2022 Marketing Report Released

Oct 20, 2022

Zweig Group is pleased to release the 2022 Marketing Report of AEC Firms.

This publication is a source of information for firms that want to better understand the ever-changing marketing landscape of the architecture, engineering, construction, and environmental consulting industry. 

Zweig Group collected data during the 2022 year through the 2022 Marketing Survey and also included data collected from 2022 Marketing Excellence Award entrants and respondents to a focused-topic survey on Social Media use in the AEC industry. 

Compensation data from Zweig Group’s interactive 2022 Total Compensation Benchmarking Tool is incorporated to provide salary data for marketing staff labor. Firms across the country entered salary data. Five different marketing roles are analyzed by not only base salary and bonus, but age range, gender, and hours worked. 

For more insights or questions regarding the report, please contact Zweig Group’s research department at research@zweiggroup.com

About Zweig Group

Zweig Group, three times on the Inc. 500/5000 list, is the industry leader and premiere authority in AEC firm management and marketing, the go-to source for data and research, and the leading provider of customized learning and training. Zweig Group exists to help AEC firms succeed in a complicated and challenging marketplace through services that include: Mergers & Acquisitions, Strategic Planning, Valuation, Executive Search, Board of Director Services, Ownership Transition, Marketing & Branding, and Business Development Training. The firm has offices in Dallas and Fayetteville, Arkansas.