{"product_id":"ai-won-t-win-your-next-project-trust-will","title":"AI Won’t Win Your Next AEC Project. Trust Will.","description":"\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAI Won’t Win Your Next AEC Project. Trust Will: How Firms Use Client Experience to Stand Out in the AI Era\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eClients hire people they trust, and keeping that trust is getting harder. AI is making firms faster, but it’s also making technical work easier to replicate. With so much consolidation, the firm a client hired may now have a new name, new leaders and new faces. Clients have more choices than ever, and what sets a firm apart is how they feel working with its people.This session looks at why client trust is becoming the clearest differentiator in AEC, and how a deliberate approach to client experience builds it. You’ll hear what top-performing firms do differently to listen, respond and earn loyalty, and how they develop empathy as a skill across their teams. You’ll leave with practical first steps to strengthen client relationships at your firm, starting in 2027.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eLearning Objectives\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBy the end of this session, participants will be able to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eExplain why client trust is becoming the key differentiator for AEC firms as AI narrows the gap in technical output.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdentify the listening, response and follow-through habits that set top-performing firms apart.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProtect client relationships through ownership changes, mergers and team transitions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUse client feedback to confirm that new tools and processes, including AI, are strengthening relationships rather than eroding them.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDate \u0026amp; Time:\u003c\/strong\u003e Wednesday, Dec. 9, 2026, 2:00 PM ET\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSpeakers:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRyan Suydam, CX Architect \u0026amp; Founder, ClearlyRated\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eScott Butcher, Manager Director of Strategy \u0026amp; Growth, SNZweig\u003cbr\u003eMike Meddock, Chief Development Officer, SME\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cstrong\u003eSeth Robertson, Client Services Director, Ardurra\u003c\/strong\u003e\u003cbr\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/events.zoom.us\/ev\/AlZGIpUhguatXX_IX9U8w_3WHXOoC-cpzBeoRATs0ttWPbtyTxUS~AsHmohdfWMcX_3NVoPccTFm-o4a_SpTYOnOQHdXqJIKwmVW8IWzuYX5_dg\" rel=\"noopener\" target=\"_blank\"\u003eRegister Here.\u003c\/a\u003e\u003c\/p\u003e","brand":"Zweig Group","offers":[{"title":"Dec 9","offer_id":68647269368032,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1368\/9255\/files\/AIWon_tWinYourNextProject_49110d0a-d796-4595-84b4-9eea68bdb714.png?v=1794610242","url":"https:\/\/zweiggroup.com\/products\/ai-won-t-win-your-next-project-trust-will","provider":"Zweig Group","version":"1.0","type":"link"}