EAPC Architects & Engineers (Grand Forks, ND), the 130+ person architecture and engineering firm, took home third place in Zweig Group’s Marketing Excellence Awards in the website category. The website was launched in celebration of the firm’s 50th anniversary.
Good websites have a purpose. Great websites make sure too communicate that purpose through the intricacies of the website. EAPC’s new website is a great website. The site won third place in the Marketing Excellence Awards website category by leveraging beautiful, simple design to communicate the company’s expertise in the AEC Industry directly to the company’s existing and prospective clients.
By combining stunning photos of the spaces they have designed with intuitive, thought-free navigation, EAPC crafted a website experience that effectively tells the company’s story and capabilities without any distractions. EAPC segmented the website by business line, keeping everything uniform within sections and simple to follow across sections.
As stated above, great websites have their purpose on display through the most minute of details. Every font and every photo was deliberately chosen in order to efficiently communicate the thoughts relevant to the specific pages of the website while tying back to the overall purpose of the site.
Most AEC firms complicate their websites and add features, pages, and information that are not relevant to the site’s purpose. EAPC broke from the pack and crafted a website that is both easy to use and effectively communicates the expertise and capabilities of the company.
Congratulations to EAPC for their accomplishment!
For a full list of 2017 Marketing Excellence winners, click here!