth all day and why it’s good to be a growth firm. Any faithful reader of The Zweig Letter over the last 14 years has heard me pounding the growth drum...
I have been in business long enough to know that there’s one rule everyone should follow if they’re smart— “you scratch my back and I’ll scratch yours.” It always drives me mad when certain people...
I recently witnessed a transformation. An old-line A/E firm that had been on the decline for about four years decided they’d finally had enough. Their top management reallocated their energy and efforts to one thing—...
As the new year gets ready to start, most companies in the A/E/P and environmental consulting business are gearing up to hire. Sure— most of the needs are for experienced staffers— but, since there are...
Driving my two-tone blue ‘59 Edsel Ranger down 71B near my house the other day, I saw a great bumper sticker. It read, “Why try to predict the future when you can create it?” That’s...
I was talking with a woman recently who started her own design firm a couple years ago. Her passion for her work and her business was fantastic. She thought about it/planned/worked every waking hour. She...
Anyone who knows me or who has read my writings on management for architects and engineers over the years knows that I absolutely HATE buzzwords. They automatically raise the suspicions of the smart design, management,...
Every year, after we announce the winners of The Zweig Letter Hot Firm List, we get contacted by other firms wondering why they are not on the list. It’s always one of two reasons: Either...
Hiring enough people— and the right ones— is where it’s at today. How well an A/E/P or environmental firm does this really is either an impediment (or stimulus) to growth. It impacts every area of...
When I first got out of graduate school with my MBA back in 1980, I went to work for a consulting/recruiting firm in St. Louis that specialized in serving the construction and real estate development...
It’s hard to grow if you can’t keep the people you already have working for you. Every time someone leaves you have to replace them. And it’s as hard or harder than ever— as well...
While there is no doubt a downside to employing too many seasoned veterans in terms of their vacation accrual rates and basic hourly labor cost, I do not understand why some A/E and environmental firms...
I can’t tell you how many business planning meetings I have sat in on in large firms where someone comes up with the novel idea of checking all project deliverables before they go out. It’s...
It’s always distasteful to compare your employees to your children. I hear firm owners do it all of the time, and I see the non-owners cringing when they do! That said, I have noticed a...
As you get your A/E/P or environmental firm ready for 2003, you may be patting yourselves on the back. The fact is that while overall, 2002 was not as good as 2001, a lot of...
The utilization data of A/E/P and environmental firms over the last several years pretty much proves that if you keep everyone overloaded you can’t help but be profitable. That’s easily accomplished in a heated market...
In some previous articles we’ve talked about principals who are too involved and wreak havoc on budgets and schedules due to their last minute involvement on projects. But there’s another problem, and it may be...
Start talking about marketing these days, and eventually the conversation will get around to positioning. We use that term— positioning— constantly ourselves here at ZweigWhite. In simple terms, it means making your firm the expert...
Paul Schipperknocket’s alarm went off at 5:30 a.m. After a quick workout in his basement gym, he turned on the coffee maker he’d gotten ready the night before, and then woke up the rest of...
Ever have one of those days where something hits you out of nowhere and it just knocks the wind out of you? It’s so demotivating. You feel like you got kicked in the stomach. These...
It’s what we’re all looking for: young people that we can move up. And if we aren’t, we’re fools. Why would we hire someone, especially a younger person, who we don’t think has any potential...
Now lie in it. I’ve been a believer in the adage that you make your own luck. But that’s not just good luck, it’s bad luck, too. Make bad decisions, do the wrong thing, and...
Although most of our readers are unaware, 65% of our revenues here at Zweig White & Associates come from providing consulting services. We’re much more like our readers (and clients) than many folks think. That’s...
I just got back from a College of Business Advisory Board meeting at my alma mater, Southern Illinois University in Carbondale, Illinois. Thanks to the State of Illinois, I got my BS and MBA degrees...
I have had a chance to work with a great number of firm leaders over the years. Some were incredibly effective people. Some were incredibly ineffective, too. When you look at the characteristics of those...
Most people would agree: Much in life works out like you expect it will. So why, if this is the case, do so many of the people running A/E/P and environmental consulting firms have such...
Most intelligent, ambitious people working in A/E/P and environmental consulting firms aspire to be a leader some day. Whether it’s the CEO, managing partner, director of operations, or office manager job they covet varies from...
Every single firm we deal with at Zweig White & Associates, Inc. could benefit from working on their hiring process. Everyone in the A/E/P and environmental business agrees that it’s hard to hire. Well here...
It’s hard to believe, but 1997 is almost over. It seems as if the year just started and now it’s nearly gone. I hope you had a great year, because very few companies ever make...
The headline for this week’s editorial sounds like the title of a bad country and western song, but there’s a lot of truth in it. Maybe it’s human nature, but we don’t seem to appreciate...
Opportunity is all around us. A lot of how successful you are depends on how you see things. The fact is, most A/E/P or environmental firms could do a better job cashing in on assets...
No doubt about it, all of us who are managers in an A/E/P or environmental firm have to face some tough situations from time to time. They aren’t usually “fun” decisions, or situations that give...
If you’re not worried about who is going to take over when you’re gone, you should be. The second-tier management in an A/E/P or environmental firm is every bit as important as the first. This...
Although conventional wisdom says that an A/E/P or environmental firm’s greatest asset is its staff, that may not always be so. I don’t want to diminish or underestimate the importance of the workers to a...
I was thinking about what holds people back from being a success in this industry because I wanted to give you all some good advice to kick off the new year. Then it dawned on...
I had a revelation the other day: I don’t know of a single top manager in an A/E/P or environmental firm who is completely thrilled with every one of his or her partners, shareholders, or...
One reason the A/E/P and environmental consulting industry is predominated by small, not-so-successful firms is that it has too many weak leaders. A firm can end up with a weak leader for many reasons. The...
Ask any president, CEO, managing principal, or managing partner if they really care about their A/E/P or environmental consulting firm, and they’d probably guffaw and come back with some sarcastic comment that might make you...
If you are like a lot of our clients, 1994 was a really great year. For many firms, all indicators were up— including sales, backlog, revenues, and profitability. Our ZWEIG 100 index (based on 100...
No small company— particularly an architecture, consulting engineering, or environmental consulting firm— can afford to ignore cash flow. Consider that a firm billing $5 million a year in fees can raise $137,000 in operating capital...
When Sharon T., a successful entrepreneur and owner of three European auto dealerships finally found the location of Land Design Associates Three’s (LDA3) office building one sweltering Tuesday afternoon and pulled her Volvo into the...
The ability to think creatively is critical for anyone working in an architecture, consulting engineering, or environmental consulting firm— not just the design staff. The business side of the professions is just as demanding as...